Agency Analytics vs. Klipfolio

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 8.4 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$60
per month
Klipfolio
Score 8.5 out of 10
Small Businesses (1-50 employees)
Klipfolio PowerMetrics is a metric-centric business intelligence platform. Data teams are able to bring all of their data together and create a catalog of verified metrics that end users are able to explore and visualize using self-serve dashboards and reports.
$125
per month
Pricing
Agency AnalyticsKlipfolio
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
Free
$0
Go
$125
per month
Pro
$300
per month
Offerings
Pricing Offerings
Agency AnalyticsKlipfolio
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
More Pricing Information
Community Pulse
Agency AnalyticsKlipfolio
Ask people about this product

See helpful people who have experience with this product

Considered Both Products
Agency Analytics

No answer on this topic

Klipfolio
Chose Klipfolio
Over the years, I have been required to work with other platforms to collect and analyze data for a variety of ad agencies and clients that I have worked with. It really came down to a Goldilocks comparison where we consistently found that dashboard platforms were bloated with …
Top Pros
Top Cons
Features
Agency AnalyticsKlipfolio
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Agency Analytics
-
Ratings
Klipfolio
9.0
33 Ratings
9% above category average
Pixel Perfect reports00 Ratings9.13 Ratings
Customizable dashboards00 Ratings8.933 Ratings
Report Formatting Templates00 Ratings9.13 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Agency Analytics
-
Ratings
Klipfolio
8.6
33 Ratings
6% above category average
Drill-down analysis00 Ratings8.35 Ratings
Formatting capabilities00 Ratings7.85 Ratings
Integration with R or other statistical packages00 Ratings9.12 Ratings
Report sharing and collaboration00 Ratings9.133 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Agency Analytics
-
Ratings
Klipfolio
9.4
33 Ratings
12% above category average
Publish to Web00 Ratings8.931 Ratings
Publish to PDF00 Ratings9.228 Ratings
Report Delivery Scheduling00 Ratings10.017 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Agency Analytics
-
Ratings
Klipfolio
9.3
33 Ratings
14% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)00 Ratings8.932 Ratings
Location Analytics / Geographic Visualization00 Ratings9.133 Ratings
Predictive Analytics00 Ratings10.01 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Agency Analytics
-
Ratings
Klipfolio
8.9
34 Ratings
4% above category average
Multi-User Support (named login)00 Ratings8.733 Ratings
Role-Based Security Model00 Ratings9.129 Ratings
Multiple Access Permission Levels (Create, Read, Delete)00 Ratings8.831 Ratings
Single Sign-On (SSO)00 Ratings9.213 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Agency Analytics
-
Ratings
Klipfolio
8.6
30 Ratings
8% above category average
Responsive Design for Web Access00 Ratings8.730 Ratings
Mobile Application00 Ratings7.516 Ratings
Dashboard / Report / Visualization Interactivity on Mobile00 Ratings8.827 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Agency Analytics
-
Ratings
Klipfolio
8.6
14 Ratings
8% above category average
REST API00 Ratings8.914 Ratings
Themeable User Interface (UI)00 Ratings8.413 Ratings
Best Alternatives
Agency AnalyticsKlipfolio
Small Businesses
TapClicks
TapClicks
Score 9.2 out of 10
BrightGauge
BrightGauge
Score 8.9 out of 10
Medium-sized Companies
TapClicks
TapClicks
Score 9.2 out of 10
Reveal
Reveal
Score 9.9 out of 10
Enterprises
Alteryx
Alteryx
Score 9.0 out of 10
Jaspersoft Community Edition
Jaspersoft Community Edition
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Agency AnalyticsKlipfolio
Likelihood to Recommend
9.0
(15 ratings)
8.8
(35 ratings)
Usability
-
(0 ratings)
9.5
(13 ratings)
Support Rating
9.8
(4 ratings)
9.1
(12 ratings)
Implementation Rating
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
Agency AnalyticsKlipfolio
Likelihood to Recommend
AgencyAnalytics
Agency Analytics has made the overall marketing procedure quite effective, where all the approaches have been brought into a single dashboard for the purpose of easy and quick functionality. [I] highly recommended analytic software for better growth of your company.
Read full review
Klipfolio
Using Klipfolio is one of the finest ways we can expand our business because it is so simple to use and always has new features that make it better. We also appreciate the excellent customer service they offer. There are several benefits to making this investment in your company's efficiency and profitability. We think it's worth the money.
