Hootsuite is a social media management platform for building brand awareness, engaging with customers, and driving business results. Users can schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, keep track of customer conversations, integrate with over 200+ applications, and gain actionable real-time insights from social media to make critical business decisions from…
$249
per month per user
Khoros Service
Score 8.5 out of 10
Enterprise companies (1,001+ employees)
Khoros Service offers omnichannel engagement on publicly available channels like social, digital, chat, and voice, as well as owned online communities like Khoros Communities. The solution offers 1-to-1 and 1-to-many engagement with customers and consumers, bringing together automation through bots and human agents. Customer inquiries and support-related conversations can be routed and prioritized based on a variety of parameters, and the robust agent desktop solution…
N/A
Pricing
Hootsuite
Khoros Service
Editions & Modules
Standard
$199
per month (billed annually) Starts at 1 user, 10 social accounts
Advanced
$399
per month (billed annually) Starts at 1 user, unlimited social accounts
Enterprise
Custom Pricing
per year
No answers on this topic
Offerings
Pricing Offerings
Hootsuite
Khoros Service
Free Trial
Yes
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
Optional
Optional
Additional Details
Plans can be paid monthly or annually, with a discount for annual pricing.
Pricing is variable based on the needs of the customer.
Hootsuite was a better tool than Spredfast and less cumbersome, however, the missed posts did require more staffing and revenue that could have been saved if the tool was able to deliver all posts across all platforms. The design is user-friendly and easy to ready and provides …
I enjoy Khoros and Buffer a lot more. Hootsuite was filled with false promises and Khoros and Buffer are very straightforward in what they can provide. Buffer has few capabilities but you are aware of then when you purchase it. Khoros is very robust especially for enterprise …
While we've used Hootsuite and various other similar listening tools in the past, most of these tools either present information in a raw/limited and unthreaded form or lack the context and proper case management functions that you would expect to build around customer support …
Verified User
Manager
Chose Khoros Service
Salesforce, Spark Central, Hootsuite, Sprinklr, Zendesk, Sprout Social
Hootsuite, Percolate and Salesforce have been reviewed or used in the past. The main benefit of Khoros social management is it is a platform that has been built from the ground up focused on customer service.
Hootsuite is less suited for a bigger team. Dimelo and Clarabridge are pretty similar for day to day operations. Clarabridge has great analytics but Khoros Care is one of the fastest at integrating new channels and has a clearer long term vision.
Wow, Khoros is MUCH better than Hootsuite. I used Hootsuite at a previous company and they over-promised and under-delivered. Hootsuite was not the most user-friendly and was a mess for community management purposes. I wound up signing on for Hootsuite and did not use it how I …
Out experience with Khoros Care has been leaps and bounds better than what it was with Hootsuite. Hootsuite was designed for and is good as a pure marketing tool, however, when we used Hootsuite it was not good about flowing conversations in a natural manner or allowing for …
In my opinion, Khoros Marketing is superior to Khoros Care in every way except queue management. Sprinklr, Hootsuite, and Social Studio are all similar products in terms of responding to users, but they are not as flexible with labeling.
It would be too long to list every pro and con. However, Khoros Care is built for asynchronous digital engagement and it shows throughout most of its features. It performs better, the agent workflow is better, and the reporting and analytics are better. On top of that, it …
All of these tools claim to handle Social Care, and some may do an okay job at it. However, Khoros Care was developed with the agent experience and customer experience in mind, and with scalability in mind. It's very clear that one tool is superior above all, and that others …
Khoros provides a full stack of digital solutions for the business. Khoros has moved away from just social engagement and now provides a full written channel solution.
Verified User
Manager
Chose Khoros Service
I've used several other platforms, such as Percolate, Social Studio, Sprout Social, and Spredfast [Khoros]. Khoros is the strongest platform when it comes to social response and tagging (for analytics purposes). However, the in-platform analytics could use some work - you can't …
Hootsuite, Sprout social were two tools we had used previously - they were certainly manageable for smaller-scale social media support, however, were largely no-frills and did not offer the level of depth in integrations and analytics that Khoros did. Workflow was also not up …
I have had the most experience with Radian6 from Salesforce, where conversations are easily managed. However, the abilities and capacities that Khoros has far exceed that offer. Particularly notable is the author profile, where you can add specific account-related information …
When evaluating other social media platforms, we found that Khoros had the most functionality for all the things we wanted to achieve: monitoring, publishing, reporting.
