What users are saying about
41 Ratings
22 Ratings
41 Ratings
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Score 7.2 out of 101
22 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.4 out of 101

Likelihood to Recommend

Adobe Social

Adobe Social is not well suited to any type of social publishing, reporting or listening, particularly on a large scale within a major enterprise. It can, on occasion, completely fail to do what is asked of it. Customer support is slow and representatives often don't even read the ticket properly and ask questions answered by the ticket.
No photo available

Livefyre Studio

I was strictly the implementor of Livefyre (for my company only). That task alone was at least 3 weeks worth of work. From a user standpoint, Livefyre is a good product which is why this review is strictly about how difficult it was to implement. Therefore, if a colleague was to ask me if I recommend Livefyre, it's not a straight answer. Questions like, 'how fast do you need it?', 'how centralized is your user database?', 'do you want social login?', all come into question and were details that made my job not easy (hence, my review of 5/10 for suggesting it to others). Once implemented, Livefyre is a great product (notice my overall review is higher), but based on my experience with implementation, it certainly requires a senior developer's dedicated time and patience to set up exactly as desired. For smaller companies with small/simple user bases and websites, the process may be more straightforward, but from my experience, it wasn't out-of-the-box at all.
Darin Spivey profile photo

Feature Rating Comparison

Listening/monitoring

Adobe Social
2.3
Livefyre Studio
Boolean keyword searches
Adobe Social
2.0
Livefyre Studio
Filtering out noise/spam
Adobe Social
2.0
Livefyre Studio
Sentiment analysis
Adobe Social
2.0
Livefyre Studio
Broad channel coverage
Adobe Social
3.0
Livefyre Studio

Publishing

Adobe Social
3.0
Livefyre Studio
Content planning and scheduling
Adobe Social
4.0
Livefyre Studio
Audience targeting
Adobe Social
3.0
Livefyre Studio
Content optimization
Adobe Social
2.0
Livefyre Studio
Workflow management
Adobe Social
3.0
Livefyre Studio

Engagement

Adobe Social
2.0
Livefyre Studio
Automated routing and prioritization
Adobe Social
2.0
Livefyre Studio
Customer interaction histories
Adobe Social
2.0
Livefyre Studio
Bulk actions
Adobe Social
2.0
Livefyre Studio

Marketing

Adobe Social
2.0
Livefyre Studio
Lead generation
Adobe Social
2.0
Livefyre Studio
Content marketing
Adobe Social
2.0
Livefyre Studio
Paid media management
Adobe Social
2.0
Livefyre Studio
Campaigns and promotions
Adobe Social
2.0
Livefyre Studio

Channel coverage/integration

Adobe Social
2.9
Livefyre Studio
Twitter
Adobe Social
4.0
Livefyre Studio
Facebook
Adobe Social
3.0
Livefyre Studio
LinkedIn
Adobe Social
3.0
Livefyre Studio
Google+
Adobe Social
3.0
Livefyre Studio
Instagram
Adobe Social
3.0
Livefyre Studio
Pinterest
Adobe Social
3.0
Livefyre Studio
YouTube
Adobe Social
1.0
Livefyre Studio

Reporting/analytics

Adobe Social
2.0
Livefyre Studio
Campaign success analytics
Adobe Social
2.0
Livefyre Studio
Real-time tracking
Adobe Social
2.0
Livefyre Studio
Competitor analysis
Adobe Social
2.0
Livefyre Studio

Account management

Adobe Social
2.5
Livefyre Studio
Role-based user permissions & privileges
Adobe Social
3.0
Livefyre Studio
Mobile access
Adobe Social
2.0
Livefyre Studio

Pros

Adobe Social

  • The approval process for posts is very straightforward.
  • If permissions are properly set up, it is very easy to write and schedule most types of posts.
  • The ability to set up custom moderation feeds is great.
No photo available

Livefyre Studio

  • Real time conversations
  • Centralized moderation
  • Customer support
  • Rapid innovation
Sam Salmassi profile photo

Cons

Adobe Social

  • Very poor reporting features
  • Product is very rarely updated with new features
  • Feels like a Beta product
Chris Cartwright profile photo

Livefyre Studio

  • Reporting and Analytics
Sam Salmassi profile photo

Likelihood to Renew

Adobe Social

Adobe Social 5.4
Based on 11 answers
I wasn't in charge of making the actual management decision, but I would absolutely renew Adobe Social. As I mentioned, it provides strong and in-depth analytics and listening tools. The reports that it generates are very thorough and easy to read. I loved the platform and would recommend it to anyone
Robert Randle profile photo

Livefyre Studio

Livefyre Studio 8.8
Based on 5 answers
We feel we have a real partnership with Livefyre and we both make each other better. Their customer service has been phenomenal even during a time of rapid growth.
Sam Salmassi profile photo

Usability

Adobe Social

Adobe Social 2.1
Based on 2 answers
Social moves at the speed of light, Adobe Social doesn't. I found posting via the system very cumbersome.
Sandy Adam profile photo

Livefyre Studio

No score
No answers yet
No answers on this topic

Support

Adobe Social

Adobe Social 8.0
Based on 1 answer
The Adobe support team is really helpful. We have recently gone through a number of account reps since our favorite rep was promoted off of our account, so we are hoping for better service in our newest rep.
No photo available

Livefyre Studio

No score
No answers yet
No answers on this topic

Online Training

Adobe Social

Adobe Social 6.0
Based on 1 answer
Training was long and a little confusing. While a number of features carried over, they were still covered in this elongated training. It would have been nice to have training tailored to experience level with the product.
No photo available

Livefyre Studio

No score
No answers yet
No answers on this topic

Implementation

Adobe Social

Adobe Social 5.0
Based on 1 answer
The implementation was done during our POC. We had a very mixed experience here, and have had some issues arise since based on the way the tool was implemented. An Adobe employee went ahead and made a change to our account that was unauthorized (helpful for our implementation) which caused issues in on boarding another team who needed the same change, but could not get it done without costly Adobe certification
No photo available

Livefyre Studio

No score
No answers yet
No answers on this topic

Alternatives Considered

Adobe Social

Hootsuite Enterprise is superior in many ways, but the biggest factor is probably that it is constantly evolving and adding new features, working directly with social media companies ahead of new releases. Adobe seems to have stopped developing their product.
Chris Cartwright profile photo

Livefyre Studio

We felt Livefyre was more innovative and better at SEO. It felt like we were working with a partner for the long haul who was interested in our business and how to improve it.
Sam Salmassi profile photo

Return on Investment

Adobe Social

  • Combination of Omniture and Adobe Social help to connect the dots between social engagement and site activity, leading to greater insight into the buying trends of customers.
No photo available

Livefyre Studio

  • Increased website engagement
  • Less moderation overhead
  • Faster site implentation
Sam Salmassi profile photo

Screenshots

Adobe Social

Livefyre Studio

Pricing Details

Adobe Social

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

Livefyre Studio

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required
Additional Pricing Details

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