What users are saying about
8 Ratings
13 Ratings
8 Ratings
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Score 8.4 out of 101
13 Ratings
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Score 7.3 out of 101

Likelihood to Recommend

AdStage

AdStage is great if you're an agency or an in-house marketer managing a lot of ad budget, a lot of campaigns, or a large number of clients and you want to get the day-to-day tasks cleared to focus on higher-brain-stem tasks. Bid and budget management are replaced by rules. Holiday sales are replaced with flighting. All of your team members can log in, access their accounts, set up their reports and have them send to clients without having to lift a finger.
J.P. VanderLinden profile photo

TerminalOne OS

Terminal1One MOS offers a "DMP lite" that can help advertisers begin to grow their 1st party data without leveraging a separate DMP. As precise targeting becomes increasingly important, advertisers must begin to cultivate audiences that they can then take action on in the future. Additionally, if a client requires intense customer support, TerminalOne MOS is one of the best in the business.
Tyler Stuckey profile photo

Feature Rating Comparison

Ad Network Integration

AdStage
7.1
TerminalOne OS
9.2
Data Transfer
AdStage
5.3
TerminalOne OS
8.5
DSP integration
AdStage
9.0
TerminalOne OS
9.8

Ad Campaigns

AdStage
7.4
TerminalOne OS
Ad campaign creation
AdStage
8.0
TerminalOne OS
Ad deployment
AdStage
8.0
TerminalOne OS
Display advertising
AdStage
7.0
TerminalOne OS
Ad display and retargeting segmentation
AdStage
7.0
TerminalOne OS
Sequence targeting
AdStage
7.1
TerminalOne OS

Ad Reporting & Analytics

AdStage
8.7
TerminalOne OS
Ad dashboards
AdStage
8.6
TerminalOne OS
Ad performance reports
AdStage
9.0
TerminalOne OS
Ad conversion tracking
AdStage
9.0
TerminalOne OS
Ad attribution reporting
AdStage
8.5
TerminalOne OS
Cross-channel ad management
AdStage
8.4
TerminalOne OS
Ad forecasting and optimization
AdStage
8.5
TerminalOne OS

Data Collection

AdStage
TerminalOne OS
7.6
Collection of first-party data
AdStage
TerminalOne OS
9.2
Collection of third-party data
AdStage
TerminalOne OS
5.3
Access to Third-party Data Providers
AdStage
TerminalOne OS
8.2

Data Classification

AdStage
TerminalOne OS
5.5
Audience taxonomy
AdStage
TerminalOne OS
6.2
Tag Management
AdStage
TerminalOne OS
7.7
Data Analysis Dashboard
AdStage
TerminalOne OS
2.7

DMP Analytics

AdStage
TerminalOne OS
7.9
Campaign Analytics
AdStage
TerminalOne OS
7.8
Audience Analytics
AdStage
TerminalOne OS
8.0

Pros

AdStage

  • Easily pulling together API access for multiple channels into one area for in-depth reporting
  • Automation. They helped a bunch with features that LinkedIn didn't have.
  • The team. They were always super responsive and on the ball with any questions or concerns we had. The customer service was great.
  • General reporting and tieing data together.
Matthew Lloyd profile photo

TerminalOne OS

  • It helps in managing and optimizing prospecting and re-marketing campaigns extremely efficiently using multiple source of data providers.
  • It is easy to integrate with display servers, data providers, and also other partners which make campaigns really efficient and optimize your CPA goals. MediaMath also provides you training via New Marketing Institue which is very helpful.
  • It also keeps on innovation with respect to partnerships and on boarding tools such as display collision detection tools. It was exciting to see that how easy it is to work closely with accounts team and they have amazing hands on working on these tools.
Namit Narain profile photo

Cons

AdStage

  • I have very little negative feedback regarding this platform. At one point in time, you could create and publish ads to the various platforms via Adstage, but they have started to move away from that functionality. You now have to create campaigns on the platform (for example, LinkedIn) and then automate functions of those campaigns on AdStage. I'd love it to be a one-stop shop where I didn't have to deal with the ad platform at all.
Emily Muhoberac profile photo

TerminalOne OS

  • Data integration and priority DMP are still lagging with the competition but a lot of efforts have been done in this field to bridge that gap.
  • The documentation of their API isn't always updated correctly so some functions are either obsolete or changed completely.
Omar MAES profile photo

Likelihood to Renew

AdStage

AdStage 8.0
Based on 1 answer
AdStage has been great and the only reason we wouldn't renew is if we decided to build this all out internally for API access. But, customer services is great, the product is great and I'd definitely recommend it.
Matthew Lloyd profile photo

TerminalOne OS

TerminalOne OS 7.0
Based on 3 answers
At this point, I know there are better options out there for OUR use case. This is not true of everyone, so I don't want to give them a zero because I don't like their tool or value proposition. They are a great tool, for what they do, and have a great group of people running things and providing support.
Christian Schwindle profile photo

Support

AdStage

AdStage 10.0
Based on 1 answer
AdStage had great support. They got back to me quickly every time, they always had or found an answer for what I was looking for, they took my feedback well, and they were knowledgeable with the platform and any issues I had. I have worked with a lot of other companies that are slow and AdStage definitely isn't one of them.
Matthew Lloyd profile photo

TerminalOne OS

No score
No answers yet
No answers on this topic

Alternatives Considered

AdStage

We've used tools like Companion Labs and AdEspresso before for Facebook Ads, or Optmyzer or WordStream for Google Ads, and AdStage has so many features that these systems don't. True, it's drastically more expensive than most, but the feature set is leaps and bounds above. From automation to reporting to even campaign monitoring being in a single platform with this level of customization, it's playing at a different level than anything else we've used off-the-shelf.
J.P. VanderLinden profile photo

TerminalOne OS

T1 has a lot of features and different possibilities to optimize, the other ones are 90% mobile.
Denia Martínez Posadas profile photo

Return on Investment

AdStage

  • We haven't been using it long enough to have a positive ROI, but I'm confident we will as we optimize our campaigns based on the data we receive from AdStage.
  • AdStage saves myself and my team hours of time each week that we would normally spend preparing reporting or doing ad analysis in excel. This was the reason we purchased AdStage, and it's really living up to its promise.
Emily Muhoberac profile photo

TerminalOne OS

  • T1 delivered positive results for multiple clients in regards to ROI
  • T1 also produced campaigns that did not meet goals
  • HOWEVER, both scenarios are as a result of the pilot and not the plane, if you will. T1 is simply a gateway to reach desired customers and I believe it proficiently provides opportunities to do so.
Tyler Stuckey profile photo

Screenshots

AdStage

TerminalOne OS

Pricing Details

AdStage

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

TerminalOne OS

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

AdStage
8.0
TerminalOne OS
8.7

Likelihood to Renew

AdStage
8.0
TerminalOne OS
7.0

Support

AdStage
10.0
TerminalOne OS

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