Khoros was in the middle price range and, in our evaluation, provided the best range of features.
We adopted Khoros in its early beginnings, after being tied to Radian6 for customer engagement-- and while we still utilize Radian6 for certain reports, I couldn't imagine going back to that platform to interact with customers. As stated, Khoros has become our primary …
Features
Hootsuite
Khoros Service
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Hootsuite
6.6
311 Ratings
14% below category average
Khoros Service
-
Ratings
Boolean keyword searches
6.5204 Ratings
00 Ratings
Filtering out noise/spam
6.3215 Ratings
00 Ratings
Sentiment analysis
6.3212 Ratings
00 Ratings
Broad channel coverage
7.5286 Ratings
00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Hootsuite
7.8
431 Ratings
3% below category average
Khoros Service
-
Ratings
Content planning and scheduling
8.8430 Ratings
00 Ratings
Audience targeting
7.0293 Ratings
00 Ratings
Content optimization
7.5353 Ratings
00 Ratings
Workflow management
7.8365 Ratings
00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Hootsuite
7.5
347 Ratings
8% below category average
Khoros Service
-
Ratings
Automated routing and prioritization
7.3251 Ratings
00 Ratings
Customer interaction histories
7.5270 Ratings
00 Ratings
Bulk actions
7.8299 Ratings
00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Hootsuite
6.8
326 Ratings
12% below category average
Khoros Service
-
Ratings
Lead generation
6.6199 Ratings
00 Ratings
Content marketing
7.6293 Ratings
00 Ratings
Paid media management
6.5198 Ratings
00 Ratings
Campaigns and promotions
6.5247 Ratings
00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Hootsuite
8.1
423 Ratings
3% below category average
Khoros Service
-
Ratings
Twitter
7.5381 Ratings
00 Ratings
Facebook
8.6406 Ratings
00 Ratings
LinkedIn
8.2354 Ratings
00 Ratings
Google+
8.960 Ratings
00 Ratings
Instagram
8.3360 Ratings
00 Ratings
Pinterest
7.8176 Ratings
00 Ratings
YouTube
7.4166 Ratings
00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Hootsuite
7.7
348 Ratings
0% below category average
Khoros Service
-
Ratings
Campaign success analytics
7.9320 Ratings
00 Ratings
Real-time tracking
7.5322 Ratings
00 Ratings
Competitor analysis
7.7222 Ratings
00 Ratings
Account management
Comparison of Account management features of Product A and Product B
If you are doing anything with social media - planning, tracking, or have multiple channels, Hootsuite will be PERFECT! In our case with multiple channels, if we did not have this platform it would be really difficult to keep things organized and in one place. Hootsuite will help you and any social teams stay in the know with all of your content and will help ensure that you create an effective media plan.
Less Appropriate Scenarios- A fintech company has highly specialized or industry-specific workflows that are not easily accommodated within the standard capabilities of Khoros Care. In such cases, the platform may be less appropriate for businesses with extremely unique processes that require a high degree of customization. Well suited- financial institutions face a high volume of customer inquiries related to account management, transactions, and security concerns. Khoros Care's security features, automation capabilities, and integration with banking systems make it suitable for managing customer interactions in the financial services sector.
Scheduling of content. The ease of use for Hootsuite's planner abilities is top of the industry. It is simple and effective in posting content to different channels and accounts.
Analytics are superior on Hootsuite. Their custom reports allow you to view very specific KPI's that you can adjust for each channel or account. The reports are also exportable to be used for others in the company.
Inbox management. The inbox manager is superior to any in the industry. Hootsuite allows you to tag certain phrases or keywords to better filter messages based on importance or topic.
