What users are saying about
Top Rated
170 Ratings
1 Rating
Top Rated
170 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.6 out of 100
1 Rating
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9 out of 100

Likelihood to Recommend

Alteryx

I wish I had found and used Alteryx Analytics years ago. Having multiple data sources with a variety of naming conventions for our businesses we spent WEEKS cleaning/reorganizing/renaming fields in our data to be able to consolidate. We did this on one set of reports for one use. Each time we wanted an update this process would need to be repeated. This took tons of useless admin time. Had we had Alteryx we could have created 1 identifier, noted all the different naming conventions or issues, selected the ones we wanted and created the workflow to use it over and over and over again on any data we wanted. Build once - use multiple times. It would have been (and now is) a HUGE time saver. Plus any new anomalies are identified by the program as errors so you can "autocorrect" them in the same workflow. Alteryx is a miracle in my opinion.
Susan Knolla | TrustRadius Reviewer

Comscore vCE

The most important aspect is that Comscore offers one of the largest analytics suites available on display, mobile, video, and TV. Due to the scale of its data, it also provides a benchmark for analyzing the advertising industry. Finally, I like the fact that I can track site performance of my company's digital properties.
Amit Gumber | TrustRadius Reviewer

Feature Rating Comparison

BI Standard Reporting

Alteryx
5.5
Comscore vCE
Pixel Perfect reports
Alteryx
5.0
Comscore vCE
Customizable dashboards
Alteryx
6.6
Comscore vCE
Report Formatting Templates
Alteryx
5.0
Comscore vCE

Ad-hoc Reporting

Alteryx
8.2
Comscore vCE
Drill-down analysis
Alteryx
8.0
Comscore vCE
Formatting capabilities
Alteryx
7.9
Comscore vCE
Integration with R or other statistical packages
Alteryx
8.5
Comscore vCE
Report sharing and collaboration
Alteryx
8.3
Comscore vCE

Report Output and Scheduling

Alteryx
7.6
Comscore vCE
Publish to Web
Alteryx
8.2
Comscore vCE
Publish to PDF
Alteryx
8.2
Comscore vCE
Report Versioning
Alteryx
4.0
Comscore vCE
Report Delivery Scheduling
Alteryx
8.4
Comscore vCE
Delivery to Remote Servers
Alteryx
9.0
Comscore vCE

Data Discovery and Visualization

Alteryx
7.6
Comscore vCE
Pre-built visualization formats (heatmaps, scatter plots etc.)
Alteryx
6.0
Comscore vCE
Location Analytics / Geographic Visualization
Alteryx
8.3
Comscore vCE
Predictive Analytics
Alteryx
8.5
Comscore vCE

Access Control and Security

Alteryx
8.0
Comscore vCE
Multi-User Support (named login)
Alteryx
8.0
Comscore vCE
Role-Based Security Model
Alteryx
8.0
Comscore vCE
Multiple Access Permission Levels (Create, Read, Delete)
Alteryx
8.0
Comscore vCE
Single Sign-On (SSO)
Alteryx
8.0
Comscore vCE

Mobile Capabilities

Alteryx
4.0
Comscore vCE
Responsive Design for Web Access
Alteryx
4.0
Comscore vCE

Pros

Alteryx

  • Alteryx does a great job of allowing more beginner Analysts to automate many of their routine process but also allowing advanced Analysts to ability to leverage deep statistical modelling for predictive analytics.
  • Given the visual workflow nature of Alteyrx, the learning curve is not steep.
  • The Alteryx Gallery allows non-technical consumers to execute complex workflows by leveraging an intuitive web interface.
  • Alteryx allows data scientists to bring their own programming language to Altyerx, such as R or Python.
Anonymous | TrustRadius Reviewer

Comscore vCE

  • It helps in advanced reporting capabilities such as overnight reporting of audience demographics and integration with Comscore’s new multi-platform audience data.
  • It has the ability to combine metrics with other digital campaigns involving display and rich media to provide an unduplicated view of audiences across multiple ad formats.
  • It has global and cross-geographical campaign reporting capabilities.
Amit Gumber | TrustRadius Reviewer

Cons

Alteryx

  • Sometimes the desktop version of authoring tool crashes! It's been unstable in the previous versions but gets better. Even if it doesn't crash, it used to be slow or not responding.
  • When running several version of database drivers in local machine or server, it is tricky to set up database connections. Often you have to figure out it by googling the problem and solution. There are not many knowledge bases from Alteryx.
  • Alteryx project file creates .bak file automatically. It is useful to prevent for the purpose of back up, sometimes it's not necessary. But it is not changeable for some reason. By default, it always creates backups.
Anonymous | TrustRadius Reviewer

