The Leader in the mid-size company segment is Optimizely. Optimizely was founded in San Francisco in 2010 by two former Google product managers. Their initial focus was ease of use; however, some reviewers on TrustRadius say the tool is capable of more complex tasks as well. The company says they have more than 9,000 customers. Per the mix of reviews on TrustRadius, more than half of their customers are mid-size companies.
Visual Website Optimizer's rating again falls just 0.1 below the median.
Strong Performers in this segment are AB Tasty, Maxymiser and Monetate. None of these tools are focused on the mid-size company segment.
|Product||Avg. User Rating Among Mid-Size Companies||Percent of Customer Base in Mid-Size Company Segment*||Adoption Among Top 100k Websites**|
|Strong Performers||AB Tasty||4.8***||22%||8|
|Visual Website Optimizer||4.2||33%||745|
|Google Content Experiments||2.8||33%||261|