Brandwatch vs. Nielsen ONE
Brandwatch vs. Nielsen ONE
Product | Rating | Most Used By | Product Summary | Starting Price |
---|---|---|---|---|
Brandwatch | Enterprise companies (1,001+ employees) | Brandwatch, from Cision (acquired February 2021) is an enterprise social intelligence platform that is designed to allow brands to listen and analyze online conversation to extract meaningful insights, inform their business decisions and understand more about the return on their marketing spend. | $800 10k mentions | |
Nielsen ONE | N/A | Nielsen ONE delivers deduplicated, cross-media measurement in one place, letting publishers and platforms know exactly who’s watching and giving media buyers the power to plan, optimize and measure campaigns with confidence. The Nielsen ONE platform is designed to meet today’s needs and tomorrow’s opportunities—for both ads and content. By validating big data with our people-based panels and device recognition, Nielsen ONE gives granular insight into impressions, reach and frequency across… | N/A |
Brandwatch | Nielsen ONE | |||||||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Editions & Modules |
| No answers on this topic | ||||||||||||||
Offerings |
| |||||||||||||||
Entry-level Setup Fee | Optional | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Brandwatch | Nielsen ONE | |
---|---|---|
Top Pros | No answers on this topic | |
Top Cons |
| No answers on this topic |
Brandwatch | Nielsen ONE | |
---|---|---|
Small Businesses | Simplify360 Score 7.8 out of 10 | Talkwalker Score 8.7 out of 10 |
Medium-sized Companies | Mention Score 9.4 out of 10 | Talkwalker Score 8.7 out of 10 |
Enterprises | Social Suite by Reputation.com Score 9.4 out of 10 | Talkwalker Score 8.7 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Brandwatch | Nielsen ONE | |
---|---|---|
Likelihood to Recommend | 3.8 (65 ratings) | - (0 ratings) |
Likelihood to Renew | 10.0 (8 ratings) | - (0 ratings) |
Usability | 6.1 (7 ratings) | - (0 ratings) |
Performance | 7.0 (2 ratings) | - (0 ratings) |
Support Rating | 4.1 (13 ratings) | - (0 ratings) |
Online Training | 6.4 (1 ratings) | - (0 ratings) |
Implementation Rating | 9.1 (2 ratings) | - (0 ratings) |
Ease of integration | 5.0 (1 ratings) | - (0 ratings) |
Brandwatch | Nielsen ONE | |
---|---|---|
Likelihood to Recommend | ![]() Cision
| ![]() Nielsen No answers on this topic |
Pros | ![]() Cision
| ![]() Nielsen No answers on this topic |
Cons | ![]() Cision
| ![]() Nielsen No answers on this topic |
Likelihood to Renew | ![]() Cision
| ![]() Nielsen No answers on this topic |
Usability | ![]() Cision
| ![]() Nielsen No answers on this topic |
Performance | ![]() Cision
| ![]() Nielsen No answers on this topic |
Support Rating | ![]() Cision
| ![]() Nielsen No answers on this topic |
Online Training | ![]() Cision
| ![]() Nielsen No answers on this topic |
Implementation Rating | ![]() Cision
| ![]() Nielsen No answers on this topic |
Alternatives Considered | ![]() Cision
| ![]() Nielsen No answers on this topic |
Return on Investment | ![]() Cision
| ![]() Nielsen No answers on this topic |
ScreenShots | Brandwatch Screenshots |