TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    ON24

    Score7.5 out of 10
    N/AON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.N/A

    Vimeo

    Score8.9 out of 10
    N/AVimeo is a video experience platform. They enable anyone to create high-quality video experiences to connect and bring ideas to life. They proudly serve their growing community of nearly 300 million users — from creative storytellers to globally distributed teams at the world's largest companies.

    $9

    per month

    Wistia

    Score9.7 out of 10
    N/AWistia is a video marketing platform that helps teams create, host, market, and measure their videos and webinars. Wistia is used to create professional videos, host webinars, collect and send leads to a connected marketing automation platform. Wistia additionally offers customers support and educational resources.

    $24

    per month

    Pricing
    ON24VimeoWistia
    Editions & Modules
    No answers on this topic
    Starter
    $9
    per month
    Standard
    $25
    per month
    Advanced
    $65
    per month
    Enterprise
    Contact sales
    Free
    $0
    up to 10 videos
    Plus
    $24
    per month
    Pro Plan
    $99
    per month
    Advanced Plan
    $399
    per month
    Offerings
    Pricing Offerings
    ON24VimeoWistia
    Free Trial
    NoYesYes
    Free/Freemium Version
    NoNoYes
    Premium Consulting/Integration Services
    NoNoYes
    Entry-level Setup FeeNo setup feeNo setup feeNo setup fee
    Additional Details——20% discount for annual pricing.
    More Pricing Information
    Community Pulse
    ON24VimeoWistia
    Considered Multiple Products
    Cvent
    Chose ON24
    As mentioned in a previous question, ON24 handles standard webinars well and we will continue to use it for that. However, other features (multiple sessions, breakout rooms, higher numbers of speakers, etc.) are not supported, or not supported well, so we will likely continue …
    Incentivized
    Chose ON24
    ON24 has way more features and functionality than its competitors. It comes at a price though.
    Incentivized
    Chose ON24
    ON24 is the best option for user friendliness and ability to manage multiple events, whether that be during a day, week, or month. When we have to record new content, folks are always happy to hear that ON24 is the platform we're using. Also, the automatic emails sent out for …
    Incentivized
    Chose ON24
    We used Brainshark for a number of years before we moved to ON24. The tracking of credits, the tracking of participants through the registration page, the live polling, the simu-live broadcasts that make an on-demand video "feel" live, are all great features.
    Incentivized
    Chose ON24
    To my knowledge, Zoom is used for internal communications and meetings, while ON24 is used for external purposes of lead generation, and increasingly, product updates to customers.
    Incentivized
    Chose ON24
    Stability and MarTech integrations are key to my selection of ON24 over the competition.
    Incentivized
    Chose ON24
    6connex - we were all set to go with them for our virtual event platform and webinar hosting, but since our ON24 webinar contract was already signed for the year, we decided to hold off until next year when we can make the full switch and not try to work in two systems at once …
    Incentivized
    Vimeo
    Chose Vimeo
    Youtube does not have the ability to livestream from anything other than your computer unless you have more than 1,000 subscribers. Vimeo on the other hand allow you to livestream from mobile, camera etc, you just have to subscribe.

    Wistia does not have livestream capability.
    Incentivized
    Chose Vimeo
    Similar in nature. Integration with MAP and SFDC were a bit more built out and native with Wistia. Folder management is on par with both.
    Incentivized
    Chose Vimeo
    Wistia's pricing is so weird. They charge you monthly, and by how many videos you host.

