CrowdRiff vs. Percolate, now part of Seismic

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CrowdRiff
Score 7.9 out of 10
Mid-Size Companies (51-1,000 employees)
CrowdRiff is a visual marketing platform used by over 200 DMOs to, source, organize, publish, and optimize UGC and owned visuals that resonate with today’s travelers.N/A
Percolate, now part of Seismic
Score 8.0 out of 10
Enterprise companies (1,001+ employees)
Percolate was a content marketing platform designed to help large brands create content and manage marketing campaigns. The product's capabilities have been integrated into the Seismic platform's digital marketing capabilities, and Percolate is no longer available for sale standalone.N/A
Pricing
CrowdRiffPercolate, now part of Seismic
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CrowdRiffPercolate, now part of Seismic
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeRequiredRequired
Additional Details
More Pricing Information
Community Pulse
CrowdRiffPercolate, now part of Seismic
Top Pros
Top Cons
Features
CrowdRiffPercolate, now part of Seismic
Content Creation
Comparison of Content Creation features of Product A and Product B
CrowdRiff
8.0
1 Ratings
1% below category average
Percolate, now part of Seismic
8.6
12 Ratings
6% above category average
Ideation9.01 Ratings8.610 Ratings
Approval workflows7.01 Ratings8.612 Ratings
Content collaboration8.01 Ratings8.110 Ratings
Content calendar8.01 Ratings8.512 Ratings
Network for content licensing/production8.01 Ratings9.34 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
CrowdRiff
8.3
1 Ratings
3% above category average
Percolate, now part of Seismic
8.4
12 Ratings
4% above category average
Content hub8.01 Ratings7.611 Ratings
Forms / Gated content8.01 Ratings00 Ratings
Embedded CTAs8.01 Ratings00 Ratings
Content distribution8.01 Ratings8.611 Ratings
Content promotion9.01 Ratings9.09 Ratings
Content automation9.01 Ratings8.511 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
CrowdRiff
5.0
1 Ratings
44% below category average
Percolate, now part of Seismic
9.4
12 Ratings
18% above category average
Audience profiling and targeting5.01 Ratings00 Ratings
Closed-loop tracking and reporting5.01 Ratings9.110 Ratings
Content performance analytics5.01 Ratings10.012 Ratings
Campaign optimization dashboard5.01 Ratings9.12 Ratings
Competitive analytics5.01 Ratings00 Ratings
Best Alternatives
CrowdRiffPercolate, now part of Seismic
Small Businesses
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Medium-sized Companies
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CrowdRiffPercolate, now part of Seismic
Likelihood to Recommend
10.0
(1 ratings)
8.5
(13 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(2 ratings)
Implementation Rating
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
CrowdRiffPercolate, now part of Seismic
Likelihood to Recommend
CrowdRiff Inc.
We love to use CrowdRiff for specific trending items, for example, wine slushies are popular during the spring/summer and each winery does them a little bit differently so it's nice to be able to use CrowdRiff to source various images of slushies available across the state in a quick turnaround.
Read full review
Discontinued Products
Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.
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Pros
CrowdRiff Inc.
  • searching images
  • the filtering, being able to exclude terms hashtags, etc.
  • easy to use
Read full review
Discontinued Products
  • Create social content from briefing all the way through to the approval process.
  • Social planner for managing topics and content streams across multiple channels.
  • Robust API and integrations.
  • Image library (with cost-free access/rights to stock photo libraries).
  • Frequent updates to the platform.
  • Built-in community management.
Read full review
Cons
CrowdRiff Inc.
  • would love to be able to search by geographic location
Read full review
Discontinued Products
  • A lot of the features in Percolate are very well built, but only provide the bare minimum as features go. Its editorial calendar for example lacks export/import features and its multimedia repository only supports images. In many ways, Percolate is trying very hard to be too much at the same time.
  • At the moment, Percolate lacks user level management. We can add users who need to be moderated before posting, but it is for example not possible to add users just for one specific function (like the multimedia database).
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Likelihood to Renew
CrowdRiff Inc.
No answers on this topic
Discontinued Products
Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance
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Implementation Rating
CrowdRiff Inc.
No answers on this topic
Discontinued Products
Rarely has a company shown this much support during implementation. This almost got to the point where it was too much hand holding. Sometimes, social teams just want the keys to the car so they can drive it themselves instead of waiting on someone to drive along with them...
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Alternatives Considered
CrowdRiff Inc.
No answers on this topic
Discontinued Products
Percolate and Falcon have many similarities and provide many of the same features, however Percolate felt a bit more robust than Falcon, although it does come with a higher price tag to match. Both platforms are excellent for content approval workflows, content scheduling, and community management. Percolate offers additional features such as an Asset Management Library and a section for creative briefs and collaboration with internal teams.
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Return on Investment
CrowdRiff Inc.
  • very positive impact, has saved us money in that some of the images we have not needed to purchase.
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Discontinued Products
  • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
  • Percolate also helps save time because you are able to schedule social media posts across channels easily.
  • It has also been an easy way to work with remote team members, which is very helpful.
Read full review
ScreenShots

CrowdRiff Screenshots

Screenshot of Easily share with third parties:
We make it simple to send images to partners, media contacts and other team members.Screenshot of Spend less time searching:
Find the exact visuals you need, in seconds, using the industry’s most powerful intelligent image search.Screenshot of Bring your website to life:
Wow your website visitors with a visually rich experience. Responsive galleries make it easy to keep your site fresh with the latest and greatest visuals.Screenshot of Flexible rights management: 
Customize how you ask for rights to social media photos and create a great experience for your community.Screenshot of Find untapped UGC:
Delve into the richest source of UGC visuals around your brand.Screenshot of More visuals, more clicks:
Add branded calls to action to your photos, so visitors can click through to relevant information on your website.

Percolate, now part of Seismic Screenshots

Screenshot of Percolate's integrated marketing calendarScreenshot of Percolate's integrated marketing calendar