WhatsApp Business best for Businesses
February 17, 2023

WhatsApp Business best for Businesses

Ali Hasnain | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with WhatsApp Business

One of the main business problems that WhatsApp Business addresses my company is that its improving customer engagement and satisfaction. With WhatsApp Business, We can easily communicate with our customers, respond to inquiries, and provide real-time support. This can help to build stronger relationships with customers and improve their overall experience with the business. Another problem that WhatsApp Business addresses is automating routine tasks and messages. The platform allows businesses to create quick replies and set up automated messages for frequently asked questions, order confirmations, and other types of customer inquiries. This can help to streamline customer support and save time for businesses.
  • Two-way communication: WhatsApp Business allows businesses to have real-time, two-way conversations with their customers, which can help to build stronger relationships and improve customer satisfaction. Customers can ask questions, provide feedback, and make inquiries, while businesses can respond promptly and provide personalized support
  • Automation: WhatsApp Business allows businesses to automate certain tasks and messages, which can help to save time and streamline customer support. Businesses can create quick replies and set up automated messages for frequently asked questions, order confirmations, and other types of customer inquiries.
  • Customer engagement: WhatsApp Business allows businesses to engage with customers in a more casual and personalized way than traditional marketing channels. Businesses can use WhatsApp to send promotions, share new product launches, and offer exclusive deals to customers.
  • Limited features: While WhatsApp Business offers some basic automation features, such as quick replies and automated messages, it lacks some more advanced features that would be useful for businesses. For example, it does not offer the ability to schedule messages, set up chatbots, or create custom workflows.
  • Integration: WhatsApp Business does not have native integrations with many third-party tools and services, which can make it difficult for businesses to fully integrate it into their existing workflows and tools. This can limit its usefulness for businesses that rely heavily on other software tools.
  • User management: WhatsApp Business currently only allows businesses to have one phone number associated with their account, which can make it difficult for larger businesses with multiple customer support agents to manage conversations effectively.
  • Two-way messaging: WhatsApp Business allows businesses to have two-way conversations with their customers, providing a more personalized and engaging experience.
  • Quick replies: Businesses can set up quick replies to common questions, allowing them to respond to customer inquiries quickly and efficiently.
  • Automated messages: WhatsApp Business allows businesses to set up automated messages, such as greeting messages and away messages, to help manage customer expectations.
  • Improved customer engagement and support
  • Increased sales: For e-commerce businesses
  • Increased workload: WhatsApp Business lead to an increased workload for support agents and other employees
We choose to use WhatsApp Business because of the following
Customer reach: WhatsApp has over 2 billion active users worldwide, making it a popular communication channel. By using WhatsApp Business, businesses can reach a large audience and communicate with customers directly on their mobile devices. Personalization WhatsApp Business allows businesses to have two-way conversations with their customers, which can help build relationships and provide a more personalized customer experience. Cost-effective
WhatsApp Business is a cost-effective communication channel for businesses, as it does not require additional hardware or software to use. Additionally, messaging over WhatsApp is often free or very low cost, making it an attractive option for businesses looking to manage their customer support costs. Messaging capabilities: WhatsApp Business provides businesses with a range of messaging capabilities, such as quick replies, automated messages, and message templates. This can help businesses manage customer inquiries more efficiently and provide better support. Sales and marketing
WhatsApp Business catalogs and messaging capabilities can also be used to showcase products and services and drive sales. Businesses can use WhatsApp Business to send targeted marketing messages and promotions to customers.

Do you think WhatsApp Business delivers good value for the price?

Yes

Are you happy with WhatsApp Business's feature set?

Yes

Did WhatsApp Business live up to sales and marketing promises?

Yes

Did implementation of WhatsApp Business go as expected?

Yes

Would you buy WhatsApp Business again?

Yes

Well-suited scenarios: Small and medium-sized businesses: WhatsApp Business is well-suited for small and medium-sized businesses that want to connect with their customers in a more personalized way. It allows businesses to have two-way conversations, provide quick support, and send promotions and updates to customers. Large businesses: WhatsApp Business may be less appropriate for larger businesses with many customer support agents. It currently only allows one phone number per account, which can make it difficult to manage conversations across multiple agents