The preferred SEO tool packed with features!
November 20, 2017
The preferred SEO tool packed with features!
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Conductor Searchlight
Our organization uses Conductor on a daily/weekly basis to get insights for on page website SEO optimizations. Moreover Conductor is used to track the performance of updates/changes made to the website.
Another use of Conductor is to compare performance against competitors via the Domain Explorer and Market Share features of the platform.
Another use of Conductor is to compare performance against competitors via the Domain Explorer and Market Share features of the platform.
- Market Share Analysis
- Keyword Rank Tracking
- Content Performance Analysis
- User Interface (Switching between accounts)
- Ability to choose any day of for comparison (Instead of "Week Ending")
- Custom reporting workspace (Ability to resize/position charts and tables)
- Optimized for unranked local keywords to increase traffic
- Use "Business Case" feature to measure ROI on SEO optimizations
As far as I understand, Conductor feeds on raw data from multiple sources such as Google Search Console, SEMRush, Deepcrawl therefore it has an enormously large data set which it uses to process.
Conductor enables our SEO team to get insights for content development and on page optimizations. Using the "Audience Intent Explorer" feature we (SEO team), compile a list of keywords based around the products and services our clients offer. We then pass on the prepared list of keywords to our content development team who will in turn write blog posts, ad copies etc which will then be published on the website. This process ensures customers are being feed exactly what they are after and the content provided to them is highly relevant to their search queries which increases the chances of converstions.
I have used various SEO tools such as SEMRush, GeoRanker, Moz, SpyFu and Keyword Spy in parallel with one another to achieve my desired results. However, since switching to Conductor I was able to access most of the information I need (Keyword rank, Monthly search volume, Keyword suggestions, content insights etc). The best part about conductor is that I can create keyword segments and categories and even group keywords based on marketing regions provided by clients to better track performance!