Ambassador Referral Marketing Platform vs. ARInsights ARchitect

Should be used by organizations to promote business and bring in new customers, particularly the ones with a bigger customer base. It may or may not be used by small businesses as the data is not too much to store, however, I recommend using it anyway as it will save time and, in turn, let you do more for your business.

If you have an AR program across the globe and want to track all interactions you have with them, this tool is right for you. As you can imagine the tool is only as good as the data you put in, so you do have to make it part of your work day to input the data. Say a team member leaves and you have to jump in to cover for them, you are able to see all the interactions they have had with analysts

Incentivized

• Refer new customers.
• Automatically include the referral bonus.
• Disperse the bonus within the required time without external help.

• The Event Manager function is a great way plan, invite and send agendas to your analyst attendees.
• Projects - although needing more work - is a great way to track progress during an evaluation.
• Premium content is perfect for tracking mentions, sharing reports that are relevant to your constituents and reporting.

Incentivized

• Should have more detailed information.
• Dashboard should be more specific.
• Should have a mobile app.

• We would like to see some project management functions to track RFI, log follow-up actions and assign tasks inside the team.
• I'd be good to see email open state in the analyst interactions tab.
• An easier way to report insights from interactions would be hugely useful.

As a freelancer I am unlikely to have the budget to use ARchitect on a regular basis I would however look at it seriously if asked by a client or if I was working in an agency with a significant AR practice I would look at it seriously.

Incentivized

It is very user friendly, all options and features are easily accessible. Support material is readily available to help out with general queries or frequently asked questions. The software's customer-facing end does not require any special training or skills to use it to its full capacity. In short, it is easy and good looking.

It's super easy to use, and anything that I cannot figure out, their team usually helps me within hours of my asking!

I have not yet faced any issue while using the features of this service. But whenever I needed help with anything, I've gotten a satisfying response in terms of resolution and response time. I am sure I will get the same response when there is an issue that needs immediate attention.

In the instances I have had issues its been a little tricky to figure things out, some of the videos are helpful but getting email responses are not great compared to online chat and I have found that the response rates have been more than a day in some instances which is not as responsive as I would like compared to other platforms.I have seen ARInsights have made a number of new hires in the area of account management so I am sure that will have improved the support provided

Incentivized

I have not used too much software for the said purpose, but in comparison to the ones I have used, this one seems to be the most user-friendly and intuitive to use. That's the whole idea when you are paying for software: to cut down on admin work and save time.

Prior to using ARchitect, we were using Salesforce. While we did have some customization added, it did not nearly have the robustness that ARchitect provides -- especially since it is designed for AR professionals. We've been using ARchitect for about 8 years and have never looked back. Some examples of vast improvements: 1. Analyst firms/bios. With Salesforce, we needed to maintain all analyst bios -- something that ARchitect does. 2. Analyst coverage. We used to track all analyst coverage by visiting multiple analyst websites and manually pasting into spreadsheets. We now not only get a feed of coverage that can be exported into Excel, but we can also customize reports by topic. 3. Reporting. Salesforce did not provide the same reporting capabilities that ARchitect provides.

Incentivized

• The ROI is good enough.
• Less hassle to carry out tasks which in turn saves expenses.
• Streamlines referral processes and record keeping.

• The Event Module has taken days if not weeks out of the prep process for big events.
• ARchitect is a great way to allow communication with peers, without the need for extra emails, ect, because everyone on the team can see what each other is doing and who they are talking to about which topics.

Incentivized