Brightcove vs. Panopto

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brightcove
Score 8.6 out of 10
N/A
Brightcove Video is a video hosting and publishing solution. The company also provides a cloud media processing product called Zencoder.N/A
Panopto
Score 7.6 out of 10
N/A
Panopto is a video management platform for businesses and universities from the company of the same name in Seattle, supporting the recording, sharing, live streaming, and (after recording) sharing via LMS or internal video site, video search, and virtual classroom.
$14.99
per month
Pricing
BrightcovePanopto
Editions & Modules
No answers on this topic
Pro
$14.99
per month
Offerings
Pricing Offerings
BrightcovePanopto
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
BrightcovePanopto
Video Marketing
Comparison of Video Marketing features of Product A and Product B
Brightcove
-
Ratings
Panopto
7.0
6 Ratings
2% below category average
Video personalization00 Ratings7.06 Ratings
eCommerce00 Ratings6.01 Ratings
Support for advertisements00 Ratings7.01 Ratings
Video SEO00 Ratings8.02 Ratings
Video Platform Integrations
Comparison of Video Platform Integrations features of Product A and Product B
Brightcove
-
Ratings
Panopto
9.4
7 Ratings
39% above category average
Integration to LMS00 Ratings9.47 Ratings
Video Security
Comparison of Video Security features of Product A and Product B
Brightcove
-
Ratings
Panopto
8.8
10 Ratings
1% above category average
Video access controls00 Ratings9.09 Ratings
User management00 Ratings9.010 Ratings
Video link sharing00 Ratings10.010 Ratings
Internal video00 Ratings8.010 Ratings
External video00 Ratings8.09 Ratings
Video Player
Comparison of Video Player features of Product A and Product B
Brightcove
-
Ratings
Panopto
8.4
10 Ratings
0% below category average
Player customization00 Ratings7.08 Ratings
Embedded videos00 Ratings9.08 Ratings
Video quality / Bandwidth controls00 Ratings8.89 Ratings
Mobile compatibility00 Ratings9.08 Ratings
Video Analytics
Comparison of Video Analytics features of Product A and Product B
Brightcove
-
Ratings
Panopto
7.5
10 Ratings
0% above category average
A/B testing00 Ratings9.04 Ratings
Streaming quality reports00 Ratings6.04 Ratings
Per viewer tracking00 Ratings8.010 Ratings
Per video tracking00 Ratings8.010 Ratings
Video analytics dashboard00 Ratings6.38 Ratings
Video Hosting, Management & Storage
Comparison of Video Hosting, Management & Storage features of Product A and Product B
Brightcove
-
Ratings
Panopto
8.1
9 Ratings
5% below category average
On-Demand video00 Ratings7.68 Ratings
Live streaming00 Ratings7.28 Ratings
Impact of streaming on network00 Ratings8.04 Ratings
Video upload & format support00 Ratings9.08 Ratings
Video library / File management00 Ratings9.29 Ratings
Video portal00 Ratings7.88 Ratings
Video Engagement
Comparison of Video Engagement features of Product A and Product B
Brightcove
-
Ratings
Panopto
8.8
7 Ratings
9% above category average
Audience polling00 Ratings10.05 Ratings
Audience Q&A / Live chat00 Ratings7.25 Ratings
Video comments00 Ratings9.27 Ratings
Best Alternatives
BrightcovePanopto
Small Businesses
Vimeo
Vimeo
Score 7.9 out of 10
Wistia
Wistia
Score 8.9 out of 10
Medium-sized Companies
Vimeo
Vimeo
Score 7.9 out of 10
Flipgrid
Flipgrid
Score 1.6 out of 10
Enterprises
Kaltura
Kaltura
Score 8.0 out of 10
Ensemble Video
Ensemble Video
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightcovePanopto
Likelihood to Recommend
8.0
(16 ratings)
8.1
(12 ratings)
Likelihood to Renew
9.0
(13 ratings)
-
(0 ratings)
Usability
9.0
(1 ratings)
8.0
(1 ratings)
Support Rating
4.0
(2 ratings)
7.0
(2 ratings)
Ease of integration
-
(0 ratings)
7.0
(1 ratings)
User Testimonials
BrightcovePanopto
Likelihood to Recommend
Brightcove
It works very nicely for our company site because it can easily and seamlessly embed into the site and email HTML pages. It also has picture in picture, sharing, closed captioning (CC) as basic functions. It will also show the time of the video. Because these are short-term-use videos or might get updated frequently and also are just targeting a specific audience, being able to hide or not able to show the number of views or date published (unlike YouTube) actually helps us.
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Panopto
Panopto is great if you have a lot of video content that you need to put in a central repository. It makes it easy to manage who sees it and how it is categorized. The captioning features are also really good too. For folks to view the video, they don't need a Panopto account. You can send them a direct link. If you want to upload videos, however, they will need a Panopto account. If you only have a few videos or care less about usage statistics, SharePoint may be a better file repository option
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Pros
Brightcove
  • Ability to easily output a JSON response for requested video data. This makes it easy to work with Brightcove as partner.
  • The read APIs are very flexible and can the output can be easily customized using cgi args. This provides great customization of the output and sorting and filtering mechanisms to find the videos you're looking for.
  • The ability to add captions to videos is good, especially with the regulations requiring video captioning. DFXP support works great as long as the player is given the exact XML format it is looking for.
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Panopto
  • Simple to use - It really is a click-and-go system. Log in, click on record, and you're set.
  • Flexible - It allows multiple information-rich inputs to be recorded simultaneously (for example, the screen, webcams, microphones, etc.). For some demonstrations, having multiple perspectives/views can be beneficial. The ability to add multiple webcams enhanced the value of some of my recordings.
  • Reliable - This is critical when an unforeseen opportunity arises and you want to capture it visually and with audio. I had multiple experiences where a unique person was available briefly and due to Panopto's reliability, I was able to capture content that would otherwise have been seen by only those physically present at the time.
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Cons
Brightcove
