Mixpanel helps companies measure what matters, make decisions fast, and build better products through data. With self-serve product analytics solution, teams can analyze how and why people engage, convert, and retain—in real-time, across devices—to improve their user experience. Mixpanel serves over 26,000 companies from different industries around the world, including Expedia, Uber, Ancestry, DocuSign, and Lemonade. Headquartered in San Francisco, Mixpanel has offices in New York,…
$0
per month
New Relic
Score 7.8 out of 10
N/A
New Relic is a SaaS-based web and mobile application performance management provider for the cloud and the datacenter. They provide code-level diagnostics for dedicated infrastructures, the cloud, or hybrid environments and real time monitoring.
$0
No credit card required; 100 GB free ingest per month, 1 free full user + unlimited basic users, 8 days retention, 100 Synthetics Checks
Woopra
Score 3.0 out of 10
Enterprise companies (1,001+ employees)
Woopra provides real-time customer analytics. It begins by tracking users across digital touch points (website, mobile app, help desk, marketing automation, etc.) and building a comprehensive behavioral profile for each user. These Customer Profiles are Woopra's building blocks, which are used to generate custom analytics reports, funnel analytics, retention analytics, and more.
$80
per month
Pricing
Mixpanel
New Relic
Woopra
Editions & Modules
Free
$0
per month
Growth
$17
per month
Enterprise
Contact sales
Free (Forever)
$0
No credit card required; 100 GB free ingest per month, 1 free full user + unlimited basic users, 8 days retention, 100 Synthetics Checks
Telemetry Data Platform
$0.25
per month per extra GB data ingest (after first free 100GB per month)
Incident Intelligence
$0.50
per month per event (after first 1000 free events per month)
Standard
$99
per month per full user (after first free full user - unlimited free basic users)
Pro
Contact sales team
Enterprise
Contact sales team
Pro
$999.00
per month
Offerings
Pricing Offerings
Mixpanel
New Relic
Woopra
Free Trial
No
No
Yes
Free/Freemium Version
Yes
Yes
Yes
Premium Consulting/Integration Services
No
No
Yes
Entry-level Setup Fee
No setup fee
No setup fee
Optional
Additional Details
Mixpanel uses MTU (Monthly Tracked User) pricing, which is designed to scale with your company. MTUs are roughly equivalent to the number of unique visitors on your product and each user is counted once per month, even if they use multiple devices. If Events based pricing makes more sense for your business, reach out to us and we can work with you!
Mixpanel has been my favorite tool I've used thus far because of how simple it is to use. While Google Analytics is quick to setup also, Mixpanel provides a lot more functionality. The reporting and visualization capabilities that are provided out-of-the-box make it a good tool …
New relic let's us have transportation over the entire network infrastructure, which is a very important feature which makes new relic stand out. It provides an extensive monitoring experience, wherein we can compare multiple applications unlike the other tools.
New Relic is very good at monitoring and alerting. I prefer Splunk or Kibana for logging. Datadog is good at aggregating stats and triggering alerts. New Relic provides the best monitoring solution out-of-the-box, minimal setup and configuration is needed to start immediately …
Mixpanel looks too mobile oriented. Very limited in some scenarios. Google analytics seems too B2C products oriented. More on aggregated data, retention, funnel and conversion. Woopra allows a better follow of particular users when needed.
Woopra has more flexible ways to visualize the data. Also found Woopra to be more reliable than the other analytic packages that we have used in the past. Quick turnaround when we do see a bug.
As a worker in the sales area, I see closely how complex it can be to evaluate the commercial funnel and Mixpanel has been an indispensable guide to prioritize above all what customers expect to receive from our company, and thus be able to determine the main service we offer. Without a doubt, Mixpanel has special functions to be the one that guides the route and marks the objectives much more clearly.
New Relic its an excellent tool for monitoring services used on the SAAS universe, like web servers, relational and nosql dbms, reverse proxies, text databases, etc. Its also a powerful tool to monitor resource usage on said servers. However, its not well fitted to monitor custom services - if you need to generate alerts based on logs or database information, for example
My rating of Woopra is the absolute best possible. I would recommend them to anyone looking for an analytics website that prefers a visual interface and a beautiful design. I have not encountered any problems using their app -- ZERO! Their integration with other marketing software, such as MailChimp, helps our company zero in on our marketing campaigns and gives us the information we need to make better choices. I LOVE Woopra and think they are the best out there! I have used other websites and there is no comparison!
Mixpanel is a daily use application for everyone in my organization; it helps us have a better flow of information and interaction between work teams.
The user interface of this platform is simple and has a wide variety of functions and resources to help us work in the most organized way, have better team coordination, and keep efficiency high.
I love that it is so easy to program our calendar to our liking, so we can prioritize our activities and know what is pending, and the best thing is that I can update the calendar if necessary.
The chat function is great to improve the interaction between colleagues and share work schedules and any information with third parties.