Tagging system - it's possible to add a wide variety of labels and categories
Search feature - being able to find users by conversation number, username, or keywords makes it easier to navigate old conversations
Easy system for assigning conversations to other users
When you claim a conversation, it gets removed from the queue. This is much more visually explicit than Khoros Marketing's queue, for example, where all content remains visible in the queue and a bookmark gets moved around to distinguish the point where other users left off
Because of the way algorithms works, we would have loved to be able to automate making a post with no link and posting the first comment with a link (hello LinkedIn)
We would have loved an easy way to post from a main account and repost the post for other accounts we administrate, for instance a corporate post reposted by individuals for LinkedIn, or retweets from one main account by child accounts
I would like to be able to see deleted comments/tweets so we can look into the issues.
I would like to be able to better customize dashboards for our exact metrics. Some things previously available in Spredfast are no longer available in Care.
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Simply, there isn't anything on the market that is quite as personable as Khoros Care. After using a few different client messaging systems, this program gave the closest feel to in-person interaction that we could get during the COVID-19 epidemic and is an important part of our agency still to this day in 2023.
Hootsuite is straightforward and does a great job of onboarding new users directly within the platform. Connecting social media accounts, regardless of whether you are managing multiple profiles on one platform, is easy enough. You can also easily toggle between platforms to see interactive dashboards showing how people are engaging with your posts.
The ability to auto tag, manually tag, make notes, and "snooze" posts is extremely helpful. The efficiency of the work flow for agents is also a huge plus. It keeps agents moving quickly and prioritizing responses for the cases that need it most.
Gliches have made it a bit of a bind, particularly when you just want to 'click and send' a web article after you have read it - and then you have to deal with support (a great team but not always able to solve the problems with the gliches). Gliches with it loading properly, gliches with 'double ups in FB on the posts (the personal page and the business page if both clicked will lead to 2 lots of postings to each page!)
HootSuite does everything it is designed to do very well: the product's performance is very reliable and efficient. Like other tools, there is always a room for new developments and updates, and the HootSuite team recognizes this and focuses on new development as well.
I can manage all of my accounts on one site! It's absolutely amazing! The dashboard is helpful to see how you are doing as well. Still getting to understand the analytics and may need to reach out for help on this
Khoros Support has always very responsive and helpful when it comes to getting my issue/inquiry addressed. Their ticket portal is great for tracking any open tickets and they can be updated via the portal or by responding to the email thread. Support reps are always extremely knowledgeable and care about getting you taken care of
The online training is decent; however, it takes a lot more time to search for answers to my questions. Having a training session with a live person was much more effective as they were able to quickly address the business needs I have.
Simple and easy to use, and have never had any issues. We like how it saves me time and allows me to plan in advance. I plan on using this for as long as I can and will encourage others to use it too. If you haven't tried it you should. I hope my review is helpful to everyone.
Implementing the platform was not a big hassle for our client, it was seamless and easy we just had to follow a few steps and it was done. Just scaling was a bit of an issue but it got resolved with time and a bit of effort at both ends
Metricool is free and we can shedule up to 50 posts per month, however Hootsuite allows us to do just a little bit more. For the price Agorapulse and Hootsuite are in tight competition but we prefer the Hootsuite format, although some chamber partners do find it a bit on the older school side we do not. We like the Hootsuite system
Khoros is more than just a platform for social publishing. No other competitor provides the in-depth moderation and social listening services that they do. If you're looking for a one-stop-shop of a platform for all things social, this is the tool to be using. Others are better in usability and innovative functionality.
Of course as the company grows owing to its growing customer base, they need to think of out-of-the-box solutions to offer its clients and customer satisfaction is one of them. Retention is very much needed in competitive environment like today and hence it becomes imperative for companies to find different ways to reach their client basis and fix their issues
I have been able to evaluate which posts, in general, do well and figure out what types of posts to make (content)
It's been harder however to compare on social medial platform compared to another because it's hard to duplicate a post with a new owly (I think you used to be able to) but more so, you also can't assign it a custom owly link so I can see at a glance which owly link was associated with what platform.
We have seen a positive shift of customers from reaching out to the Call Centre to the Social Care Team.
Monthly and Annual Reporting to keep track of performance and stats related to the team has been much easier to highlight areas for improvement (month2month and anually)
CSAT/NPS Survey results have increased via Khoros Care in comparison to the Call Centre.