    Vimeo has a flat fee, with an upload limit (which I was close to hitting once in 4 years).
    Incentivized
    Chose Vimeo
    Wistia was significantly more expensive than Vimeo Pro. Budget played a huge factor in choosing Vimeo Pro over them. I also feel like the Vimeo player has greater aesthetic appeal than the Wistia player. If we needed more of the marketing automation integration features, then …
    Incentivized
    Chose Vimeo
    Vimeo is more reasonably priced and a little more user-friendly. Plus, I like the look of it and that I can use it at a price that doesn't break the bank for a small business like mine. It seems to have more features than these other platforms, so you don't have to have so many …
    Incentivized
    Chose Vimeo
    The only thing was the ability to stream pre-recorded videos hosted on Vimeo which recently totally failed to deliver and that's why we are leaving.
    Incentivized
    Wistia
    Chose Wistia
    Wistia is more expensive than Amazon Web Services, easier to use than Vimeo, and ultimately scores a 8 or 9 out of 10. The statistics between the engagement tab and the embed tag inside of the Analytics section can contradict at times. It would be nice to have 10 specific …
    Incentivized
    Chose Wistia
    Wistia is comparable to Vimeo or other video hosting platforms that I have used in the past. The feature set is almost identical, and I can't think of many things that Wistia doesn't have for this type of tool.
    Incentivized
    Chose Wistia
    Wistia is for business. Period. Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on Vimeo because of the glitchy playback and …
    Incentivized
    Chose Wistia
    I found Vidyard to be a tad clunky, at least when I tried to use it. Vimeo's design features didn't seem as modern to me and didn't integrate as well with other apps/website platforms, at least when I was investigating a video hosting platform. Wistia is more expensive than Vidy…
    Incentivized
    Chose Wistia
    Vimeo is less customizable. They both offer a free plan and paid premium plans. Vimeo doesn't have the A/B testing and ability to focus on the marketing aspect of the videos to obtain more revenue. The CTAs are much better in Wistia and are much easier to work with.
    Incentivized
    Chose Wistia
    Wistia is pretty comparable to Vimeo but it seems to cost more for the same features. I liked the Wistia brand and the great educational and entertaining content they produce which is largely why we chose Wistia. With a smaller budget, I would probably go with Vimeo next time …
    Incentivized
    Chose Wistia
    Vimeo Pro works well for artistic folks, those on a budget, or those not looking to leverage video for demand gen or lead capture. It served us well for a while, but just wasn't cutting it. Wistia has more on the integrations end than Vimeo, and we have benefitted the most from …
    Incentivized
    Chose Wistia
    • Prices are better.
    • No useless options.
    • Easier to use
    Incentivized
    Chose Wistia
    Wistia offers more features overall and a better interface. I have found that they have the best analytics and provide helpful insights into the performance of each video. You can integrate incredibly easy into websites, without technical savvy or any kind of expertise with …
    Incentivized
    Chose Wistia
    Wistia proved to strike a balance between features, support, reliability, and ease of use. Some offer deeper features, but require much more of executional teams, which increases drag and friction in continually distributing new content.
    Incentivized
    Chose Wistia
    Wistia is much more user friendly and gives the ability to replace videos. Also the the statistics were easier to access and use with Wistia.
    Incentivized
    Chose Wistia
    Wistia is slightly more expensive, but the metrics/data provided, combined with the ease of use, makes it the perfect choice for us. Being able to break videos into series/projects is very useful. Additionally, the chapter feature makes it easy to allow users to watch all or …
    Incentivized
    Chose Wistia
    Wistia is leaps and bounds ahead of other companies with their customizable players, CTAs, analytics, and more. Wistia is robust, yet simple, and at the end of the day, the team provides a delightful user experience. Their integration with HubSpot is clean and works as it …
    Incentivized
    Chose Wistia
    Wistia is much easier to use than Vimeo!
    Incentivized
    Chose Wistia
