What users are saying about
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Top Rated
145 Ratings
4 Ratings

BrightEdge

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Top Rated
145 Ratings
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Score 8.7 out of 100
4 Ratings
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Score 8 out of 100

Feature Set Ratings

  • BrightEdge ranks higher in 2 feature sets: SEO, SEO Channels
  • BrightEdge and seoClarity are tied in 1 feature set: SEO Platform & Account Management

SEO

8.6

BrightEdge

86%
7.0

seoClarity

70%
BrightEdge ranks higher in 8/8 features

Keyword analysis

9.5
95%
46 Ratings
6.0
60%
1 Rating

Backlink management

7.3
73%
40 Ratings
7.0
70%
1 Rating

SERP ranking tracking

9.3
93%
44 Ratings
9.0
90%
1 Rating

Page grader

8.2
82%
39 Ratings
6.0
60%
1 Rating

Competitive analysis

9.0
90%
46 Ratings
8.0
80%
1 Rating

Site audit / diagnostics

8.9
89%
43 Ratings
8.0
80%
1 Rating

Site recommendations

8.0
80%
46 Ratings
7.0
70%
1 Rating

Task management

8.5
85%
41 Ratings
5.0
50%
1 Rating

SEO Channels

8.2

BrightEdge

82%
7.5

seoClarity

75%
BrightEdge ranks higher in 3/4 features

Local SEO

8.6
86%
35 Ratings
8.0
80%
1 Rating

Social SEO

8.0
80%
30 Ratings
6.0
60%
1 Rating

Mobile SEO

7.1
71%
41 Ratings
8.0
80%
1 Rating

Global SEO

9.2
92%
34 Ratings
8.0
80%
1 Rating

SEO Platform & Account Management

9.0

BrightEdge

90%
9.0

seoClarity

90%
BrightEdge ranks higher in 1/2 features

Multi-domain support

8.9
89%
35 Ratings
10.0
100%
1 Rating

Integration with web analytics tools

9.1
91%
43 Ratings
8.0
80%
1 Rating

Attribute Ratings

  • BrightEdge is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

8.8

BrightEdge

88%
78 Ratings
7.0

seoClarity

70%
1 Rating

Likelihood to Renew

10.0

BrightEdge

100%
35 Ratings

seoClarity

N/A
0 Ratings

Usability

10.0

BrightEdge

100%
10 Ratings

seoClarity

N/A
0 Ratings

Support Rating

9.4

BrightEdge

94%
19 Ratings

seoClarity

N/A
0 Ratings

Implementation Rating

8.3

BrightEdge

83%
4 Ratings

seoClarity

N/A
0 Ratings

Likelihood to Recommend

BrightEdge

BrightEdge has been a long-standing partner with us. I have had 10 years of experience with using their platform. It is a very large robust platform that allows us to find the information we need and quickly. Unfortunately with the company being so large, they are unable to make quick changes and customers suggested enhancements as quickly as other platforms.
Alissa Steingraber | TrustRadius Reviewer

seoClarity

Well suited for large sites with many pages and a large pool of relevant keywords.For online businesses with less than a couple thousand keywords driving significant volume and revenue it's almost certainly overkill.
Joseph Miller | TrustRadius Reviewer

Pros

BrightEdge

  • Strong analytics
  • Integrates with other tools
  • Instant provides real time research, ranking and recommendations
  • The Client Success team is truly an extension of my team with experts in the industry to help support our team and growing the organic channel
  • Education and career growth opportunity—constantly providing ways to connect with others in the industry, user groups, events, and conferences
  • Onboard process is very thorough and customized
Christina Lepore | TrustRadius Reviewer

seoClarity

  • Daily organic rank tracking across desktop and mobile, capturing details for top 100 results each keyword
  • CSV import and export
  • Custom enterprise solutions for large scale SEO teams
  • Account management via live chat, email, phone and in person educational events
  • Page level and keyword level grouping and aggregation
Joseph Miller | TrustRadius Reviewer

