What users are saying about
Top Rated
121 Ratings
44 Ratings
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Score 8.7 out of 100
Top Rated
121 Ratings
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Score 8.8 out of 100

Likelihood to Recommend

Amplitude Analytics

I really recommend it for small business or startup as it contains many functions and collects a lot of data that helps to boost a product of your company since you can look for strengths and repower them, as well as improve the weak points of your product. It's very easy to use and integrate if you don't have a lot of knowledge in the area, so it won't be much of a problem to keep up with your product developments.
Melanie Thompson | TrustRadius Reviewer

Google BigQuery

BigQuery is unlike anything we've used as a big data tool. It is perfectly suited to query large data sets quickly and to store those large data sets for any time use. It's perfect for storing data and using it for reports. Logging data is the perfect application for BigQuery, but transactional data is possible as well
Tristan Dobbs | TrustRadius Reviewer

Feature Rating Comparison

Database-as-a-Service

Amplitude Analytics
Google BigQuery
9.0
Automatic software patching
Amplitude Analytics
Google BigQuery
9.3
Database scalability
Amplitude Analytics
Google BigQuery
9.4
Automated backups
Amplitude Analytics
Google BigQuery
8.8
Database security provisions
Amplitude Analytics
Google BigQuery
8.8
Monitoring and metrics
Amplitude Analytics
Google BigQuery
8.8
Automatic host deployment
Amplitude Analytics
Google BigQuery
8.8

Pros

Amplitude Analytics

  • Charts - I love the charting elements from Amplitude because they are simple and intuitive.
  • Ease of use - It has the ability to run complex SQL queries but more importantly the average marketer can use it and get the information they need without needing to have any technical work done.
  • Cohorts - These make segmenting data easy and this is key in the analysis.
Anonymous | TrustRadius Reviewer

Google BigQuery

  • How many pros can a person type? This storage program gives workers and students the reality of unlimited storage space. I have never came close to overfilling my google cloud storage because it's huge and the best. I can view anything I save on there from any of my internet devices which is very important.
  • Depending on how you have the program set up - either online or through an application that lives on your desktop, dragging and dropping files to and from Cloud Storage couldn't be any more uncomplicated. Plus, new users who meet certain criteria - like updating personal security, or share the program receive additional free online storage.
  • The array of tools is very impressive, intuitive to use, and well organized in the sense that you don't have to go looking for individual apps. They're all easily accessed via a single dropdown.
Sam Lepak | TrustRadius Reviewer

Cons

Amplitude Analytics

  • Training my team on Amplitude is a little complicated, so I would say it isn't the most intuitive software. Certain actions require hovering over buttons in order for the options to appear which can cause confusion when initially learning how to navigate Amplitude.
Anonymous | TrustRadius Reviewer

Google BigQuery

  • Though it is SQL some syntax are different but they are getting used to after you use for some time.
  • The legacy SQL is in beta state but can be used and you can run the query with simple SQL.
  • More documentation is needed for using User-defined functions in Big Query.
Anonymous | TrustRadius Reviewer

Usability

Amplitude Analytics

No score
No answers yet
No answers on this topic

Google BigQuery

Google BigQuery 9.0
Based on 1 answer
BigQuery is a little bit difficult to learn at first. The tools are all there but it takes a few hours of practice and trial and error to be comfortable processing a large dataset. It can handle quite a bit and the cloud storage makes those experimental practice hours much easier to do in your spare time. The software is capable of doing a lot, it's just a matter of being patient and learning the ways of BigQuery.
Anonymous | TrustRadius Reviewer

Support Rating

Amplitude Analytics

Amplitude Analytics 8.9
Based on 8 answers
It provides a super useful analytics platform. You don't even have to have coding skills to use it and almost no training is required. Features and analysis are very intuitive. Speed could be faster. I didn't experience any downtime while using it. It smoothly integrates into the normal workflow of a developer and provides a hassle-free platform to managers.
Yash Choubey | TrustRadius Reviewer

Google BigQuery

Google BigQuery 8.4
Based on 16 answers
I rated the overall support for Google BigQuery as a mediocre five because it has limited support from Google. Instead, it is heavily dependent on an organization's IT resources such as SQL analysts and Data Architects to run big data reports or maintain data quality. Additionally, if errors occur during a run of complex SQL queries or when sending data to Google BigQuery from other sources, Google provides basic email support which needs to be complemented with internal data warehouse support to fix the root cause of the database errors. Finally, due to constraints on the amount of data an analyst can query or pay the additional cost when exceeding the limit, basic Google support is not sufficient to meet data needs without interruption.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Amplitude Analytics

A lot of data can be tracked via manual tracking or linking to an excel sheet, but with such a huge amount of data, it is far easier to have all of it laid out in an easy to read format. The charts and graphs are easy to use and are really pretty user-friendly. The hardest part is in simply finding the event that you want to use.
Anonymous | TrustRadius Reviewer

Google BigQuery

Spinning up, provisioning, maintaining and debugging a Hadoop solution can be non-trivial, painful. I'm talking about both GCE based or HDInsight clusters. It requires expertise (+ employee hire, costs). With BigQuery if someone has a good SQL knowledge (and maybe a little programming), can already start to test and develop. All of the infrastructure and platform services are taken care of. Google BigQuery is a magnitudes simpler to use than Hadoop, but you have to evaluate the costs. BigQuery billing is dependent on your data size and how much data your query touches.
Csaba Toth | TrustRadius Reviewer

Return on Investment

Amplitude Analytics

  • It collects data of great importance which allows to make product improvements.
  • It easily identifies problems a user may have with the product.
  • The flow of users who have used the product has improved, thus being able to generate more income thanks to the improvements and new functions.
Melanie Thompson | TrustRadius Reviewer

Google BigQuery

  • Google BigQuery has had enormous impact in terms of ROI to our business, as it has allowed us to ease our dependence on our physical servers, which we pay for monthly from another hosting service. We have been able to run multiple enterprise scale data processing applications with almost no investment
  • Since our business is highly client focused, Google Cloud Platform, and BigQuery specifically, has allowed us to get very granular in how our usage should be attributed to different projects, clients, and teams.
  • Plain and simple, I believe the meager investments that we have made in Google BigQuery have paid themselves back hundreds of times over.
Alex Andrews | TrustRadius Reviewer

Pricing Details

Amplitude Analytics

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Amplitude Analytics Editions & Modules

Edition
Growth$995.001
  1. Per Month
Additional Pricing Details

Google BigQuery

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Google BigQuery Editions & Modules

Edition
Queries (On-Demand)$51
Queries (Hourly Flex Slots)$42
Queries (Monthly Flat Rate)$20002
Queries (Annual Flat Rate)$1,7002
  1. per TB
  2. per 100 slots
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Amplitude Analytics
9.5
Google BigQuery
8.7

Usability

Amplitude Analytics
Google BigQuery
9.0

Support Rating

Amplitude Analytics
8.9
Google BigQuery
8.4

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