    Wistia seemed to be more embraced by our sales team. We had also met members of their team at marketing conferences and they were very helpful in sending materials and best practices that got us firing on all cylinders out of the gate. At the end of the day, we are looking for …
    Incentivized
    Chose Wistia
    We use Vimeo in addition to Wistia, and will probably continue using both indefinitely. My team produces a lot of demo / testimonial webinars, which we host in Wistia for the aforementioned reasons. But, we also produce a lot of webinars, training videos, customer support …
    Incentivized
    Chose Wistia
    Superior to both, especially when using HubSpot as your marketing automation solution
    Incentivized
    Chose Wistia
    We opted for Wistia over Vimeo primarily because the overall experience and product innovation were better.
    Incentivized
    Chose Wistia
    Vimeo had the password ability so that we could sell classes on-demand, but did not have the ability to brand like Wistia offered. It also was not as quick to upload and render the videos so we could offer them to the viewers. Brightcove worked well with our CRM platform, but …
    Incentivized
    Chose Wistia
    Wistia is better suited for businesses than YouTube and Vimeo as you get a more in depth look at your viewers, how many videos they are watching, how long they are watching or re-watching, and can get email addresses to connect with then. Although we also upload videos to …
    Incentivized
    Chose Wistia
    Vimeo pro and Youtube. Youtube's embeds are messy and end in a mess of videos that aren't retailed to my product. Vimeo pro has analytics and embed options. However wistia takes the mess out of embeds and gives the in depth analytic options along with other platform embeds.
    Key User Insights
    Would buy again
    94%
    Would buy again
    137 Answers
    67%
    Would buy again
    14 Answers
    93%
    Would buy again
    27 Answers
    Delivers good value for the price
    94%
    Delivers good value for the price
    102 Answers
    68%
    Delivers good value for the price
    13 Answers
    100%
    Delivers good value for the price
    27 Answers
    Happy with the feature set
    95%
    Happy with the feature set
    143 Answers
    76%
    Happy with the feature set
    16 Answers
    100%
    Happy with the feature set
    29 Answers
    Lived up to sales and marketing promises
    95%
    Lived up to sales and marketing promises
    88 Answers
    47%
    Lived up to sales and marketing promises
    7 Answers
    100%
    Lived up to sales and marketing promises
    25 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    94 Answers
    88%
    Implementation went as expected
    15 Answers
    96%
    Implementation went as expected
    25 Answers
    Features
    ON24VimeoWistia
    Mobile Capabilities
    Comparison of Mobile Capabilities features of ON24 and Vimeo and Wistia
    Feature
    ON24
    9.7
    1 Ratings
    12% above category average
    Vimeo
    -
    Ratings
    Wistia
    -
    Ratings
    Responsive Design for Web Access10.01 Ratings00 Ratings00 Ratings
    Mobile Application9.01 Ratings00 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile10.01 Ratings00 Ratings00 Ratings
    Online Meetings / Events
    Comparison of Online Meetings / Events features of ON24 and Vimeo and Wistia
    Feature
    ON24
    8.3
    413 Ratings
    1% below category average
    Vimeo
    -
    Ratings
    Wistia
    -
    Ratings
    Calendar integration8.1356 Ratings00 Ratings00 Ratings
    Meeting initiation10.04 Ratings00 Ratings00 Ratings
    Integrates with social media10.03 Ratings00 Ratings00 Ratings
    Record meetings / events7.1395 Ratings00 Ratings00 Ratings
    Slideshows7.2392 Ratings00 Ratings00 Ratings
    Event registration7.5389 Ratings00 Ratings00 Ratings
    Online Events Collaboration
    Comparison of Online Events Collaboration features of ON24 and Vimeo and Wistia
    Feature
    ON24
    8.3
    416 Ratings
    1% below category average
    Vimeo
    -
    Ratings
    Wistia
    -
    Ratings
    Live chat10.04 Ratings00 Ratings00 Ratings
    Audience polling6.8377 Ratings00 Ratings00 Ratings
    Q&A8.1413 Ratings00 Ratings00 Ratings
    Online Events Security
    Comparison of Online Events Security features of ON24 and Vimeo and Wistia
    Feature
    ON24
    9.0
    384 Ratings
    5% above category average
    Vimeo
    -
    Ratings
    Wistia
    -
    Ratings
    User authentication10.03 Ratings00 Ratings00 Ratings
    Participant roles & permissions8.9374 Ratings00 Ratings00 Ratings
    Confidential attendee list8.0357 Ratings00 Ratings00 Ratings
    Online Events Marketing