Read full review
Pros
AgencyAnalytics
  • Agency Analytics has the capability of connecting with web analytical solutions.
  • Besides, the application conducts both local and global SEO, perfecting the ranking of our company.
  • The tool facilitates the black-link management for SEO purposes.
  • Lastly, the customer support addresses all problems that clients face daily.
Read full review
Klipfolio
  • All my reporting requirements have been met.
  • Salesforce, HubSpot, Mailchimp, Google Drive, and other business applications are quite easy to integrate with.
  • The information you need is at your fingertips in a matter of seconds.
  • Whenever I have a question, the customer service is always there to answer it.
Read full review
Cons
AgencyAnalytics
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
Read full review
Klipfolio
  • While Klipfolio covers so many of the bases, one area where I would like to see expansion would be offering additional design and graphics themes for even more customization.
  • Klipfolio has an extensive offering but might be even better if there were a way that we could integrate with some small to mid-sized CRM solutions for audience list segmentation and marketing integrations.
  • It would be interesting if Klipfolio could enable us to overlay the data learnings for cross-referencing of multiple client campaigns for comparative insights.
Read full review
Usability
AgencyAnalytics
No answers on this topic
Klipfolio
My initial impressions of the software have been extremely positive. There are YouTube tutorials that explain how to make klips. The intuitive design of the UI It appears that everything in this software has been thoroughly tested to create all the visualizations that can be imagined as well as the user input controls that allow users to have exactly the data they want to be displayed in seconds, considering the various functions and formulas available in the Excel integrations and the extensive list of other services that can be integrated.
Read full review
Support Rating
AgencyAnalytics
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
Read full review
Klipfolio
It provides all the necessary information to be able to carry out the analysis of any type of business, to know how money is managed virtually, what to do to have greater visibility, in addition to being a platform that is always accessible and allows continuous and efficient work.
Read full review
Implementation Rating
AgencyAnalytics
No answers on this topic
Klipfolio
None at all; just be sure of what information you will need for working.
Read full review
Alternatives Considered
AgencyAnalytics
This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, but having access to AA is extremely valuable.
Read full review
Klipfolio
These and many other BI tools are the most direct competitors. I only have experience with Klipfolio and Tableau. Tableau is definitely more capable, but much more difficult to learn and use. Klipfolio is simple and really packs a punch for its simplicity. I have yet to run into a major problem with it lacking a needed functionality.
Read full review
Return on Investment
AgencyAnalytics
  • For a small to medium size agency, the $79/month cost is reasonable, allowing for unlimited users, 10 campaigns included, and 1,000 keywords tracked.
  • It is something we can easily build into our pricing model.
  • If more is needed, the platform can scale, allowing for more keyword tracking, more campaigns, etc.
Read full review
Klipfolio
  • It made reporting a breeze as we didn't have to spend time creating the reports
  • The reporting forum really helped give our team more metrics to add to reporting
  • Always ready to view Dashboard meant stakeholders could view reports at any given time
Read full review
ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page

Klipfolio Screenshots

Screenshot of Dashboards, made with Klipfolio PowerMetrics.Screenshot of Metrics that store history and present descriptions, lineage, and ownership details.Screenshot of Metrics with adjustable chart type, segmentation, and filters for any metric.Screenshot of A downloadable PDF report. These can be shared, and views of any dashboard can be published.Screenshot of PowerMetrics, as it appears on a mobile browser.Screenshot of Online services, such as spreadsheets, or database or data warehouse, can be connected to using the query builder, SQL, or REST.