Agency Analytics vs. Union Metrics (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Agency Analytics
Score 8.6 out of 10
Mid-Size Companies (51-1,000 employees)
Reporting software designed specifically for marketing agencies, boasting over 5,000 agencies as users of AgencyAnalytics for reports and live marketing dashboards. It can report on SEO, PPC, call tracking, social media, email marketing, and more with 60+ integrations. The solution aims to displace spreadsheets and help users grow their agencies, and is presented as an easy-to-use reporting software that just works the way it is needed to. It is available to try out through a 14-day…
$60
per month
Union Metrics (discontinued)
Score 9.4 out of 10
N/A
Union Metrics (formerly TweetReach) was a Twitter analytics platform built around features such as real-time monitoring, Twitter monitoring and listening, and report-ready trackers. It was acquired by TrendKite in 2018 and is no longer available.N/A
Pricing
Agency AnalyticsUnion Metrics (discontinued)
Editions & Modules
Freelancer
$12
per month per client campaign (minimum 5 client campaigns)
Agency
$18
per month per client campaign (minimum 10 client campaigns)
Enterprise
contact for enterprise pricing
No answers on this topic
Offerings
Pricing Offerings
Agency AnalyticsUnion Metrics (discontinued)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsWhat is a Client Campaign? A client campaign represents a client (their website and integrations).
More Pricing Information
Community Pulse
Agency AnalyticsUnion Metrics (discontinued)
Top Pros
Top Cons
Best Alternatives
Agency AnalyticsUnion Metrics (discontinued)
Small Businesses
TapClicks
TapClicks
Score 9.1 out of 10
Publer
Publer
Score 9.7 out of 10
Medium-sized Companies
Alteryx
Alteryx
Score 9.0 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Enterprises
Alteryx
Alteryx
Score 9.0 out of 10
1-Social
1-Social
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Agency AnalyticsUnion Metrics (discontinued)
Likelihood to Recommend
9.7
(16 ratings)
9.0
(1 ratings)
Support Rating
9.8
(4 ratings)
-
(0 ratings)
User Testimonials
Agency AnalyticsUnion Metrics (discontinued)
Likelihood to Recommend
AgencyAnalytics
Agency Analytics has made the overall marketing procedure quite effective, where all the approaches have been brought into a single dashboard for the purpose of easy and quick functionality. [I] highly recommended analytic software for better growth of your company.
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Discontinued Products
It's well suited for monitoring brand mentions and estimating the impact of unfortunate situations on Twitter.
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Pros
AgencyAnalytics
  • Agency Analytics has the capability of connecting with web analytical solutions.
  • Besides, the application conducts both local and global SEO, perfecting the ranking of our company.
  • The tool facilitates the black-link management for SEO purposes.
  • Lastly, the customer support addresses all problems that clients face daily.
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Discontinued Products
  • Quickly build a snapshot report based on keywords or hashtags.
  • Ability to consistently monitor brand mentions over time.
  • Various output options available including PDF or XLS files.
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Cons
AgencyAnalytics
  • Would like to see the stars feature to bring keywords to the top of the report have 1 click to remove all stars that were checked off previously.
  • Would love to have a feature to track how clients are ranking for keywords; currently only shows the # of keywords ranking in the top 10 positions of Google but doesn't show the actual keywords for each competitor.
  • Would extremely love to see a feature where the keywords can be viewed/filtered by position; for example page 1 of Google only, page 2 of Google only.
  • Would love to see a keyword tool to check keyword rankings or search volume for specific keywords; similar to Google's keyword planner.
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Discontinued Products
  • Monitoring mentions beyond Twitter.
  • Many issues are due to APIs, but in some cases there are restrictions on the number of terms you can track.
  • Ability to set standard/saved terms (e.g. brand name) when building new trackers to save time.
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Support Rating
AgencyAnalytics
They are always on top/ahead of the curve. There has never been a time where I haven't had the platform work professionally when I needed it. They stand behind a top-quality product. It's easy to support something when they put hard work into development and maintenance.
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Discontinued Products
No answers on this topic
Alternatives Considered
AgencyAnalytics
This is my first experience with a tool like Agency Analytics because I don't have a digital marketing background. My background is in sales, but I quickly realized that Agency Analytics is a selling point for prospective and existing clients. We also use Ahrefs and Semrush, but having access to AA is extremely valuable.
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Discontinued Products
Tweetreach is very affordable and quite flexible for what you pay for. We use it regularly as it is able to capture data not available in some of the most expensive tools we have access to.
Read full review
Return on Investment
AgencyAnalytics
  • For a small to medium size agency, the $79/month cost is reasonable, allowing for unlimited users, 10 campaigns included, and 1,000 keywords tracked.
  • It is something we can easily build into our pricing model.
  • If more is needed, the platform can scale, allowing for more keyword tracking, more campaigns, etc.
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Discontinued Products
  • Ability to provide quick reports to senior executives in an easy to read format.
  • Great way to track who is talking about your brand and their overall influence on Twitter.
  • Very affordable product, and useful for any size business.
Read full review
ScreenShots

Agency Analytics Screenshots

Screenshot of Digital marketing dashboardScreenshot of Facebook analytics dashboardScreenshot of Google Analytics reportScreenshot of Integration pageScreenshot of White label page