Eloqua, a powerful marketing automation tool suited for any size business
March 22, 2019
Eloqua, a powerful marketing automation tool suited for any size business
Score 8 out of 10
Vetted Review
Verified User
Software Version
Enterprise
Modules Used
- Eloqua
Overall Satisfaction with Oracle Eloqua
We use Eloqua at our organization for email marketing, drip programs, creating forms and landing pages. It is currently being used by the marketing and channel teams. It help us automate processes between sales, marketing and channels allowing us to do our jobs more effectively and efficiently.
- Segmentation
- Detailed and customizable reporting
- Asset management
- Forms and landing pages
- System downtime
- Ease of use
- UX
- Increased engagement
- Getting the right offerings to the right people
- Allows us to measuring marketing impace on sales
Eloqua is more robust in my opinion. It is far more customizable and has better reporting. Pardon integrated great with Salesforce and has a great UI and has an easier learning curve than Eloqua.