    Comparison of Online Events Marketing features of ON24 and Vimeo and Wistia
    Feature
    ON24
    8.0
    390 Ratings
    6% below category average
    Vimeo
    -
    Ratings
    Wistia
    -
    Ratings
    Branding options8.4382 Ratings00 Ratings00 Ratings
    Integration to Marketing Automation7.9335 Ratings00 Ratings00 Ratings
    Attendee list export7.638 Ratings00 Ratings00 Ratings
    Virtual Event
    Comparison of Virtual Event features of ON24 and Vimeo and Wistia
    Feature
    ON24
    8.8
    42 Ratings
    9% above category average
    Vimeo
    -
    Ratings
    Wistia
    -
    Ratings
    Registration, RSVP, and ticketing10.01 Ratings00 Ratings00 Ratings
    Email marketing6.538 Ratings00 Ratings00 Ratings
    Livestreaming10.01 Ratings00 Ratings00 Ratings
    Audience engagement8.042 Ratings00 Ratings00 Ratings
    Event recording10.01 Ratings00 Ratings00 Ratings
    Virtual booths10.01 Ratings00 Ratings00 Ratings
    Networking9.01 Ratings00 Ratings00 Ratings
    Event analytics7.242 Ratings00 Ratings00 Ratings
    Video Marketing
    Comparison of Video Marketing features of ON24 and Vimeo and Wistia
    Feature
    ON24
    -
    Ratings
    Vimeo
    5.3
    39 Ratings
    36% below category average
    Wistia
    -
    Ratings
    Lead generation00 Ratings6.022 Ratings00 Ratings
    Video personalization00 Ratings6.635 Ratings00 Ratings
    eCommerce00 Ratings3.013 Ratings00 Ratings
    Support for advertisements00 Ratings2.914 Ratings00 Ratings
    Video SEO00 Ratings6.629 Ratings00 Ratings
    Integration to Marketing Automation00 Ratings7.022 Ratings00 Ratings
    Video Platform Integrations
    Comparison of Video Platform Integrations features of ON24 and Vimeo and Wistia
    Feature
    ON24
    -
    Ratings
    Vimeo
    2.8
    11 Ratings
    75% below category average
    Wistia
    -
    Ratings
    Integration to Salesforce.com00 Ratings1.06 Ratings00 Ratings
    Integration to Marketo00 Ratings1.06 Ratings00 Ratings
    Integration to HubSpot00 Ratings1.06 Ratings00 Ratings
    Integration to Eloqua00 Ratings1.04 Ratings00 Ratings
    Integration to LMS00 Ratings10.08 Ratings00 Ratings
    Video Security
    Comparison of Video Security features of ON24 and Vimeo and Wistia
    Feature
    ON24
    -
    Ratings
    Vimeo
    8.9
    40 Ratings
    4% above category average
    Wistia
    -
    Ratings
    Video access controls00 Ratings8.640 Ratings00 Ratings
    User management00 Ratings8.937 Ratings00 Ratings
    Video link sharing00 Ratings10.038 Ratings00 Ratings
    Internal video00 Ratings8.636 Ratings00 Ratings
    External video00 Ratings8.637 Ratings00 Ratings
    Video Player
    Comparison of Video Player features of ON24 and Vimeo and Wistia
    Feature
    ON24
    -
    Ratings
    Vimeo
    8.3
    41 Ratings
    1% above category average
    Wistia
    -
    Ratings
    Player customization00 Ratings7.433 Ratings00 Ratings
    Embedded videos00 Ratings8.440 Ratings00 Ratings
    Video quality / Bandwidth controls00 Ratings8.639 Ratings00 Ratings
    Mobile compatibility00 Ratings8.840 Ratings00 Ratings
    Video Analytics
    Comparison of Video Analytics features of ON24 and Vimeo and Wistia
    Feature
    ON24
    -
    Ratings
    Vimeo
    9.0
    36 Ratings
    13% above category average
    Wistia
    -
    Ratings
    A/B testing00 Ratings7.914 Ratings00 Ratings
    Streaming quality reports00 Ratings9.018 Ratings00 Ratings
    Per viewer tracking00 Ratings9.525 Ratings00 Ratings
    Per video tracking00 Ratings9.531 Ratings00 Ratings
    Video analytics dashboard00 Ratings9.029 Ratings00 Ratings
    Video Hosting, Management & Storage
    Comparison of Video Hosting, Management & Storage features of ON24 and Vimeo and Wistia
    Feature
    ON24
    -
    Ratings
    Vimeo
    9.2
    40 Ratings
    7% above category average
    Wistia
    -
    Ratings
    On-Demand video00 Ratings10.024 Ratings00 Ratings
    Live streaming00 Ratings10.015 Ratings00 Ratings
    Impact of streaming on network00 Ratings10.020 Ratings00 Ratings
    Video upload & format support00 Ratings9.537 Ratings00 Ratings
    Video library / File management00 Ratings7.036 Ratings00 Ratings
    Video portal00 Ratings9.026 Ratings00 Ratings
    Video Engagement
    Comparison of Video Engagement features of ON24 and Vimeo and Wistia
    Feature
    ON24
    -
    Ratings
    Vimeo
    4.9
    27 Ratings
    47% below category average
    Wistia
    -
    Ratings
    Audience polling00 Ratings1.16 Ratings00 Ratings
    Audience Q&A / Live chat00 Ratings6.88 Ratings00 Ratings
    Video comments00 Ratings6.827 Ratings00 Ratings
