What users are saying about
1 Ratings
7 Ratings
1 Ratings
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Score 9.1 out of 100
7 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

ContactPigeon

Ideal for eCommerce. It is not the cheapest for a startup but one of the best for a scaling business.
Apostolis Lianos | TrustRadius Reviewer

Cordial

Cordial has multiple options to create a message: single campaign, automation, orchestration and sculpt templates, which are drag-and-drop type functionalities but each of these blocks are based on HTML content so a user needs to be technically savvy. I would avoid using HTML includes as it is not possible to see which include a customer received. The team is fabulous, they know the tool and are dedicated to the success of the business. They are quick to respond and provide feedback. Reporting and analytics are very manual if you are combining multiple days in a test.
Berlynn Pierce | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

ContactPigeon
Cordial
7.4
WYSIWYG email editor
ContactPigeon
Cordial
4.0
Dynamic content
ContactPigeon
Cordial
6.3
Ability to test dynamic content
ContactPigeon
Cordial
6.8
Landing pages
ContactPigeon
Cordial
10.0
A/B testing
ContactPigeon
Cordial
7.0
Mobile optimization
ContactPigeon
Cordial
7.5
Email deliverability reporting
ContactPigeon
Cordial
8.4
List management
ContactPigeon
Cordial
7.5
Triggered drip sequences
ContactPigeon
Cordial
9.3

Reporting & Analytics

ContactPigeon
Cordial
7.0
Dashboards
ContactPigeon
Cordial
8.5
Standard reports
ContactPigeon
Cordial
6.5
Custom reports
ContactPigeon
Cordial
6.0

Pros

ContactPigeon

  • Really powerful custom automation
  • Omnichannel marketing automation (Email+Push Notifications+SMS)
  • Great support
Apostolis Lianos | TrustRadius Reviewer

Cordial

  • Provides helpful desktop and mobile previews.
  • Sends emails reliably.
  • Allows for pretty robust audience rules.
Nichole Aramapakul | TrustRadius Reviewer

Cons

ContactPigeon

  • The UI is too complex sometimes (hopefully their support is always there for us!)
Apostolis Lianos | TrustRadius Reviewer

Cordial

  • Some of the tasks on the platform are still technical in nature and often requires the help of a developer or technical marketer. But I've witnessed great strides towards accessibility and ease of use for non-technical marketers over the past three years.
  • A lot of the templating must be built from scratch.
  • Deliverability insights (out of the box) could be expanded further.
Anonymous | TrustRadius Reviewer

Alternatives Considered

ContactPigeon

ContactPigeon is built for eCommerce, while Mailchimp is super easy and a good fit for a smaller company. That's why we switched since we needed a more complete, all-in-one marketing automation solution to scale our online business.
Apostolis Lianos | TrustRadius Reviewer

Cordial

Cordial by far has the best UI for simple navigation
Anonymous | TrustRadius Reviewer

Return on Investment

ContactPigeon

  • 25% growth in Email orders (YoY).
  • Higher open rates up to +46%.
Apostolis Lianos | TrustRadius Reviewer

Cordial

  • Best to manage your clients' business.
  • Not ideal for freelancers.
Mohammed Anzil | TrustRadius Reviewer

Screenshots

Pricing Details

ContactPigeon

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Cordial

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

ContactPigeon
9.1
Cordial
8.0

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