Authoritas vs. BrightLocal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Authoritas
Score 7.0 out of 10
N/A
Authoritas (formerly Analytics SEO) is a search engine optimization platform from the Swedish company of the same name, intended to provide a comprehensive SEO solution with features like keyword analysis, site audit with a web crawler built to emulate search engines to root out site issues, integration with data and analytic platforms to aid in strategic analysis, backlink analysis and tools for campaign benchmarking and content marketing improvement.N/A
BrightLocal
Score 7.7 out of 10
N/A
BrightLocal is a search engine optimization tool that tracks search rankings, builds citations, and monitors online reviews and stresses local search performance.
$39
per month
Pricing
AuthoritasBrightLocal
Editions & Modules
No answers on this topic
Track Plan
$39
per month
Manage Plan
$49
per month
Grow Plan
$59
per month
Offerings
Pricing Offerings
AuthoritasBrightLocal
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsBrightLocal offers custom enterprise plans for businesses with more than 50 locations.
More Pricing Information
Features
AuthoritasBrightLocal
SEO
Comparison of SEO features of Product A and Product B
Authoritas
6.9
2 Ratings
12% below category average
BrightLocal
6.7
12 Ratings
15% below category average
Keyword analysis7.02 Ratings7.08 Ratings
Backlink management7.02 Ratings4.05 Ratings
SERP ranking tracking8.02 Ratings7.711 Ratings
Page grader7.02 Ratings7.52 Ratings
Competitive analysis8.02 Ratings7.611 Ratings
Site audit / diagnostics5.02 Ratings9.98 Ratings
Site recommendations5.02 Ratings6.64 Ratings
Task management8.02 Ratings3.56 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Authoritas
7.3
1 Ratings
4% below category average
BrightLocal
8.6
13 Ratings
12% above category average
Local SEO7.01 Ratings8.613 Ratings
Social SEO9.01 Ratings7.96 Ratings
Mobile SEO7.01 Ratings10.04 Ratings
Global SEO6.01 Ratings7.72 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Authoritas
7.0
2 Ratings
19% below category average
BrightLocal
9.2
11 Ratings
9% above category average
Multi-domain support6.02 Ratings8.59 Ratings
Integration with web analytics tools8.02 Ratings9.910 Ratings
Best Alternatives
AuthoritasBrightLocal
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AuthoritasBrightLocal
Likelihood to Recommend
7.0
(2 ratings)
8.6
(14 ratings)
Support Rating
-
(0 ratings)
7.5
(2 ratings)
User Testimonials
AuthoritasBrightLocal
Likelihood to Recommend
Analytics SEO (t/a Authoritas)
Great for agencies with big data
Read full review
BrightLocal
If you are a local business owner or marketing agency catering to local businesses, BrightLocal is a must have software. It has everything you need to track your local marketing efforts and to identify opportunities to make improvements, all at a very reasonable price point. You can also create nice looking reports to send to clients which are simple to create.
Read full review
Pros
Analytics SEO (t/a Authoritas)
  • Keyword Research.
  • Backlink Profile Analysis.
  • Gap Reports.
Read full review
BrightLocal
  • When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
  • I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
  • BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.
Read full review
Cons
Analytics SEO (t/a Authoritas)
  • UX is quite challenging
  • Needs to be responsive so it fits all screens
  • Quick analysis of competition would be good
Read full review
BrightLocal
  • Up and down rankings were not always right on with the local search, but only off by one or two spots
  • It felt like it was only used for local SEO, and I know there are more features, just never got to them.
  • Didn't seem useful for every single client in the way Ahrefs or Spyfu did
Read full review
Support Rating
Analytics SEO (t/a Authoritas)
No answers on this topic
BrightLocal
Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.
Read full review
Alternatives Considered
Analytics SEO (t/a Authoritas)
If price isn't a factor, Analytics SEO doesn't stack up very well to competitors like Majestic, Moz, and SEMRush. If we consider pricing, however, I would say that this tool is one of the best, if not the very best, out there. This tool is extremely powerful for how much it costs.
Read full review
BrightLocal
Thryv reached out to me about 3 weeks before signing up with BrightLocal. While all of their features were impressive, there were only about 3 features that I would have used. Thryv wanted $200 per month for their service, which I found to be way overpriced for what I was wanting to use it for. I selected BrightLocal because it had the features I wanted at a lower price and then add ons. After using BrightLocal for a week and speaking with Becki, a customer service executive, I have discovered more features that I would use on BrightLocal than on Thryv.
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Return on Investment
Analytics SEO (t/a Authoritas)
  • Very good ROI
  • Great for tracking, etc.
  • Been a great investment
Read full review
BrightLocal
  • BrightLocal's ranking reports have helped us better serve our clients' SEO needs, especially local SEO.
  • Reporting is nicely accomplished with their online client report dashboards.
  • Negative: some of their software defects are glaringly obvious take forever to fix, creating a number of awkward moments when we talk our clients through their reports.
Read full review
ScreenShots

BrightLocal Screenshots

Screenshot of Location SummaryScreenshot of Local Search Rank CheckerScreenshot of Local Search GridScreenshot of Local Search AuditScreenshot of Google My Business AuditScreenshot of Citation Tracker