Marigold Engage vs. Sendblaster

Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.

Incentivized

Sendblaster is a great tool for any environment. It's particularly good in organizations that do not have a full featured CRM that manages bulk email marketing and communication. Even if an organization has a great CRM, Sendblaster is still great for those marketing or communication campaigns that go out to recipients who are not already in the CRM, custom groups, bulk sending that you want to keep separate from your other CRM(s), etc.

Incentivized

• StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
• StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
• StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.

Incentivized

• Rendering HTML source code
• Managing mailing lists
• You can control the speed of email broadcasts
• Ease of importing lists

Incentivized

• Better data integration
• Friendlier user interface
• Easier guides and instructions

Incentivized

• The user interface could be more polished. It's very easy to use, but the appearance of the user interface looks a little old fashioned for a desktop software. Of course recipients don't see that interface, so that is not very consequential.

Incentivized

We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.

Incentivized

Doesn't apply.

Incentivized

• Increased employee efficiency due to content blocking
• Lower rate of errors/apology emails due to technical errors

Incentivized

• Customer service was greatly improved because of Sendblaster. We were able to design our communication exactly the way we wanted to improve communication effectiveness.
• Sendblaster helped our brand because email recipients have been very impressed by the polished visual appearance of our outgoing messages, consistent branding and use of logo, wordmark, and other identifiers, etc.
• We saved a lot of money with Sendblaster. Our organization can send unlimited messages, and the Sendblaster software we paid for places no limit on messages sent. So, since there are no ongoing subscription fees or volume fees after paying for the the software, we saved a lot. Other "software as a service" options would have cost a minimum of $50 per month, and potentially a lot more than that for high-volume email communication.

Incentivized