The cure for the common cold call
February 01, 2018

The cure for the common cold call

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with LeadFuze

My company uses LeadFuze as a primary cold email campaign management tool. The features included make list creation/curation, sequence generation and reporting a breeze.
  • Lead list creation - the AI tool allows me to create a targeted list for a very specific slice of potential customers.
  • Sequence creation - easy to use, and I can quickly split test for most effective campaign attributes.
  • Real-time reporting means I can see immediately what is and is not working.
  • The academy (tutorials) are an excellent resource, but it still took me a few times through to get the relationship of lists, sequences, and schedules into my brain.
  • It's a fabulous cold email tool, but it's still cold email. Sooner or later you need to pick up the phone!
  • Would be nice if lead information included direct phone numbers and more personal details (I hear that's coming soon).
  • Too soon to tell, but with 30-40% open rates I know my emails are at least getting through to the prospects I need to reach.
  • Cliently
Much better value, although with less curated approach.
Extremely well-suited to someone like me who wants to target different company types, industries and job functions. And perfect for tailoring emails to appeal to specific individuals.
Not well-suited to bulk emailers who don't have a clear target or aren't willing to put time into managing the lists and the sequences.