BrightEdge vs. seoClarity

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrightEdge
Score 6.8 out of 10
N/A
BrightEdge is an enterprise-level SEO (Search Engine Optimization) platform from the company of the same name in San Mateo, California. It includes customizable dashboards, reporting, forecasting, SEO recommendations, backlink management and competitive analysis. It covers local, global, mobile, social and content centric SEO. Presently BrightEdge's platform supports the marketing efforts of many well-brands, like Nike, Microsoft, and Netflix.
$0
per month
seoClarity
Score 8.6 out of 10
N/A
seoClarity is an SEO (Search Engine Optimization) platform for enterprises and agencies. It includes customizable dashboards, site audits, content analysis, competitor insights, reporting and actionable insights. It covers typical web search as well as mobile and local search.
$750
per month
Pricing
BrightEdgeseoClarity
Editions & Modules
No answers on this topic
Essentials by seoClarity
$750.00
per month
Offerings
Pricing Offerings
BrightEdgeseoClarity
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsseoClarity starts at $750 per month for rank tracking, keyword research, content analysis and optimization, and reporting dashboards. It includes different packages above that based on the size of the client's site and the capabilities needed. Pricing is primarily driven on the number of keywords tracked, how often, the number of domains, and integrations included.
More Pricing Information
Community Pulse
BrightEdgeseoClarity
Considered Both Products
BrightEdge
Chose BrightEdge
BrightEdge is easier to use compared to Conductor. seoClarity was my second option, but I only had a demo and haven't worked with it deeply. It seemed like a good tool. Botify looked like it was better for Technical SEO and looks more advanced for that feature, but it didn't …
Chose BrightEdge
seoClarity was one platform that we would have transitioned to if they would have been able to provide a solution like BrightEdge Instant. Out of all the platforms we have evaluated, the one thing that keeps us coming back to BrightEdge is the robust amount of relevant keywords …
Chose BrightEdge
Love the interface more, it’s more updated. A lot of cool features that are more easily accessible within BrightEdge. The customer success manager has been better than with seoClarity as well. We get meeting agendas, quick email responses, productive calls, and help with the …
Chose BrightEdge
I am a legacy Hubspot user and I regularly evaluate and test new and popular SEO tools, such as Moz, seoClarity, GinzaMetrics, etc. ( a wide range of tools of different complexity and price range). Even though no software is perfect (including BrightEdge), I can confidently say …
seoClarity
Chose seoClarity
All solutions in this category tend to be more similar than different. Competitors tend to be larger organizations, have a bit more polish to the interface but also are a bit more obtuse when it comes to pricing.
Top Pros
Top Cons
Features
BrightEdgeseoClarity
SEO
Comparison of SEO features of Product A and Product B
BrightEdge
7.4
47 Ratings
5% below category average
seoClarity
5.8
2 Ratings
29% below category average
Keyword analysis8.047 Ratings9.02 Ratings
Backlink management7.041 Ratings4.02 Ratings
SERP ranking tracking8.045 Ratings9.02 Ratings
Page grader5.040 Ratings4.02 Ratings
Competitive analysis10.047 Ratings8.02 Ratings
Site audit / diagnostics7.044 Ratings4.02 Ratings
Site recommendations5.047 Ratings4.02 Ratings
Task management8.941 Ratings4.02 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
BrightEdge
9.0
45 Ratings
17% above category average
seoClarity
8.3
2 Ratings
9% above category average
Local SEO9.036 Ratings9.02 Ratings
Social SEO9.031 Ratings6.01 Ratings
Mobile SEO9.042 Ratings9.02 Ratings
Global SEO9.035 Ratings9.02 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
BrightEdge
9.0
45 Ratings
6% above category average
seoClarity
9.0
2 Ratings
6% above category average
Multi-domain support9.036 Ratings9.02 Ratings
Integration with web analytics tools9.044 Ratings9.02 Ratings
Best Alternatives
BrightEdgeseoClarity
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Conductor
Conductor
Score 9.2 out of 10
Conductor
Conductor
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrightEdgeseoClarity
Likelihood to Recommend
8.0
(79 ratings)
9.0
(2 ratings)
Likelihood to Renew
10.0
(35 ratings)
-
(0 ratings)
Usability
10.0
