Optimize our customer experience
Overall Satisfaction with Kameleoon
We have two main objectives: optimize the user experience by improving our conversion funnel and personalize the journey of our clients by contextualizing the content depending on their previous interactions with us. Our activity is based on a FMCG model and visitors tend to come back a lot on our website. Kameleoon helps us to create the finest on-site experience for them.
Pros
- Easy to use and very reliable.
- Great integration with other tools.
Cons
- The dashboard could be clearer when you analyze many goals at once.
- You need to be helped by a developer if you want to test more things that just the color of a button or the change of a picture.
- With significant traffic on our site, testing is very interesting, fast and reliable.
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