    Best Alternatives
    ON24VimeoWistia
    Small Businesses
    Whova
    Score9.6 out of 10
    Vidyard
    Score8.3 out of 10
    Vyond
    Score8.3 out of 10
    Medium-sized Companies
    Splash
    Score7.7 out of 10
    Vidyard
    Score8.3 out of 10
    Vyond
    Score8.3 out of 10
    Enterprises
    Webex Events (formerly Socio)
    Score8.8 out of 10
    Panopto
    Score7.5 out of 10
    Vyond
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternativesView all alternatives
    User Ratings
    ON24VimeoWistia
    Likelihood to Recommend
    6.8
    (461 ratings)
    9.1
    (44 ratings)
    9.5
    (73 ratings)
    Likelihood to Renew
    9.9
    (44 ratings)
    8.0
    (1 ratings)
    10.0
    (10 ratings)
    Usability
    9.0
    (28 ratings)
    8.4
    (4 ratings)
    9.0
    (15 ratings)
    Availability
    9.0
    (210 ratings)
    9.0
    (1 ratings)
    10.0
    (2 ratings)
    Performance
    7.8
    (8 ratings)
    10.0
    (1 ratings)
    10.0
    (11 ratings)
    Support Rating
    9.9
    (33 ratings)
    5.0
    (10 ratings)
    10.0
    (11 ratings)
    In-Person Training
    9.0
    (4 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Online Training
    3.6
    (5 ratings)
    -
    (0 ratings)
    -
    (0 ratings)
    Implementation Rating
    7.6
    (12 ratings)
    7.0
    (1 ratings)
    10.0
    (2 ratings)
    Configurability
    8.0
    (6 ratings)
    9.0
    (1 ratings)
    9.0
    (1 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    5.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.8
    (5 ratings)
    8.0
    (1 ratings)
    8.0
    (11 ratings)
    Product Scalability
    6.4
    (231 ratings)
    8.0
    (1 ratings)
    10.0
    (1 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor post-sale
    9.0
    (6 ratings)
    8.0
    (1 ratings)
    9.0
    (1 ratings)
    Vendor pre-sale
    7.8
    (7 ratings)
    5.0
    (1 ratings)
    9.0
    (1 ratings)
    User Testimonials
    ON24VimeoWistia
    Likelihood to Recommend
    Cvent
    I find that ON24 caters for all types of organisations, having it allows for more choice/options. The experience around virtual events if fantastic and the ON24 team is constantly improving the platform. If you want to run a virtual events programme where you want to generate leads and track engagement, then ON24 is the platform for you
    Incentivized
    Read full review
    Vimeo
    For an overall professional appearance of Vimeo, I think it looks fabulous for the clients we work with. I think it works extremely well to host videos for courses and training that can be paid training. The privacy feature is great for that. I've never used it for going LIVE and wonder if that might be a good option for businesses but since I haven't tried it, I'm not of the capabilities. And I'm not sure how the clients are able to get on the LIVES. It does have so many new features since I started 4 years ago, and that means that there is a higher learning curve if you want to make full use of this platform.
    Incentivized
    Read full review
    Wistia
    For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.
    Incentivized
    Read full review
    Pros
    Cvent
    • Registration pages are easy to build and look clean
    • Console (audience view) offers many tools to use for presentations and to engage the audience
    • Reporting and analytics are robust and provide detailed reports that help us process attendees in our marketing database
    • Support team and responsive and helpful
    Incentivized
    Read full review
    Vimeo
    • User-friendly interface for administrators of the account and external viewers. Being able to easily navigate a new platform or software is ideal for anyone.
    • Seamless sharing and embedding across many platforms. Vimeo is well-recognized so it makes it easy for other platforms to recognize Vimeo. The compatibility is outstanding.
    • As an administrator of the account, being able to select viewing privileges may seem like a basic function, but it's so necessary right now with how heavy our organization is utilizing the platform. We can mass upload content early and only release it for the public over time by simply changing it to a public video.
    Incentivized
    Read full review
    Wistia
    • Wistia enables a lot of customization in the video player, making it personalized to your business.
    • The user experience is pretty intuitive and easy to use without too much training.
    • Wistia's help articles, blog and instructional videos were very helpful as we began investing more resources into video production.
