Kabbage by American Express vs. Terminus ABM Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kabbage by American Express
Score 9.0 out of 10
N/A
Kabbage from American Express offers a data and technology platform to provide small businesses automated cash flow solutions, including business checking accounts, online payments, business insights and flexible lines of credit up to $250,000. Kabbage uses real-time data and automation to provide an integrated suite of financial tools empowering small businesses to spend less time on their books and more time on building thriving businesses.
$99
per month
Terminus ABM Platform
Score 8.1 out of 10
Mid-Size Companies (51-1,000 employees)
Supporting B2B strategies, the Terminus platform offers tactical playbooks that help teams meet accounts throughout their entire lifecycle. It is a platform rooted in first-party data that surrounds buyers with engaging digital experiences from account acquisition to expansion and renewal. The Terminus engine is built to drive ROI, minimize fraud, prioritize brand safety, and turn intent into relevant, actionable insight for GTM teams. Key benefits of Terminus: - Relevant…N/A
Pricing
Kabbage by American ExpressTerminus ABM Platform
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Kabbage by American ExpressTerminus ABM Platform
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeRequired
Additional Details
More Pricing Information
Community Pulse
Kabbage by American ExpressTerminus ABM Platform
Top Pros

No answers on this topic

Top Cons

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Best Alternatives
Kabbage by American ExpressTerminus ABM Platform
Small Businesses
Square Invoices
Square Invoices
Score 9.2 out of 10
Leadfeeder
Leadfeeder
Score 7.3 out of 10
Medium-sized Companies
Apple Pay
Apple Pay
Score 9.1 out of 10
Folloze
Folloze
Score 9.4 out of 10
Enterprises
Adyen
Adyen
Score 8.8 out of 10
Folloze
Folloze
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Kabbage by American ExpressTerminus ABM Platform
Likelihood to Recommend
9.0
(2 ratings)
8.1
(30 ratings)
Likelihood to Renew
-
(0 ratings)
9.0
(3 ratings)
User Testimonials
Kabbage by American ExpressTerminus ABM Platform
Likelihood to Recommend
American Express
The project payments processing through this software is amazing and easy to create effective reports and easy on financial data analytics generation and invoicing tools are powerful. The platform has clean interface for the beginners to simply adapt on its functionalities and easy to navigate and provide excellent financial accurate results.
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Terminus
Terminus ABM Platform is well suited for organizations beginning their ABM journey. It is easy to implement and there is a great team to help you do so. Ongoing customer success teams ensure you are taking full advantage of the platform and work to help you develop an ABM strategy that fits your business needs.
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Pros
American Express
  • Radius connects with our salesforce and allows marketing to source lookalike prospects based on our historical close rates.
  • Radius helps us do market sizing for new potential verticals and research key signals for our current closed won records.
  • Radius Connect has been a very valuable tool for the sales team, providing more information on inbound leads that are not collected on the lead capture form.
  • Radius Connect also provides nearby similar businesses, helping sales source additional leads from the initial inbound.
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Terminus
  • Serving account targeted ads across a wide range of display ad providers
  • Matching account based browsing data to target lists
  • Identifying need and interest in particular accounts with intent data
  • Identifying anonymous web traffic on our site from target accounts
  • Reporting on ABM activity and metrics
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Cons
American Express
  • Just the advance customizatiin.
  • Big documents management
  • Multiple reports gathering is not easy.
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Terminus
  • Support times are iffy. We've had slower replies and resolutions to issues since they acquired Sigstr and now support both products.
  • Display advertising generally has low ROI, in part due to "banner blindness". If you're not continuously developing engaging creatives, you're going to see very little return with this platform.
  • Their UI needs serious work. Some options are locked after you move to the next screen in their campaign wizard (nothing should ever be locked in draft) and unless they've recently changed it, you can't delete dead draft campaigns - just archive them.
  • There are a few serious discrepancies in the analytics when it comes to identifying which end companies have people who have viewed your ads (i.e. Microsoft has huge numbers because Azure is their product).
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Likelihood to Renew
American Express
No answers on this topic
Terminus
Terminus is a turn-key partner in the B2B Account-Based Marketing space. Their model is flexible and efficient which in turn provides effective results. Their sales staff is great and never tries to up-sell, but rather coach and educate our teams to be better at our jobs. It has been great to collaborate
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Alternatives Considered
American Express
Compared to some of the competitor list intelligence vendors, Radius at the moment has the best SFDC integration
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Terminus
Drift has banners available in their email tool, furthermore, we are able to mimic a Sigstr banner in HubSpot when we build emails by placing the banner image with a link in the bottom of an email, it's just a more manual process. I can't recommend any other solution over Sigstr, they own what they do and don't try to reach in their product marketing and I respect their product for that.
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Return on Investment
American Express
  • Great solution to provide quality financial data management services and the best estimates production.
  • Powerful to analyze multiple projects transactions data and the collaboration across various teams.
  • Easy to track all the expenses and transactions.
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Terminus
  • Combining chat, advertising experiences & a very tight contact list - we saw a 684% increase in on-site engagement.
  • 900% increase in deal size after using chat with our advertising campaigns
  • 50% higher attendance for our events when leveraging our intent data for targeting
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ScreenShots

Terminus ABM Platform Screenshots

Screenshot of The Tactic Details page shows how efforts are engaging targeted accounts. Users can view clicks, views, spend, etc. to more thoroughly understand advertising efforts.Screenshot of The Account Hub leverages Terminus' B2B Account Graph to automatically ingest first and third-party account data to deliver a complete picture of target accounts, and use that data to create and manage target account audiences for all account-based marketing and sales programs.Screenshot of Account-Based Analytics helps measure an account-based marketing program. The ABM Scorecard is used to surface executive-level revenue reporting metrics.Screenshot of Configurable dashboards track engagement milestones and revenue progress by account segment or business type.Screenshot of Precision display and LinkedIn advertising, to get in front of the right people in the right companies earlier, and deliver the right message every step of the way.Screenshot of Account Insights to help sales teams set more qualified meetings with ABM.