What users are saying about
5 Ratings
5 Ratings
5 Ratings
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Score 10 out of 100
5 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100

Likelihood to Recommend

Coosto

Coosto is an excellent all platform social media management tool, in which you can do (almost) everything.
Margaret Massop | TrustRadius Reviewer

SocialPilot

It is very well suited in agencies or organizations where a number of people will be creating content but a few will be editing and scheduling. Especially if you work with external organizations and manage their social media channels. I would recommend it for non-profits as well, or organizations that utilize a team of volunteers for content creation.
Josh Walker | TrustRadius Reviewer

Feature Rating Comparison

Publishing

Coosto
SocialPilot
10.0
Content planning and scheduling
Coosto
SocialPilot
10.0
Workflow management
Coosto
SocialPilot
10.0

Engagement

Coosto
SocialPilot
8.0
Bulk actions
Coosto
SocialPilot
8.0

Marketing

Coosto
SocialPilot
7.5
Content marketing
Coosto
SocialPilot
10.0
Paid media management
Coosto
SocialPilot
5.0

Channel coverage/integration

Coosto
SocialPilot
10.0
Twitter
Coosto
SocialPilot
10.0
Facebook
Coosto
SocialPilot
10.0
LinkedIn
Coosto
SocialPilot
10.0
Instagram
Coosto
SocialPilot
10.0

Reporting/analytics

Coosto
SocialPilot
10.0
Campaign success analytics
Coosto
SocialPilot
10.0

Account management

Coosto
SocialPilot
10.0
Role-based user permissions & privileges
Coosto
SocialPilot
10.0
Mobile access
Coosto
SocialPilot
10.0

Pros

Coosto

  • Quick, easy to use SQL based search functionality.
  • Simple interface with useful predesigned measures.
Anonymous | TrustRadius Reviewer

SocialPilot

  • The analytics feature is fairly well-laid out and is easy for clients to understand their reports
  • When you start drafting a post, you can tweak the individual social platform posts without affecting the others. This saves a lot of time.
  • The ability to have contributors create drafts that must be approved by a manager is fantastic and very user-friendly. It's also not an add-on or extra cost like other tools.
Josh Walker | TrustRadius Reviewer

Cons

Coosto

  • The dashboard is only useable in full screen, not in compartments
  • Rather expensive
Bram Koopman | TrustRadius Reviewer

SocialPilot

  • The interface is kind of outdated, but easy to get around
Josh Walker | TrustRadius Reviewer

Alternatives Considered

Coosto

Coosto is more powerful than the version of Hootsuite we used.
Margaret Massop | TrustRadius Reviewer

SocialPilot

Josh Walker | TrustRadius Reviewer

Return on Investment

Coosto

  • Positive impact on communications strategies.
  • Negative impact as product is often used for collecting metrics. Most of Coosto's metrics shouldn't be used for strategic or design decisions.
Anonymous | TrustRadius Reviewer

SocialPilot

  • SocialPilot has helped us become more efficient in social media scheduling for our clients
  • It has reduced the amount of time it takes to draft content as well as get approval from clients
Josh Walker | TrustRadius Reviewer

Screenshots

Pricing Details

Coosto

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Coosto Editions & Modules

Additional Pricing Details
Custom Pricing. We look at main application, number of users, etc. API integration, inclusion of offline media, inclusion of geographical data and optional consulting require a small additional fee.

SocialPilot

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
$30*

* per month - Manage 25 Social Media Accounts

SocialPilot Editions & Modules

Edition
Professional Plan$301
Small Team Plan$502
Agency Plan$1003
  1. per month - Manage 25 Social Media Accounts
  2. per month - Manage 50 Social Media Accounts
  3. per month - Manage 100 Social Media Accounts
Additional Pricing Details
Start with an Individual Plan at just $8.33/month (Billed annually). This allows social media marketers to manage up to 5 social media accounts, publish 50 posts a day, and discover curated content.

Rating Summary

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