    Incentivized
    Read full review
    Cons
    Cvent
    • There was a recent update within the past year where the UX designer or developer thought it would be best to wide all titles from the audience view until they placed their mouse on top of the window. That was the worst mistake, as we have a moderator script where we tell the audience what each of the tool bars are and they can’t grasp what the tool is without putting their mouse there. From an accessibility standpoint point, it’s back to 1999 when there was no laws about accessibility.
    • Number one above is a major pain point.
    • ON24 needs to do a better job of introducing features and soliciting feedback from their customers vs making a high impactful change like #1 described above.
    Incentivized
    Read full review
    Vimeo
    • Price - For the full featureset of Vimeo, you will be paying $900 a year as of 2020, and this is expected to only go up over time. Thankfully, Vimeo offers lower tiers with less functionality, and most people will not need the unlimited streaming viewers or whopping 7 TB of storage that you get for the highest level of membership. But it is still a premium price for a premium service.
    • "Suggested" Algorithm - The equivalent of YouTube's suggested videos feature is the Vimeo Staff Picks, which recommends curated content from their team of editors. While this content generally has a high level of production, it is not especially relevant to the video you are watching, or to your watch history as a user. I rarely watch suggested videos in Vimeo.
    • Search - The Vimeo search page is beautiful, having huge thumbnails of videos with a clean, visually-appealing layout. However, the results themselves leave much to be desired. When I search for "jung" to try to find videos on Swiss psychologist C. G. Jung, of the first 18 results, not a single result is actually about C. G. Jung. On Youtube, the first 14 results are all about Jung. When I search for "c. g. jung" on Vimeo I find a number of relevant results, so it's not that the videos are not available in Vimeo. Rather, the search algorithm is not returning relevant results.
    Incentivized
    Read full review
    Wistia
    • Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report.
    • Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so.
    • Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming.
    Incentivized
    Read full review
    Likelihood to Renew
    Cvent
    ON24 is everything we expected and everything we needed. It's simple to use, extremely customizable, and scales very easily. The integration to our CRM makes ON24 major lead generator for our sales team from our established webinars series. We can automate lead delivery to our sales team as well. If anything, we will look to expand our partnership in the future.
    Incentivized
    Read full review
    Vimeo
    I usually extract the links of all lectures from the embed code, but now Vimeo is not allowing that feature. Instead, I have to copy the whole embed code and then extract the URL from the embed code separately. This process has become cumbersome and a bit of hassle since I don't need the whole embed code.
    Incentivized
    Read full review
    Wistia
    Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.
    Incentivized
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    Usability
    Cvent
    97% of our attendees say it is the best trainings they have every attended. But they other 3% have a horrible experience (while watching the event live) interesting fact. On24 uses two different encoders for live vs OnDemand. I have never had issues with the On-Demand experience. My only complaints come during live events
    Incentivized
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    Vimeo
    The design is clean and intuitive for the most part, which allows for ease of use by both novice and experience users. We are grateful for the ways that the front-end video player is easy to navigate and intuitive to use, and the backend is generally designed the same way. Tools and options are where you expect to find them, and it was easy to navigate the storage on the backend through folders and content filters
    Incentivized
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    Wistia
    Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.
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    Reliability and Availability
    Cvent
