Eloqua user
March 20, 2019

Eloqua user

Jaga Bala | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Modules Used

  • Eloqua

Overall Satisfaction with Oracle Eloqua

We are using for global email marketing. But we are facing the some performance problems and managing some on usage.
  • It's very user friendly
  • It's a good tool for marketers -- they don't need technical expertise to use it.
  • integration - The lack of API. They don't offer native integration.
  • data model - We don't have any parallel operation for push or pull outside of Eloqua. Everything is in a queue.
  • lead scoring for specific set of people - We have the feature. It's a good feature. The problem is that by default whatever you do impacts all records. You can't update scoring for a certain segment of records.
  • We have made some Enhancement requests, still there is no update on that. it takes a long time
yes, it's a good tool for sales emails
  • Because of a bug, sales went down for a certain campaign.
  • Because of the performance problem, it's hard for marketers to create their campaigns and access the data.
  • It's also slow to respond -- sending the emails take a longer time.
Campaign Design is good.

I don't recommend it for B2C when they have more than 30 million records.

Oracle Marketing Feature Ratings

WYSIWYG email editor
8
Dynamic content
10
Ability to test dynamic content
6
Landing pages
5
A/B testing
3
Mobile optimization
6
Email deliverability reporting
9
List management
9
Triggered drip sequences
7
Lead nurturing automation
8
Lead scoring and grading
4
Data quality management
8
Automated sales alerts and tasks
9
Calendaring
2
Event/webinar marketing
5
Social sharing and campaigns
4
Social profile integration
5
Dashboards
8
Standard reports
8
Custom reports
8
API
2
Role-based workflow & approvals
5
Customizability
5
Integration with Salesforce.com
7
Integration with Microsoft Dynamics CRM
6
Integration with SugarCRM
6