  • The code for customizing the video player can be made easier, I think it still uses BEML code.
  • Easily accessible ready made code will help users like me to implement a cool looking player.
  • I would love to implement Brightcove video cloud on most of the projects that I work on and I see we could use it in so many different ways but pricing is not easily available on the website.
  • Again if I could work with someone to price for small, medium and large businesses that would be great.
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Panopto
  • Panopto doesn't fully support Ultra courses in Blackboard - we can do quizzing, which is very helpful, but we can't do video submissions like an Original course.
  • There is no built-in certificate option for completing a video and its quiz questions, which requires us to use additional systems for tracking and awarding.
  • Analytics are mediocre. The reporting tools are challenging to use and to get clear information on a consistent basis.
  • Quizzing is limited to multiple choice or T/F -- there is no reflection point or open-ended question format.
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Likelihood to Renew
Brightcove
It took quite some time to upload and organize our video library. The amount of time it would require to relocate all this information outweighs any negative aspect I personally have with the experience. They have been pretty good to work with and from speaking with my Brightcove rep, I know some of the issues I have listed are currently being addressed and tested for future releases.
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Panopto
No answers on this topic
Usability
Brightcove
Very usable! I don't see any major flaws
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Panopto
Needs some work, but I'm sure improvements will come over time
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Support Rating
Brightcove
We are notified often of downtime, and I have not heard from a support rep for over a year. It really makes it hard to learn what new things are coming out and how we can take our video to the next level when there is no contact from the team on a regular cadence.
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Panopto
Panopto has been quick to answer any questions, but their rollouts and updates have caused issues where we felt a little blindsided by unexpected changes. Their development cycle is slow and often their promises for future updates have been extremely slow or never come.
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Alternatives Considered
Brightcove
Marketing department favors it because EVERYONE uses YouTube. Overall, YouTube offers decent features and functionality. But Brightcove offers the ability to brand and style players, and control what our users see (and so much more) and YouTube does not. For instance, on YouTube, users are presented with other videos (which could contain competitor videos).
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Panopto
Cost wise, unless you have a huge audience, Panopto is better. Both Zoom Meeting and Kaltura and for more expensive and a smaller program/company may not have the demand to justify them. Kaltura - is a far superior tool, the UI is much more modern and easier for a novice user to understand, and it makes sharing videos amongst faculty much easier. The LMS integration if far smoother and the recording is much easier and faster (from within the LMS). The analytics are also present in a much cleaner and digestible way. Lastly, the quizzing feature is far more robust. Zoom - Smoother at streaming and live interactions. Stronger chat feature and supports larger audiences, it can handle over 100 HD webcams at once if needed. It does basic desktop capture and supporting audio-only formats that can easily be converted to Podcast or Soundcloud. Google Loom - This one is not listed above as it's rather new but its a FREE tool for fast video/desktop/PPT recordings and it's extremely fast and easy to share. That said it's pretty basic as far as any additional features are concerned. Post-production editing is limited to basic timeline trimming.
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Return on Investment
Brightcove
  • Again, there has been a huge cost savings which significantly improved our ROI
  • There has also been less time spent on learning new technologies and training additional staff on maintaining a video server.
  • Less time spent on the previous two points has allowed me to focus on other areas within the department that needed improvement.
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Panopto
  • Panopto integrates with our LMS, D2L quite well. It makes the process very simple for our instructors and students to record and watch videos.
  • It does not require any plugins or software to watch videos, as they load up in a web browser.
  • The videos work on mobile and embed easily in courses or on websites.
  • We also enjoy the easy sharing of videos and simplified management in the web portal.
Read full review
ScreenShots

Brightcove Screenshots

Screenshot of Go beyond tracking plays and impressions and fuel your programs with video engagement data that signals who is getting the most value from your content.Screenshot of Deliver interactive video on-demand and live experiences - chat, polls, click to purchase, sentiment, quizzes, branching journeys, and more - that increase engagement, provide more data on your audiences, and turn viewers from passive observers to active participants.Screenshot of Deliver live and on-demand video experiences that are easy to create and manage from a single platform. Orchestrate rich, beautiful experiences that promote your brand and your content and keep audiences engaged with interactive elements.Screenshot of Start to think of your video content as your greatest asset for connecting with every audience on any device, whether it's web, mobile, or connected TVs. Reach all your audiences, including customers, prospects, partners, teams, anyone and everyone!Screenshot of Understand audience engagement to inform content strategies and audience preferences to ensure you’re delivering the best streaming video experiences possible.