    ON24 is always available when I have a question about a new feature, if I'm having issues during a live webinar, or if I'm having issues with a webinar on the backend. Our client support specialist, Heather Haines, has always been incredibly consistent with getting me the answers I need when I need them.
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    Vimeo
    I use Vimeo all the time, and never had any issues with the system.
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    Wistia
    After several years, we have not come across a situation for which Wistia was not available when needed.
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    Performance
    Cvent
    Sometimes (it may be my computer) i cant login to ON24. I create a new PW and then i still cant get in. I clear cache/try new browser etc. and nothing works. I come back in a few hours and its like the problem never existed, its the strangest thing. Outside of that everything works pretty seamless. We've ran into a few bumps with Marketo talking to ON24 and passing reg through but have that figured out now. Not being able to be on a VPN when connecting to webcam on the presenter side does cause issues for our government speakers.
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    Vimeo
    Vimeo does well in performance with systems with ease. I have not encountered any issues with loading pages or slowing down in other software or systems.
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    Wistia
    I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.
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    Support Rating
    Cvent
    ON24 support is really good with the 24/5 support chat line, where someone actually responds within 30 seconds. The customers success team is also really good and our rep is very helpful with all our questions. Whenever we have more technical questions, she will bring on a IT designer or a tech specialist on our calls for additional comments and help.
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    Vimeo
    Terrible support. When I subscribed to Premium we were guaranteed support. However, after the first e-mail I received from them, I never heard from them again. I sent several emails over the course of a couple of weeks acknowledging that due to covid, I did not expect a miracle overnight and that I was keen to work on the issue with them. I have not heard from customer service at all. This is very disappointing. We lost customers due to the poor quality of the livestreams and were left to sort the issue out without their help.
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    Wistia
    We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.
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    In-Person Training
    Cvent
    Great communication and clarity
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    Vimeo
    No answers on this topic
    Wistia
    No answers on this topic
    Online Training
    Cvent
    On24 has amazing ON-Demand trainings that you can use at anytime and they walk you through step by step on different topics/ they are always updating and innovating and putting out new trainings. I would highly reccomend the trainings and reading the documents they have created. They also do live webinars on a rolling basis that are filled with so much knowledge and Information
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    Vimeo
    No answers on this topic
    Wistia
    No answers on this topic
    Implementation Rating
    Cvent
    We had a few training's, which were broken up, and focused on specific areas of how to use the platform. Mostly though, a lot of it is just dedicating your time to learning and exploring what the possibilities are for enhancing your webinars
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    Vimeo
    Vimeo does provide the legwork of content curation and management of sources. The quality of content is not bad from a viewer's point of view. I think the analytics could use a little bit of improvement, only because my department has a lot of users.
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    Wistia
    We were in the process of changing our website so that took some time to get Wistia implemented in to our website.
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    Alternatives Considered
    Cvent
    From what I've seen, ON24 is built specifically to meet the needs of event marketing (or marketing generally), versus the other platforms which are more about simply providing a mechanism to hold virtual meetings. The integration with sales and marketing systems is really valuable. I don't know about pricing differences, but if the competitors were comparable, I would still select ON24.