Woopra tracks *individual users and customer accounts*. It cannot be understated how important this is. Google Analytics and other low cost solutions only sample users and provide aggregate data. For enterprise sales, this is critical. Likewise, for product managers trying to segment product usage by types of accounts, this is incredibly useful.
Woopra updates user analytics in real time. This is critical in a sales context as you want to be able to follow up quickly on opportunities. Likewise, it is useful for customer success as they can see usage in real time for an individual they are supporting.
Woopra has the most turnkey integrations of any web analytics solution on the market. By far the most useful are Marketo, SalesForce, and Slack, but there are several more we didn't tap into. While any solution worth its salt has an API, Woopra's integrations usually require a login and/or API key, and you are good to go. Here is the current list: https://www.woopra.com/appconnect/.
Woopra enables B2B product managers to track product and feature usage by revenue, not just clicks. Again, in a B2B context, this is critical, as there are high-value users and low-value users. Knowing the difference is critical.
Woopra's implementation is super simple. We were able to set it up with a couple of hours of one frontend developer and some help from our product intern.
Mixpanel requires an explicit setting of events from your app. This means you need to be very thoughtful in the design of your events because missing one means you aren't collecting any data from it. Inserting it into the process later on then brings challenges in tracking when certain events came online.
A tool like Mixpanel comes packed with features that sometimes are harder to discover. It's very easy to get sucked into one part of its toolset and not be aware of other tools which may be very useful.
And while powerful, building tailored dashboards with organ-specific metrics (such as energy load variance across regions) can be difficult to navigate. The UI isn't as drag-and-drop easy, and query-based widgets typically involve some trial and error for non-devs.
Alerts may be hypersensitive or over general. I We often get a spam of non-critical alerts while doing load testing, all overhauling to me alone and making it difficult to identify actual issues especially in energy systems where spikes are very common.
With our expanding fleet of Iot devices, the per-host pricing model is becoming expensive, quickly. More detailed billing based on microservices, or that works at sensor level, would make it more adaptable for energy platforms.
It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.
The only issue that we have had with New Relic is that the price might be a little expensive for smaller companies. The amount of data you store in New Relic impacts the cost, and can get away from you if you don't work closely with the vendor. Overall though the application is top notch.
We just really like the tool. There are lots of us using it internally... from Product, to marketing, to customer service, to optimization team, to traffic acquisition, to Executives. Really helps us answer questions about how well things are going, and what is not going well.
Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases
I have given this much rating as I am used New Relic in different sectors and for different use cases like its K8s monitoring, infra monitoring, full stack monitoring as compare to other tools New Relic gives data in a formatted and connected way, and also it is giving us value for money. It also launches new features day by day which helps users to track the issue very quickly. It also supports OTel integrations which is the latest trend of observability tools. thats why I had given this much rating to New Relic.
The UI and reports are great overall. Creating reports just requires a few too many screens and clicks. Also dashboard tiles can't be resized. Both of these are easy items that are being addressed
We have only ever had to use their support once, when we were setting up the account, but their responses were prompt and the solutions were well documented. The people who solved our issues were helpful, even to non-tech people.
The support team has been really helpful and resolved most of the issues on time. However, for a couple of issues, several follow-ups were needed to elicit a reasonable response. The issue was deeply technical and could have been investigated only by their Architects, and bringing them into the ticket took longer than needed
Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.
Again, somewhat annoying to be charged based on data points when many other analytics providers have one flat fee. Implementation was good, but I might have tracked a few more detailed points if I had the option.
It's better to start by implementing New Relic in one project and test everything. Try to follow best recommended practices and read all the official documentation. Everything seems well tested. Then, start by installing agents to the rest of your projects and keep a close look to all logs and metrics New Relic gives you.
Compared to other products, the support was a small effort. We only had part time contributions from a product management intern and front end developer.
Data Dog has solutions that look more attractive, but not at their price point. We have also tried to build a solution straight from the Cloud, where our business is built, but some things are too hard to replicate. This shows that New Relic is useful and helps our efficiency.
Woopra is much easier to setup and use than Google Analytics. I've spent hours trying to create custom reports in Google Analytics. Woopra does not take this much time to get solid reporting for our site. If you need something that tracks marketing efforts then Google Analytics will likely be a better fit.
We've been able to increase the funnel conversions of one of our new product funnels from a 1% conversion rate to a 5% conversion rate.
We've been able to increase the CTR on another of our main product pages from ~3% to ~10% (so far)
We've been able to segment out how users from different traffic sources behave, allowing us to eliminate thousands of dollars of wasteful spending on advertising campaigns that weren't working.
Really helped us begin to segment our users based on their engagement and retention.
Helped increase retention by about 1.5% after about 5 months of implementation (don't shoot the messenger if your team can't implement that quickly).
I felt like it had great potential to create a pipeline between sales and the CSM, but I had trouble getting the sales team to implement it properly as they had their noses deep in calls and emails (they struggle entering notes in SalesForces as well, so it's more a company specific problem).
