FullContact vs. Synthio

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
FullContact
Score 8.0 out of 10
N/A
FullContact provides APIs to support individuals, businesses, and developers in managing and enhancing their contact and customer data. The APIs can be used to provide social profiles in an app, improve contacts in address books, enrich CRM information, or create highly personalized marketing campaigns.N/A
Synthio
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Synthio is Data as a Service software that automates the cleansing, standardization, and synthesis of data to make it actionable for immediate use. From merging non-standard or free-form data into a single usable dataset, to deduplication, standardization, strategic augmentation, or simply understanding more about data through a data health analysis, the vendor says their solution meets every data need of the modern marketer. Additionally, the vendor says they even have an automated tool that…N/A
Pricing
FullContactSynthio
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
FullContactSynthio
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
FullContactSynthio
Prospecting
Comparison of Prospecting features of Product A and Product B
FullContact
-
Ratings
Synthio
9.7
2 Ratings
25% above category average
Advanced search00 Ratings10.02 Ratings
Identification of new leads00 Ratings10.02 Ratings
List quality00 Ratings9.02 Ratings
List upload/download00 Ratings10.02 Ratings
Ideal customer targeting00 Ratings9.02 Ratings
Load time/data access00 Ratings10.02 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
FullContact
-
Ratings
Synthio
9.3
2 Ratings
21% above category average
Contact information00 Ratings9.02 Ratings
Company information00 Ratings9.02 Ratings
Industry information00 Ratings10.02 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
FullContact
-
Ratings
Synthio
9.4
2 Ratings
24% above category average
Salesforce integration00 Ratings10.01 Ratings
Company/business profiles00 Ratings9.02 Ratings
Data hygiene00 Ratings9.02 Ratings
Automatic data refresh00 Ratings10.02 Ratings
Filters and segmentation00 Ratings9.02 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
FullContact
-
Ratings
Synthio
9.0
2 Ratings
18% above category average
Append emails to records00 Ratings9.02 Ratings
Best Alternatives
FullContactSynthio
Small Businesses
Yahoo DSP
Yahoo DSP
Score 6.6 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Yahoo DSP
Yahoo DSP
Score 6.6 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
mParticle
mParticle
Score 7.6 out of 10
D&B Hoovers
D&B Hoovers
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FullContactSynthio
Likelihood to Recommend
8.0
(5 ratings)
9.0
(2 ratings)
Likelihood to Renew
9.0
(1 ratings)
-
(0 ratings)
Usability
10.0
(1 ratings)
-
(0 ratings)
Availability
9.0
(1 ratings)
-
(0 ratings)
Performance
9.0
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(2 ratings)
-
(0 ratings)
In-Person Training
10.0
(1 ratings)
-
(0 ratings)
Online Training
7.0
(1 ratings)
-
(0 ratings)
Implementation Rating
9.0
(1 ratings)
-
(0 ratings)
Configurability
8.0
(1 ratings)
-
(0 ratings)
Ease of integration
8.0
(1 ratings)
-
(0 ratings)
Product Scalability
9.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
FullContactSynthio
Likelihood to Recommend
FullContact Inc.
This is a quick and easy way to upload information from business cards to your current contact database. It can be used by those who are organizing email marketing campaigns. It is also good for personal use -- since it organizes all available information about any given contact it is a great resource for looking up people before meetings and doing other types of background research
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Synthio
Undoubtedly this is the ideal software for the sales and marketing department, as it saves a lot of time in the search for customers and has tools that automate many processes that were previously manual. This is one of the programs we have worked with the best, that is why we recommend it.
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Pros
FullContact Inc.
  • Sharing contacts.
  • Easy to edit.
  • Nice interface.
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Synthio
  • Extensive search filters
  • Email verification prior to download/charge
  • Helpful customer service who you can work directly with to pull lists. It's great to work with someone who can tell you exactly how many verified leads you could pull without having to use credits.
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Cons
FullContact Inc.
  • Needs to allow for more than 50 business card transcriptions per month
  • Sometimes tries to merge contacts that are not the same person
  • Does not sync individual account with business account
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Synthio
  • Lead quality isn't always the best - as with many databases of this nature. We have to expect that we'll have a high bounce and unsubscribe rate when using these leads.
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Likelihood to Renew
FullContact Inc.
This is my new favorite app for organizing contacts and segmenting email lists. It is also the only app I have used that will transcribe business cards with 100% accuracy (they use humans to enter info from pictures of cards rather than software, like most other apps). The "merge contact" feature is great and allows you to review the contacts being merged before doing so automatically. It also integrates with Google accounts, LinkedIn, Twitter, and Yahoo. Another great feature is the ability to export data in a file, which you can then upload to your regular CRM software or to Constant Contact. I wish it would allow for more business card uploads per month. Even the paid subscription has a limit of 50 cards per month. I contacted customer support to inquire about increasing this limit and was told that I would need to upgrade to a yearly contract in order to do so. If FullContact continues to be useful, I will likely upgrade. However, given that the business card contacts is one of this software's best features, I was disappointed that this allowance could not be increased. Overall, however, I would highly recommend FullContact
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Synthio
No answers on this topic
Usability
FullContact Inc.
Very easy to use online and great mobile app as well
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Synthio
No answers on this topic
Reliability and Availability
FullContact Inc.
Automatically updates contacts daily
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Synthio
No answers on this topic
Performance
FullContact Inc.
Just make sure the app is not syncing on multiple devices at once -- this will cause a delay
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Synthio
No answers on this topic
Support Rating
FullContact Inc.
Their support is very responsive and friendly.
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Synthio
No answers on this topic
In-Person Training
FullContact Inc.
Very user-friendly, especially since it aggregates information from Google every day to update contacts.
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Synthio
No answers on this topic
Online Training
FullContact Inc.
Basic materials explaining account setup and how to manage your list. It doesn't take much training to become proficient
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Synthio
No answers on this topic
Implementation Rating
FullContact Inc.
Downloading the contacts to use in email marketing campaigns is the most difficult part of implementation.
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Synthio
No answers on this topic
Alternatives Considered
FullContact Inc.
FullContact has pretty much the best bang for your buck as far as the different features offered. You can do a lot of different things with it and it's all online or in an app on your phones. Easy access to the most accurate information available at your fingertips is pretty awesome
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Synthio
I feel similar about all of these list building/append services. There are good and bad aspects.
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Scalability
FullContact Inc.
Easily updates contact information
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Synthio
No answers on this topic
Return on Investment
FullContact Inc.
  • Positive that the time is not spent updating individual phones.
  • Negative in that if someone alters a contact, it will need fixed.
  • Positive that users don't waste time calling wrong numbers.
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Synthio
  • Positive - We've been able to append records and add them to our targeted marketing campaigns.
  • Negative - We've added some junk to our database, as a result, which has affected our deliverability rates.
  • Negative - We did get a complaint and inquiry from one particular record about sending them an unsolicited email.
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