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    Vimeo
    YouTube was the platform we primarily used previously, after having restrictions and having locked out of a couple of accounts we needed a better platform. We also lost some of our videos. We also have an internal app to track client videos and Vimeo supported it better. With the increased storage and the number of videos we create, we decided Vimeo would be better.
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    Wistia
    Wistia is for business. Period. Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on Vimeo because of the glitchy playback and slow rendering.
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    Contract Terms and Pricing Model
    Cvent
    No answers on this topic
    Vimeo
    Nothing that I could think of. Maybe changing the way of extracting the URL's from the embed codes.
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    Wistia
    No answers on this topic
    Scalability
    Cvent
    The ON24 platform is straightforward to use and train clients on, which is a huge plus. Clients appreciate its features and simplicity. Internally, we receive valuable analytical data from webinar events, enabling the organization to make data-driven decisions. This helps us optimize strategies and drive success for B2B businesses effectively.
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    Vimeo
    Vimeo does well with integrating videos in the Absorb LMS that I currently manage.
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    Wistia
    We use many platforms and Wistia has been a standout in terms of reliability and scaleability.
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    Professional Services
    Cvent
    No answers on this topic
    Vimeo
    Everything works fine in Vimeo, and the users like the quality and sound of the lectures when viewed on Absorb LMS. They can view the lectures on the desktop and mobile devices.
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    Wistia
    No answers on this topic
    Return on Investment
    Cvent
    • We get a lot of MQLs from our webinars. The integration with SFDC is a game changer over platforms that don't offer that integration.
    • The addition of emojis and chat to our event consoles has greatly increased our engagement.
    • We love marketing the fact that on-demand viewers can still submit questions and we'll answer them by email. Who else can say that?
    • We would like to be able to make changes to all console elements after events have taken place. Sometimes stuff just needs to be updated.
    • As we improve our audience segmentation, we are looking forward to the segment customization options that are now available on the console.
    • The webinars ON24 sponsors provide us with some great ideas for improving our overall strategic marketing.
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    Vimeo
    • It allows clients to serve a massive amount of video content within an LMS without eating up disk space or sacrificing bandwidth.
    • The overall cost is very low compared to other tools and there is no 'pay per view' style unstable pricing.
    • The tool has allowed students in other countries to access content faster.
    • NEGATIVE - the upload limits per week, especially on the basic/pro accounts are too restrictive.
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    Wistia
    • Doubled lead capture from lead magnet on website from one year to the next.
    • Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked).
    • Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting.
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    ScreenShots

    ON24 Screenshots

    Screenshot of Red Whale creates webinar series, Deep Dives, to engage General Practitioners.Screenshot of SAP Concur takes its customer activation workshops virtual with ON24.Screenshot of Atheanhealth broadcasts an authentic conversation with industry thought leaders to its audience.Screenshot of SAS creates webinar series, Analytics in 20, to education product best practices in short amount of time.Screenshot of NVIDIA creates always-on content library filled with webinars with ON24 Engagement Hub, segmented by different languages and geo-locations.Screenshot of ADP, using ON24 Target, creates personalized landing pages to encourage and accelerate ADP benefit enrollment.  This resource page has on-demand webinars, help articles and ways to immediately enroll.

    Wistia Screenshots

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