What users are saying about
58 Ratings
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Score 7.8 out of 101
4 Ratings
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Score 7 out of 101

Add comparison

Likelihood to Recommend

Adobe Business Catalyst

The service provision is good the accounts customer service is poor so I would struggle to give BC a better than average review, if only they could offer customers a better accounts service then the value would be much higher.
Richard Taylor profile photo

Crownpeak DXM

Are you ok having extra people manually categorize content and update most things by hand?
No photo available

Feature Rating Comparison

Email & Online Marketing

Adobe Business Catalyst
6.5
Crownpeak DXM
WYSIWYG email editor
Adobe Business Catalyst
2.5
Crownpeak DXM
Dynamic content
Adobe Business Catalyst
9.0
Crownpeak DXM
Ability to test dynamic content
Adobe Business Catalyst
7.5
Crownpeak DXM
Landing pages
Adobe Business Catalyst
6.7
Crownpeak DXM
A/B testing
Adobe Business Catalyst
7.0
Crownpeak DXM
Mobile optimization
Adobe Business Catalyst
8.0
Crownpeak DXM
Email deliverability
Adobe Business Catalyst
8.1
Crownpeak DXM
List management
Adobe Business Catalyst
3.2
Crownpeak DXM
Triggered drip sequences
Adobe Business Catalyst
6.8
Crownpeak DXM

Lead Management

Adobe Business Catalyst
1.8
Crownpeak DXM
Lead nurturing
Adobe Business Catalyst
1.8
Crownpeak DXM
Lead scoring and grading
Adobe Business Catalyst
2.2
Crownpeak DXM
Data quality management
Adobe Business Catalyst
1.5
Crownpeak DXM
Automated sales alerts and tasks
Adobe Business Catalyst
1.8
Crownpeak DXM

Campaign Management

Adobe Business Catalyst
2.4
Crownpeak DXM
Calendaring
Adobe Business Catalyst
2.5
Crownpeak DXM
Event/webinar marketing
Adobe Business Catalyst
2.3
Crownpeak DXM

Social Media Marketing

Adobe Business Catalyst
8.2
Crownpeak DXM
Social sharing and campaigns
Adobe Business Catalyst
7.8
Crownpeak DXM
Social profile integration
Adobe Business Catalyst
8.6
Crownpeak DXM

Reporting & Analytics

Adobe Business Catalyst
7.1
Crownpeak DXM
Dashboards
Adobe Business Catalyst
8.0
Crownpeak DXM
Standard reports
Adobe Business Catalyst
7.1
Crownpeak DXM
Custom reports
Adobe Business Catalyst
6.1
Crownpeak DXM

Platform & Infrastructure

Adobe Business Catalyst
6.4
Crownpeak DXM
API
Adobe Business Catalyst
7.1
Crownpeak DXM
Role-based workflow & approvals
Adobe Business Catalyst
7.0
Crownpeak DXM
Customizability
Adobe Business Catalyst
6.0
Crownpeak DXM
Integration with Salesforce.com
Adobe Business Catalyst
5.5
Crownpeak DXM

Pros

  • Analytics: I am able to see on multiple levels traffic, clicks, and most importantly search terms for improving SEO. The reports are easy to generate as well as read, especially for small inexperienced business owners.
  • Marketing: When using the BC platform businesses are able to link up easily with Adobe Marketing to automatically send out emails and newsletters. Its a very smooth and painless process.
  • Online Editing: This is probably the best part of BC. Once a design is approved and launched on the platform, my clients do not have to contact me for small content updates. This frees me up as a small business owner to concentrate on design, new clients, and larger projects for existing clients.
Dan Butler profile photo
  • Hosting simple article pages and images
No photo available

Cons

  • It is SaaS, so the initial savings can seem costly if the site owner wants to redesign. It is still less costly than having a professional enterprise site built for you, but you will be limited by your budget.
  • It has been a while since I used it, but custom pages for businesses on Facebook was something that needed to be built by a developer and implemented.
Andrew Conniff profile photo
  • The development environment is sub-par. It's difficult to create any type of "application" as the format of page templates is not suited for compile-time checks, cross classes, and many .NET libraries are excluded. You cannot use modern development techniques such as SASS for CSS, nor does their system minify or bundle JavaScript or CSS. There is no place for a standard relational database so creating "category" pages of related content is difficult. There is no source control integration. Again. No source control history or usage whatsoever. Also, a real difficulty in development is the code-deploy-wait model used - it's similar to SharePoint in that a developer makes a change to a template, saves, and then needs to "deploy" that change to another server to view it. The deployment usually takes from seconds to minutes. This makes development take a lot longer than other platforms where the feedback is more immediate.
  • The content creation user experience is very confusing. For instance, there is a "new" menu for creating content but the developers control of that is limited and end users often get lost in a large development template folder looking for the "right" template to use. Other content creation systems like Wordpress are a lot more intuitive.
  • The documentation and online forum are particularly lacking. The documentation does not have many examples and the forum is extremely cumbersome and limited. Most of the "help" documentation is sideways Powerpoints. CrownPeak makes up for this with their support email system - they respond very quickly - but it's very hard to look up anything for yourself.
No photo available

Likelihood to Renew

Adobe Business Catalyst9.4
Based on 10 answers
It's easy to use and we are invested in it now.
Jerry Dever profile photo
Crownpeak DXM5.0
Based on 1 answer
No answer on this topic is available.

Usability

Adobe Business Catalyst9.7
Based on 4 answers
It's easy to log in; areas are well marked, and support is available if needed.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Reliability and Availability

Adobe Business Catalyst9.0
Based on 4 answers
very few issues with availability
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Performance

Adobe Business Catalyst8.2
Based on 1 answer
Very few issues
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Business Catalyst8.6
Based on 5 answers
I have used Adobe support for many of their products. I find that they are quick to respond and present a wide variety of support platforms from forums to online chat. Depending on the nature of the issue I am usually able to get resolution within 24 to 48 hours. With more complex issues I have never had a problem with Adobe dropping the ball.
Dan Butler profile photo
No score
No answers yet
No answers on this topic

Online Training

Adobe Business Catalyst8.6
Based on 2 answers
bcgurus.comkiyuco
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Implementation

Adobe Business Catalyst9.6
Based on 3 answers
Pretty easy to do
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Alternatives Considered

We prefer Adobe Business Catalyst over WordPress. Adobe Business Catalyst websites are more secure and you don't have to update plug-ins. Saving our clients in cost over time.
Debra Scarpa profile photo
No photo available

Scalability

Adobe Business Catalyst9.0
Based on 2 answers
It's easy to build small sites or large sites and there is lots of templating.
Jerry Dever profile photo
No score
No answers yet
No answers on this topic

Return on Investment

  • Better customer service
  • Increased efficiency in deploying websites
  • Customer satisfaction with the system
Scott Shefler profile photo
No answers on this topic

Pricing Details

Adobe Business Catalyst

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Adobe Business Catalyst More Information

Crownpeak DXM

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details

Crownpeak DXM More Information