What users are saying about
27 Ratings
39 Ratings
27 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.4 out of 100
39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.9 out of 100

Feature Set Ratings

  • Authoritas ranks higher in 1 feature set: SEO
  • BrightLocal ranks higher in 2 feature sets: SEO Channels, SEO Platform & Account Management

SEO

6.9

Authoritas

69%
6.7

BrightLocal

67%
Authoritas ranks higher in 5/8 features

Keyword analysis

7.0
70%
2 Ratings
7.0
70%
8 Ratings

Backlink management

7.0
70%
2 Ratings
4.0
40%
5 Ratings

SERP ranking tracking

8.0
80%
2 Ratings
7.5
75%
11 Ratings

Page grader

7.0
70%
2 Ratings
7.5
75%
2 Ratings

Competitive analysis

8.0
80%
2 Ratings
7.5
75%
11 Ratings

Site audit / diagnostics

5.0
50%
2 Ratings
10.0
100%
8 Ratings

Site recommendations

5.0
50%
2 Ratings
6.6
66%
4 Ratings

Task management

8.0
80%
2 Ratings
3.1
31%
6 Ratings

SEO Channels

7.3

Authoritas

73%
8.5

BrightLocal

85%
BrightLocal ranks higher in 3/4 features

Local SEO

7.0
70%
1 Rating
8.5
85%
13 Ratings

Social SEO

9.0
90%
1 Rating
7.9
79%
6 Ratings

Mobile SEO

7.0
70%
1 Rating
10.0
100%
4 Ratings

Global SEO

6.0
60%
1 Rating
7.7
77%
2 Ratings

SEO Platform & Account Management

7.0

Authoritas

70%
9.2

BrightLocal

92%
BrightLocal ranks higher in 2/2 features

Multi-domain support

6.0
60%
2 Ratings
8.5
85%
9 Ratings

Integration with web analytics tools

8.0
80%
2 Ratings
10.0
100%
10 Ratings

Attribute Ratings

  • BrightLocal is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

7.4

Authoritas

74%
2 Ratings
8.5

BrightLocal

85%
14 Ratings

Support Rating

Authoritas

N/A
0 Ratings
7.5

BrightLocal

75%
4 Ratings

Likelihood to Recommend

Authoritas

Great for agencies with big data
Craig Connelly | TrustRadius Reviewer

BrightLocal

If you are a local business owner or marketing agency catering to local businesses, BrightLocal is a must have software. It has everything you need to track your local marketing efforts and to identify opportunities to make improvements, all at a very reasonable price point. You can also create nice looking reports to send to clients which are simple to create.
Gary Shouldis | TrustRadius Reviewer

Pros

Authoritas

  • Keyword Research.
  • Backlink Profile Analysis.
  • Gap Reports.
Nathan Richardson | TrustRadius Reviewer

BrightLocal

  • When we use BrightLocal's citation building service, I know that we're getting quality citations done right. Their staff will email you with any questions and always double check the information before creating inaccurate citations.
  • I love that BrightLocal is very quick about making changes when requested. For example, if we can't find a city on the drop-down list, you can chat them and they'll add it. Or if a report is pulling incorrectly, they'll re-run it within a reasonable timeframe.
  • BrightLocal has a lot of different reports that are easy to send to your clients. You can even add them to a web-viewable dashboard so that your client can simply bookmark a link and view their reports when they please.
Sarah Nelson | TrustRadius Reviewer

Cons

Authoritas

  • UX is quite challenging
  • Needs to be responsive so it fits all screens
  • Quick analysis of competition would be good
Craig Connelly | TrustRadius Reviewer

BrightLocal

  • Up and down rankings were not always right on with the local search, but only off by one or two spots
  • It felt like it was only used for local SEO, and I know there are more features, just never got to them.
  • Didn't seem useful for every single client in the way Ahrefs or Spyfu did
Jordan Comstock | TrustRadius Reviewer

Pricing Details

Authoritas

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

Authoritas Editions & Modules

Additional Pricing Details

BrightLocal

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$29 per month

BrightLocal Editions & Modules

Edition
Single Business Plan$291
Multi Business Plan$491
SEO Pro Plan$791
Just Reviews Plan$81
  1. per month
Additional Pricing Details
BrightLocal offers custom enterprise plans for businesses with more than 100 locations.

Support Rating

Authoritas

No score
No answers yet
No answers on this topic

BrightLocal

BrightLocal 7.5
Based on 4 answers
Although their customer support has always contacted me, they have not always been helpful. Many times I've had reports or information disappear with them telling me they had no record of it, even when I had reports that the information was in there. There are times when their system did have bugs and the support was able to help me there. Overall, the support staff is there but they cannot always do much and need to wait for their development team to get back to them which often takes a long time.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Authoritas

If price isn't a factor, Analytics SEO doesn't stack up very well to competitors like Majestic, Moz, and SEMRush. If we consider pricing, however, I would say that this tool is one of the best, if not the very best, out there. This tool is extremely powerful for how much it costs.
Nathan Richardson | TrustRadius Reviewer

BrightLocal

Thryv reached out to me about 3 weeks before signing up with BrightLocal. While all of their features were impressive, there were only about 3 features that I would have used. Thryv wanted $200 per month for their service, which I found to be way overpriced for what I was wanting to use it for. I selected BrightLocal because it had the features I wanted at a lower price and then add ons. After using BrightLocal for a week and speaking with Becki, a customer service executive, I have discovered more features that I would use on BrightLocal than on Thryv.
Danielle Hamlin | TrustRadius Reviewer

Return on Investment

Authoritas

  • Very good ROI
  • Great for tracking, etc.
  • Been a great investment
Craig Connelly | TrustRadius Reviewer

BrightLocal

  • BrightLocal's ranking reports have helped us better serve our clients' SEO needs, especially local SEO.
  • Reporting is nicely accomplished with their online client report dashboards.
  • Negative: some of their software defects are glaringly obvious take forever to fix, creating a number of awkward moments when we talk our clients through their reports.
Tim Colling | TrustRadius Reviewer

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