Item: ON24
Rating: 8
Author: Verified User

Use Cases and Deployment Scope

ON24 is used within our Sales Department to educate users on the types of services we offer. It allows us to reach a large number of people on their computer, at their convenience. Since we cannot get in front of everyone, webinars help us talk to people across the country.

Webinar Use Case

Lead generation
Training

Pros and Cons

Email scheduling.
Real-time webinar support.
Archived playback.

Email customization.
Web page customization.
Internet Explorer browser performance.

Reliability and Availability

We have never come in contact with an ON24 unplanned outage.

Return on Investment

We have increased customer engagement.
We have gained new leads.
We have been able to train our customers on the services we offer.

Alternatives Considered

We selected ON24 because it is user-friendly and reliable.

Other Software Used

Salesforce Marketing Cloud Email Studio, Progress Sitefinity, Sitecore Web Content Management

Likelihood to Recommend

ON24 is good for businesses who are tech savvy and have the manpower to support a webinar. Although they are effective, they take a lot of effort internally. ON24 would not be appropriate for those who haven't used webinar platforms in the past and who don't have enough employees to make it run smoothly. Overall, it's a good product when used correctly.

ON24 -- a reliable webinar platform

Overall Satisfaction with ON24