What users are saying about
1 Ratings
29 Ratings
1 Ratings
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Score 9 out of 100
29 Ratings
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Score 8.2 out of 100

Likelihood to Recommend

Comscore vCE

The most important aspect is that Comscore offers one of the largest analytics suites available on display, mobile, video, and TV. Due to the scale of its data, it also provides a benchmark for analyzing the advertising industry. Finally, I like the fact that I can track site performance of my company's digital properties.
Amit Gumber | TrustRadius Reviewer

Net-Results

Net-Results is very well-suited for small, medium and large businesses. They seem to be more advanced than what a typical enterprise level implementation would require. When selecting a marketing automation provider make it a point to find out the level of integration with Salesforce and other marketing technologies. Do they have pre-built automation modules or does it require building from the ground up? Also ask questions regarding its specific capabilities ... for example: is it a marketing automation provider? is it a CRM provider? etc
Kris Patel | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Comscore vCE
Net-Results
7.1
WYSIWYG email editor
Comscore vCE
Net-Results
7.0
Dynamic content
Comscore vCE
Net-Results
7.2
Ability to test dynamic content
Comscore vCE
Net-Results
7.3
Landing pages
Comscore vCE
Net-Results
7.0
A/B testing
Comscore vCE
Net-Results
6.3
Mobile optimization
Comscore vCE
Net-Results
5.0
Email deliverability reporting
Comscore vCE
Net-Results
8.0
List management
Comscore vCE
Net-Results
7.0
Triggered drip sequences
Comscore vCE
Net-Results
8.6

Lead Management

Comscore vCE
Net-Results
7.6
Lead nurturing
Comscore vCE
Net-Results
8.5
Lead scoring and grading
Comscore vCE
Net-Results
8.4
Data quality management
Comscore vCE
Net-Results
5.0
Automated sales alerts and tasks
Comscore vCE
Net-Results
8.6

Campaign Management

Comscore vCE
Net-Results
7.5
Calendaring
Comscore vCE
Net-Results
7.9
Event/webinar marketing
Comscore vCE
Net-Results
7.0

Social Media Marketing

Comscore vCE
Net-Results
6.9
Social sharing and campaigns
Comscore vCE
Net-Results
7.0
Social profile integration
Comscore vCE
Net-Results
6.7

Reporting & Analytics

Comscore vCE
Net-Results
6.3
Dashboards
Comscore vCE
Net-Results
7.0
Standard reports
Comscore vCE
Net-Results
6.0
Custom reports
Comscore vCE
Net-Results
6.0

Platform & Infrastructure

Comscore vCE
Net-Results
7.5
API
Comscore vCE
Net-Results
7.0
Role-based workflow & approvals
Comscore vCE
Net-Results
8.0
Customizability
Comscore vCE
Net-Results
7.0
Integration with Salesforce.com
Comscore vCE
Net-Results
7.9
Integration with Microsoft Dynamics CRM
Comscore vCE
Net-Results
7.0
Integration with SugarCRM
Comscore vCE
Net-Results
8.1

Pros

Comscore vCE

  • It helps in advanced reporting capabilities such as overnight reporting of audience demographics and integration with Comscore’s new multi-platform audience data.
  • It has the ability to combine metrics with other digital campaigns involving display and rich media to provide an unduplicated view of audiences across multiple ad formats.
  • It has global and cross-geographical campaign reporting capabilities.
Amit Gumber | TrustRadius Reviewer

Net-Results

  • Automated emails in a drip campaign that Sales can remove people from.
  • Lead scoring and alerts that go right to the lead owner.
  • Weekly reports to each Sales person with their hottest lead.
  • Very finely tuned segments that can be used for alerts, emails, and scheduled reports.
  • Integration with Salesforce. The Sales team can basically trigger their own emails.
Ken Barber | TrustRadius Reviewer

Cons

Comscore vCE

  • Due to the large array of products within the Comscore platform, it is difficult to search in the platform.
  • It also lacks the capability to track programmatic traffic which is unfortunate considering the impact it is having in the digital advertising industry.
  • The help section has not been elaborated very well making it difficult to navigate through the platform and fetch the right report.
Amit Gumber | TrustRadius Reviewer

Net-Results

  • Forms: Would love to have dependent fields, also ability to see all data a user entered without having to create a custom field for every form.
  • Campaign branching: Criteria need to be selected one at a time, which can be very time-consuming.
Christine Magnuson | TrustRadius Reviewer

Likelihood to Renew

Comscore vCE

No score
No answers yet
No answers on this topic

Net-Results

Net-Results 9.0
Based on 4 answers
Net-Results does what we need and is straightforward to use. Their team has been very responsive to our requests and great to work with.
Megan Sheehan | TrustRadius Reviewer

Usability

Comscore vCE

No score
No answers yet
No answers on this topic

Net-Results

Net-Results 7.5
Based on 3 answers
Net Results is pretty easy to use and understand. I wouldn't say that it is the best in comparison to MailChimp's drag and drop email builder, but Net Results do so much more than MailChimp that it is hard to even compare the two. Overall Net Results has good usability
Lee Germeroth | TrustRadius Reviewer

Alternatives Considered

Comscore vCE

We have selected Comscore because in Google Analytics it is not possible to reprocess the information: you have to be careful when tagging campaigns, creating filters to segment information in profiles, etc. Any error can cause the data to not register correctly and the data cannot be reprocessed. If they are lost or not registered correctly, nothing can be done to recover them. The same would happen if the tracking code of any of the pages on the website were deleted.
Amit Gumber | TrustRadius Reviewer

Net-Results

We've used ClickDimensions and Marketo. We felt that ClickDimensions was more limited as far as creating effective email campaigns and not as easy to use. It also is completely native to Dynamics CRM, which can be a positive and a negative. Marketo was the previous solution we owned, we are much happier with Net-Results. It's easier to use, not as complex and there is much better communication from their support team. When looking at a new solution we also looked at Act-On and Hubspot. Act-On probably would've been our second choice, but it didn't have as modern of a feel and wasn't quite as easy to use. Hubspot didn't really fit our business. It was very focused on SEO and blog posts. It didn't have the features we needed from a marketing standpoint
Todd Last | TrustRadius Reviewer

Return on Investment

Comscore vCE

  • The business problems that we are solving using Comscore data are vast.
  • The most notable being that we have more up-to-date data to provide our clients. When they are running TV ad campaigns, they want to see exactly how it performs.
  • Having to wait 2-3 months at a time for data isn't helpful, so with Comscore, being able to show them within a couple of weeks is excellent.
Amit Gumber | TrustRadius Reviewer

Net-Results

  • Stronger re-engagement rates - The buy cycle for our product can be very long. Net-Results helps us keep in touch with prospects that may have gone cold.
  • Better asset utilization - Net-Results helps us drive continuous utilization of our assets.
  • Efficiency - The automation Net-Results has provided means we can focus on other tasks, like creating new assets or building new partnerships.
Gregory Smith | TrustRadius Reviewer

Screenshots

Pricing Details

Comscore vCE

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Comscore vCE Editions & Modules

Additional Pricing Details

Net-Results

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Net-Results Editions & Modules

Edition
One Price Full Platform$8001
  1. Annual agreement, up to 25,000 Contacts or 60,000 Sends
Additional Pricing Details
Tiered pricing by total email sends or total contacts, you decide. All features included. No upsells or limitations based on your price.

Rating Summary

Likelihood to Recommend

Comscore vCE
9.0
Net-Results
8.0

Likelihood to Renew

Comscore vCE
Net-Results
9.0

Usability

Comscore vCE
Net-Results
7.5

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