Comscore vCE

  • Due to the large array of products within the Comscore platform, it is difficult to search in the platform.
  • It also lacks the capability to track programmatic traffic which is unfortunate considering the impact it is having in the digital advertising industry.
  • The help section has not been elaborated very well making it difficult to navigate through the platform and fetch the right report.
Amit Gumber | TrustRadius Reviewer

Likelihood to Renew

Alteryx

Alteryx 6.5
Based on 14 answers
We've developed a working partnership with Alteryx. As an enablement suite, we're continuing to innovate and deliver great products with use of Alteryx in our solutions. Alteryx use expands to our global product development teams and is in use in multiple parts of our organization. Alteryx also delivers Experian demographic content to other clients in their product offering. We're highly likely to renew, but that decision is way above my pay grade.
Mark Frisch | TrustRadius Reviewer

Comscore vCE

No score
No answers yet
No answers on this topic

Usability

Alteryx

Alteryx 9.5
Based on 4 answers
I found it very easy to use very quickly. Part of it had to do with the training I received from Alteryx and the other part was how intuitive the tool is out of the box. Highly recommended for analysts especially ones with little code experience. Helpful to build basic code skills.
Anonymous | TrustRadius Reviewer

Comscore vCE

No score
No answers yet
No answers on this topic

Reliability and Availability

Alteryx

Alteryx 10.0
Based on 2 answers
I use many programs and compared to others, Alteryx virtually never goes down, freezes up or gives an application error. Over a 4 year time period that I have used this program, any of these may have happened 3 times. It is an incredibly stable program that I feel completely confident in.
Dan Chapman | TrustRadius Reviewer

Comscore vCE

No score
No answers yet
No answers on this topic

Support Rating

Alteryx

Alteryx 9.0
Based on 6 answers
Good support, but could have used more when installing the server. Had a minor issue for a long time that took a lot of work to resolve. Other than that, there has been a lot of free training especially when brining on new designer license holders. Support is good overall.
Anonymous | TrustRadius Reviewer

Comscore vCE

No score
No answers yet
No answers on this topic

Implementation Rating

Alteryx

Alteryx 10.0
Based on 2 answers
There is really not much to it (the installation, that is). Once you get it installed, along with any of the add-ons (demographics, R, etc.), you are up and running almost immediately. There is really no additional setup. You can immediately begin blending data, running demographics, performing spatial queries, running predictive analysis, etc. And for many of these functions, the learning curve is quite easy.
Dan Chapman | TrustRadius Reviewer

Comscore vCE

No score
No answers yet
No answers on this topic

Alternatives Considered

Alteryx

Talend is primarily for data integration and has quite advanced capabilities. But the user has to be more technical. Alteryx makes the process simple and any user can make use of its features.Tableau was a good choice for data visualization. We needed beautiful charts and ways to represent data. Alteryx falls short in this aspect.
Sanket Bharaswadkar | TrustRadius Reviewer

Comscore vCE

We have selected Comscore because in Google Analytics it is not possible to reprocess the information: you have to be careful when tagging campaigns, creating filters to segment information in profiles, etc. Any error can cause the data to not register correctly and the data cannot be reprocessed. If they are lost or not registered correctly, nothing can be done to recover them. The same would happen if the tracking code of any of the pages on the website were deleted.
Amit Gumber | TrustRadius Reviewer

Return on Investment

Alteryx

  • Alteryx does an excellent job of integrating consumer and spatial data to calculate and visualize things like locations within a certain drive-time radius.
  • For visualization purposes I had to move the data to excel for some decent graphs.
  • It can become very expensive.
Anonymous | TrustRadius Reviewer

Comscore vCE

  • The business problems that we are solving using Comscore data are vast.
  • The most notable being that we have more up-to-date data to provide our clients. When they are running TV ad campaigns, they want to see exactly how it performs.
  • Having to wait 2-3 months at a time for data isn't helpful, so with Comscore, being able to show them within a couple of weeks is excellent.
Amit Gumber | TrustRadius Reviewer

Screenshots

Pricing Details

Alteryx

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Comscore vCE

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Alteryx
9.0
Comscore vCE
9.0

Likelihood to Renew

Alteryx
6.5
Comscore vCE

Usability

Alteryx
9.5
Comscore vCE

Reliability and Availability

Alteryx
10.0
Comscore vCE

Support Rating

Alteryx
9.0
Comscore vCE

Implementation Rating

Alteryx
10.0
Comscore vCE

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