Some Series Agency Analytics
April 27, 2018
Some Series Agency Analytics
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Agency Analytics
My Account Management team uses Agency Analytics to track ranking placement for our website clients. We track the keywords that we are targeting for their SEO services and send the client monthly reports and supply them with logins for their reports. Agency Analytics is a very helpful tool in being able to make instant changes to reports for clients.
- I love the keyword "pool" system that Agency Analytics uses. We purchase a certain number of keywords (6,000) and then we can spread those across our accounts as we see fit. If we need more keywords for another company, we can remove them from an existing one without losing them. That also means that we can change keywords, add keywords, and remove keywords instantly from reports without waiting 30 days for them to re-run.
- The customizability of the dashboard is new and awesome. We are able to create dashboard templates to use for our clients that shows exactly what we want it to. It also allows us to add text and links to explain certain aspects that might not be readily understandable to people outside the industry.
- I also really appreciate the ability to send clients their own logins to the site. We add clients in as users to view their own reports at any time.
- Agency Analytics runs results all day long and allows you to hover over the result to view more information as well as click to view the result in the SERPs.
- I wish that the monthly emailed reports were customizable like the dashboard and more interactive for the customer.
- I think that there are some other things that would be neat to add, but aren't something that is "missing". For example, it would be awesome if we could have preset permissions for adding users to reports instead of needing to un-click everything we don't want the client to see.
- Agency Analytics has made it easier for us to report to our clients on a monthly basis. With being able to add users to the campaign, it also gives the client a little responsibility to track their report on their own time if it's between the monthly emails. This has saved us phone calls.
- Being able to updates reports in real time saves us money because other tools charge you each time you run the report. Sometimes changes are just "tests" and you may need to revert back to the original set up. With Agency Analytics, we're not charged extra for making changes.
We still use BrightLocal to build citations and show our clients their Google My Business ranking placement. However, I like Agency Analytics better for their website ranking tool. I also like that Agency Analytics allows us to add clients as users to their campaign. Overall, I feel that Agency Analytics is a better website reporting tool.