Cons

BrightEdge

  • The storybuilder feature isn't anything outstanding. I feel like I can get the same type of data and format from Google Data Studio.
  • I feel like the Hyperlocal feature is still very junior compared to other features. It provides you good insights, but you have to set all the data fields before you can get a picture as well as it doesn't really give you an idea of how you can improve.
  • The mobile SEO solution is a good concept, but it needs some tweaks to be better, especially when building out a mobile story builder. Some of the data isn't simple to read and the mobile keywords functions don't also account for voice searches.
Anonymous | TrustRadius Reviewer

seoClarity

  • The interface, while providing very rich and granular information, is a bit clunky compared to other solutions.
  • Non-core functionality like content suggestions and site crawlers are just not as strong as dedicated solutions
  • Adding or removing keywords periodically will skew your charts in some views and makes analysis a bit challenging.
Joseph Miller | TrustRadius Reviewer

Pricing Details

BrightEdge

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

BrightEdge Editions & Modules

Additional Pricing Details

seoClarity

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Starting Price

$750 per month

seoClarity Editions & Modules

Edition
Essentials by seoClarity$750.001
  1. per month
Additional Pricing Details
seoClarity starts at $750 per month for rank tracking, keyword research, content analysis and optimization, and reporting dashboards. It includes different packages above that based on the size of the client's site and the capabilities needed. Pricing is primarily driven on the number of keywords tracked, how often, the number of domains, and integrations included.

Likelihood to Renew

BrightEdge

BrightEdge 10.0
Based on 35 answers
I would renew, as I don't feel there is a product out there that would have the impact on our SEO efforts as effectively as BrightEdge. It provides the information I need and integrates with other tools like Google Webmaster Tools, to truly have the depth of information that makes their suggestions for SEO changes so valued.
Jay Corcoran | TrustRadius Reviewer

seoClarity

No score
No answers yet
No answers on this topic

Usability

BrightEdge

BrightEdge 10.0
Based on 10 answers
Easy-to-use and intuitive design make using the BrightEdge platform a joy. Yes, I have familiarity with it and know where to go but there are definitely not a ton of extraneous bells and whistles or unnecessary tools which is part of the brilliance of their UX. Sometimes I get hung up on where keywords and keyword groups are under settings but it is typically because I am moving too quickly, and not because they've moved it.
Ron Weber | TrustRadius Reviewer

seoClarity

No score
No answers yet
No answers on this topic

Support Rating

BrightEdge

BrightEdge 9.4
Based on 19 answers
This is a area where the BrightEdge team really shines. Their commitment to training and product support is unmatched not only for SEO platforms, but life in general. I often find myself wishing my internet provide and similar would go to BrightEdge for training on support and attitude. I would rank them an 11 if I could.
Jon Bowers | TrustRadius Reviewer

seoClarity

No score
No answers yet
No answers on this topic

Implementation Rating

BrightEdge

BrightEdge 8.3
Based on 4 answers
For the most part it was seamless. The load time of clients was a little long, but otherwise was quite easy.
Jay Corcoran | TrustRadius Reviewer

seoClarity

No score
No answers yet
No answers on this topic

Alternatives Considered

BrightEdge

While relatively expensive, Brightedge really does offer the best quality product but just as importantly (if not more so) the level of client/agency support. We have biweekly training with the entire team to continually stay up to date on Brightedge's offerings and strategies. They also offer the ability to do ad hoc reporting using some of their tools that can help us win new business and recommend Brightedge to additional clients, expanding our business as well.
Cole Mauer | TrustRadius Reviewer

seoClarity

All solutions in this category tend to be more similar than different. Competitors tend to be larger organizations, have a bit more polish to the interface but also are a bit more obtuse when it comes to pricing.
Joseph Miller | TrustRadius Reviewer

Return on Investment

BrightEdge

  • We have only started with BE a few months ago and so I don't have any hard numbers from an ROI perspective, but i can say that what we spent on BE is a fraction of what we were spending with agencies and we are actually getting results by doing this ourselves. From that perspective we have seen a cost savings.
  • With focused SEO campaigns and projects we have been able to move the needle on our SEO rankings for specific products and services. This is going to have a great impact for us in 2019 as we have some specific product goals and campaigns for 2019 that we have been working to build up over the last couple months of 2018.
Shane Adair | TrustRadius Reviewer

seoClarity

  • Helpful in tracking efforts
  • Helpful in monitoring and reacting to algorithm updates
  • Helpful in gathering competitive insight at a large scale
Joseph Miller | TrustRadius Reviewer

Screenshots

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