(11 ratings)
8.0
(1 ratings)
Support Rating
9.0
(14 ratings)
-
(0 ratings)
Implementation Rating
8.3
(2 ratings)
-
(0 ratings)
User Testimonials
BrightEdgeseoClarity
Likelihood to Recommend
BrightEdge
BrightEdge is great for large companies and large SEO teams since it's pricey but worth it if you have a large team or organization using it. For small businesses, I would use a different tool like Semrush because of the price and the variety of tools it offers.
Read full review
seoClarity
seoClarity is great for keyword reporting, ranking tracking, and competitor keyword research. One thing I particularly like is there are no limits on exports because I tend to do a lot of my keyword research processes in Google Sheets; I like to have the ability to export large datasets from the tools I'm using. Unlike Ahrefs and Semrush, there aren't silly low limits on these exports in seoClarity.
Read full review
Pros
BrightEdge
  • Instant - Keyword research tool is by far our team's favorite item on the platform
  • DataCube - We are able to uncover competitive gaps and hone in on specific sets of pages using filters containing our business product assortment attribute.
  • Professional services have been attentive when asking for changes
Read full review
seoClarity
  • Daily organic rank tracking across desktop and mobile, capturing details for top 100 results each keyword
  • CSV import and export
  • Custom enterprise solutions for large scale SEO teams
  • Account management via live chat, email, phone and in person educational events
  • Page level and keyword level grouping and aggregation
Read full review
Cons
BrightEdge
  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
Read full review
seoClarity
  • Design and user interface.
  • Responsive/speed design of the charts in dashboards for smoother reporting.
Read full review
Likelihood to Renew
BrightEdge
I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
Read full review
seoClarity
No answers on this topic
Usability
BrightEdge
BrightEdge is simple and functional. It's very easy to use once the account has been set up. It's also easy to update the account on an ongoing basis, whether it be adding new keywords, tracking pages, or creating new dashboards.
Read full review
seoClarity
Compared to other tools, including Semrush and Ahrefs, the overall capability and scope of reporting within seoClarity is right up there. However, a dated user interface and some laggy experience when hovering over charts slightly let down the tool. Other than these tiny items, this tool beats the competition quite easily.
Read full review
Support Rating
BrightEdge
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
Read full review
seoClarity
No answers on this topic
Implementation Rating
BrightEdge
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
Read full review
seoClarity
No answers on this topic
Alternatives Considered
BrightEdge
While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.
Read full review
seoClarity
All solutions in this category tend to be more similar than different. Competitors tend to be larger organizations, have a bit more polish to the interface but also are a bit more obtuse when it comes to pricing.
Read full review
Return on Investment
BrightEdge
  • We have only started with BE a few months ago and so I don't have any hard numbers from an ROI perspective, but i can say that what we spent on BE is a fraction of what we were spending with agencies and we are actually getting results by doing this ourselves. From that perspective we have seen a cost savings.
  • With focused SEO campaigns and projects we have been able to move the needle on our SEO rankings for specific products and services. This is going to have a great impact for us in 2019 as we have some specific product goals and campaigns for 2019 that we have been working to build up over the last couple months of 2018.
Read full review
seoClarity
  • Helpful in tracking efforts
  • Helpful in monitoring and reacting to algorithm updates
  • Helpful in gathering competitive insight at a large scale
Read full review
ScreenShots

seoClarity Screenshots

Screenshot of Site audits with built-in crawler and log file analysisScreenshot of Ranking tracking with interactive ranking analysisScreenshot of AI powered content analysis, optimization, and writerScreenshot of Keyword research database and SEO topic researchScreenshot of Customizable reporting with unlimited dashboards