What users are saying about

Adobe Social

39 Ratings

Livefyre Studio

18 Ratings

Adobe Social

39 Ratings
Score 6.7 out of 101

Livefyre Studio

18 Ratings
Score 8 out of 101

Add comparison

Likelihood to Recommend

Adobe Social

Adobe Social is not well suited to any type of social publishing, reporting or listening, particularly on a large scale within a major enterprise. It can, on occasion, completely fail to do what is asked of it. Customer support is slow and representatives often don't even read the ticket properly and ask questions answered by the ticket.
No photo available

Livefyre Studio

Start with the Livefyre comments to get in integrated and rolling. Then build out the more collaborative and social tools and strategies. Start moving towards a bigger integration with small steps.
Andy Newbom profile photo

Feature Rating Comparison

Listening/monitoring

Adobe Social
2.4
Livefyre Studio
Boolean keyword searches
Adobe Social
2.2
Livefyre Studio
Filtering out noise/spam
Adobe Social
2.2
Livefyre Studio
Sentiment analysis
Adobe Social
2.2
Livefyre Studio
Broad channel coverage
Adobe Social
3.1
Livefyre Studio

Publishing

Adobe Social
3.2
Livefyre Studio
Content planning and scheduling
Adobe Social
4.2
Livefyre Studio
Audience targeting
Adobe Social
3.3
Livefyre Studio
Content optimization
Adobe Social
2.3
Livefyre Studio
Workflow management
Adobe Social
3.2
Livefyre Studio

Engagement

Adobe Social
2.2
Livefyre Studio
Automated routing and prioritization
Adobe Social
2.2
Livefyre Studio
Customer interaction histories
Adobe Social
2.2
Livefyre Studio
Bulk actions
Adobe Social
2.1
Livefyre Studio

Marketing

Adobe Social
2.1
Livefyre Studio
Lead generation
Adobe Social
2.1
Livefyre Studio
Content marketing
Adobe Social
2.2
Livefyre Studio
Paid media management
Adobe Social
2.1
Livefyre Studio
Campaigns and promotions
Adobe Social
2.2
Livefyre Studio

Channel coverage/integration

Adobe Social
3.0
Livefyre Studio
Twitter
Adobe Social
4.3
Livefyre Studio
Facebook
Adobe Social
3.3
Livefyre Studio
LinkedIn
Adobe Social
3.1
Livefyre Studio
Google+
Adobe Social
3.2
Livefyre Studio
Instagram
Adobe Social
3.0
Livefyre Studio
Pinterest
Adobe Social
3.0
Livefyre Studio
YouTube
Adobe Social
1.2
Livefyre Studio

Reporting/analytics

Adobe Social
2.2
Livefyre Studio
Campaign success analytics
Adobe Social
2.3
Livefyre Studio
Real-time tracking
Adobe Social
2.2
Livefyre Studio
Competitor analysis
Adobe Social
2.2
Livefyre Studio

Account management

Adobe Social
2.6
Livefyre Studio
Role-based user permissions & privileges
Adobe Social
3.2
Livefyre Studio
Mobile access
Adobe Social
2.0
Livefyre Studio

Pros

  • Adobe Social lacks strengths, as I believe Adobe themselves have acknowledged, given their decision not to continue support or development. But if I need to list three strengths, the first would be it can publish to some social media platforms with a success rate of over 50%. If that's a strength.
  • It has workflow processes, but they are over-complicated and poorly designed.
  • It has some basic analytics, but Adobe consultants usually recommend referring to Adobe Analytics instead. Which is great if you actually use Adobe Analytics.
No photo available
  • Allows users to communicate.
  • Gives users social options.
  • Adds SEO value to page.
John Nguyen, CSM profile photo

Cons

  • Tracking keywords: you have to know the keywords you want to track prior getting data on them. (ie. no retroactive data renders) In the fast paced world of social media where things change on a dime, this is an antiquated approach.
  • Very difficult to navigate and get up and running. Although I'd used similar community management and analytics systems before Adobe Social, it took 3 - 4 months to my team up to speed on the core features and functionality. Several other depts that had intended to use it gave up as a result of the difficulty.
  • The Mobile experience is horrendous. The service is inaccessible on mobile. So for posting it's atrocious.
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  • Obviously we all want it all free! So make it all free and woohoo!
  • A complaint about the price point leaps is that they are pretty steep, goes from free to pricey real fast.
  • The comment management tools although easy and fast are a bit limited.
Andy Newbom profile photo

Likelihood to Renew

Adobe Social5.4
Based on 11 answers
Product is not evolving, gaps are never overcome, and reporting is poor. It's not an innovative product.
Chris Cartwright profile photo
Livefyre Studio8.8
Based on 5 answers
We are planning to continue using Livefyre comments on several of our blog properties due to its simplicity, transparency and speed of operation. We are actively researching it's more advanced features for some other platforms that need higher end results. Keep up the good work Livefyre.
Andy Newbom profile photo

Usability

Adobe Social2.1
Based on 2 answers
Social moves at the speed of light, Adobe Social doesn't. I found posting via the system very cumbersome.
Sandy Adam profile photo
No score
No answers yet
No answers on this topic

Support

Adobe Social8.0
Based on 1 answer
The Adobe support team is really helpful. We have recently gone through a number of account reps since our favorite rep was promoted off of our account, so we are hoping for better service in our newest rep.
No photo available
No score
No answers yet
No answers on this topic

Online Training

Adobe Social6.0
Based on 1 answer
Training was long and a little confusing. While a number of features carried over, they were still covered in this elongated training. It would have been nice to have training tailored to experience level with the product.
No photo available
No score
No answers yet
No answers on this topic

Implementation

Adobe Social5.0
Based on 1 answer
The implementation was done during our POC. We had a very mixed experience here, and have had some issues arise since based on the way the tool was implemented. An Adobe employee went ahead and made a change to our account that was unauthorized (helpful for our implementation) which caused issues in on boarding another team who needed the same change, but could not get it done without costly Adobe certification
No photo available
No score
No answers yet
No answers on this topic

Alternatives Considered

Originally started with Radian 6 for social listening, however, it requires way too much hands-on time for small teams. Again, a robust systems for large B2C and ecommerce sites.
Sandy Adam profile photo
We felt Livefyre was more innovative and better at SEO. It felt like we were working with a partner for the long haul who was interested in our business and how to improve it.
Sam Salmassi profile photo

Return on Investment

  • No impact really. Other than getting other employees to look at posting content.
Sandy Adam profile photo
  • The impact is positive. After its implementation, we have not had to touch the code.
  • Our comments section now looks very modern, as many companies on the Internet use Livefyre and are used to its interface.
Darin Spivey profile photo

Screenshots

Adobe Social
Livefyre Studio

Pricing Details

Adobe Social

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Livefyre Studio

General
Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Additional Pricing Details