TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Selligent

    Score8 out of 10
    N/ASelligent is a cross-channel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels.N/A

    Sendblaster

    Score7 out of 10
    N/ASendBlaster is the eponymous lean, list management / newsletter-centric email marketing software from the Italian company founded in 2006, basically for creating newsletters in a WYSIWYG editor and sending them out to the multitudes, with tools facilitating this: programmable tags, personalization, link checking, embedded image support, file importing, templates, and help from partner Mailstyler (free) for newsletter optimization and styling. Bulk mailing is managed for free with Sendblaster…N/A
    Pricing
    SelligentSendblaster
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    SelligentSendblaster
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details——
    More Pricing Information
    Features
    SelligentSendblaster
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Selligent and Sendblaster
    Feature
    Selligent
    -
    Ratings
    Sendblaster
    8.6
    2 Ratings
    7% above category average
    WYSIWYG email editor00 Ratings6.52 Ratings
    Dynamic content00 Ratings7.52 Ratings
    Ability to test dynamic content00 Ratings8.02 Ratings
    Landing pages00 Ratings10.01 Ratings
    A/B testing00 Ratings10.01 Ratings
    Mobile optimization00 Ratings7.52 Ratings
    Email deliverability reporting00 Ratings9.52 Ratings
    List management00 Ratings10.02 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Selligent and Sendblaster
    Feature
    Selligent
    -
    Ratings
    Sendblaster
    8.0
    1 Ratings
    5% above category average
    Standard reports00 Ratings8.01 Ratings
    Best Alternatives
    SelligentSendblaster
    Small Businesses
    Listrak
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Sailthru
    Score5.3 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Listrak
    Score10 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    SelligentSendblaster
    Likelihood to Recommend
    8.8
    (2 ratings)
    9.5
    (2 ratings)
    User Testimonials
    SelligentSendblaster
    Likelihood to Recommend
    Zeta Global
    Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.
    Incentivized
    Read full review
    Sendblaster
    Sendblaster is a great tool for any environment. It's particularly good in organizations that do not have a full featured CRM that manages bulk email marketing and communication. Even if an organization has a great CRM, Sendblaster is still great for those marketing or communication campaigns that go out to recipients who are not already in the CRM, custom groups, bulk sending that you want to keep separate from your other CRM(s), etc.
    Incentivized
    Read full review
    Pros
    Zeta Global
    • StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
    • StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
    • StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.
    Incentivized
    Read full review
    Sendblaster
    • Rendering HTML source code
    • Managing mailing lists
    • You can control the speed of email broadcasts
    • Ease of importing lists
    Incentivized
    Read full review
    Cons
    Zeta Global
    • Better data integration
    • Friendlier user interface
    • Easier guides and instructions
    Incentivized
    Read full review
    Sendblaster
    • The user interface could be more polished. It's very easy to use, but the appearance of the user interface looks a little old fashioned for a desktop software. Of course recipients don't see that interface, so that is not very consequential.
    Incentivized
    Read full review
    Alternatives Considered
    Zeta Global
    We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.
    Incentivized
    Read full review
    Sendblaster
    Doesn't apply.
    Incentivized
    Read full review
    Return on Investment
    Zeta Global
    • Increased employee efficiency due to content blocking
    • Lower rate of errors/apology emails due to technical errors
    Incentivized
    Read full review
    Sendblaster
    • Customer service was greatly improved because of Sendblaster. We were able to design our communication exactly the way we wanted to improve communication effectiveness.
    • Sendblaster helped our brand because email recipients have been very impressed by the polished visual appearance of our outgoing messages, consistent branding and use of logo, wordmark, and other identifiers, etc.
    • We saved a lot of money with Sendblaster. Our organization can send unlimited messages, and the Sendblaster software we paid for places no limit on messages sent. So, since there are no ongoing subscription fees or volume fees after paying for the the software, we saved a lot. Other "software as a service" options would have cost a minimum of $50 per month, and potentially a lot more than that for high-volume email communication.
    Incentivized
    Read full review
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