Customer.io vs. G-Lock EasyMail7

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Customer.io
Score 8.5 out of 10
Small Businesses (1-50 employees)
Customer.io is a customer engagement platform that enables marketers to build sophisticated automated messaging campaigns. With access to real-time behavioral data, users can create personalized and relevant messages to engage and retain customers. This includes sending emails, push notifications, SMS, in-app messages, and more through a visual building experience. Built for scale, Customer.io boasts users among over 5,300 companies, sending over 17 billion messages per year.
$100
per month
EasyMail7
Score 5.0 out of 10
N/A
EasyMail7 from the Belarusian G-Lock Software founded in 2009 is used by more than 7,500 customers as in-house email marketing automation Platform for Windows to manage contacts, send emails and track results. It features the email marketing essentials of newsletter sending, campaign scheduling and management, and email personalization, along with bounce processing (and deletion of addresses that cause it), email throttling (to accommodate ISP limitations), preview for editing, interval…
$159
one-time fee
Pricing
Customer.ioG-Lock EasyMail7
Editions & Modules
No answers on this topic
Personal
$159
one-time fee
Business
$259
one-time fee
Enterprise
$1569
one-time fee
Offerings
Pricing Offerings
Customer.ioEasyMail7
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsEssentials: For startups and small teams engaging customers on their mobile and web apps. - Up to 5,000 profiles*, Send Emails, Push, In-App, and SMS, Visual Workflow Builder, Segmentation, Two Workspaces, Email Support, Customer Community Premium: For high-growth companies looking for greater control over their messaging outcomes. - Everything in Essentials, Custom Data + Message Volume, Premium Product Features, Additional Workspaces, 90-day Onboarding Program, Premium Email & Chat Support, Managed Deliverability, Dedicated IPs, Parcel Pro Licenses, HIPAA Compliance Enterprise: For at-scale companies looking to create world-class customer experiences. - Everything in Premium, Managed Infrastructure*, Customer Success Manager, Quarterly Success Reviews, Technical Account Manager*, Audit Logging & Data Governance*, Parcel Business Licenses, Migration Support*, *Available by consultation.
More Pricing Information
Community Pulse
Customer.ioG-Lock EasyMail7
Top Pros
Top Cons
Features
Customer.ioG-Lock EasyMail7
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Customer.io
-
Ratings
G-Lock EasyMail7
6.0
1 Ratings
29% below category average
WYSIWYG email editor00 Ratings6.01 Ratings
Dynamic content00 Ratings6.01 Ratings
Ability to test dynamic content00 Ratings5.01 Ratings
Email deliverability reporting00 Ratings6.01 Ratings
List management00 Ratings7.01 Ratings
Triggered drip sequences00 Ratings6.01 Ratings
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Customer.ioG-Lock EasyMail7
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All AlternativesView all alternativesView all alternatives
User Ratings
Customer.ioG-Lock EasyMail7
Likelihood to Recommend
9.8
(8 ratings)
5.0
(1 ratings)
User Testimonials
Customer.ioG-Lock EasyMail7
Likelihood to Recommend
Customer.io
This tool is well-suited for companies looking to run email marketing campaigns or send out newsletters regularly to their users/customers. The workflow setup is especially useful for companies who want to send specific emails based on user behavior - i.e. they've not logged in recently, have bought a specific product, haven't opened any emails, etc. This could also be useful for freelancers like me since you can create different workspaces within Customer.io. I have configured it this way to handle email marketing for a few of my clients, and the software keeps everything organized and separate. This might not be the best tool for small businesses, considering the price. It may be better to start out with a cheaper email marketing tool, and then if/when necessary, scale-up with a tool like Customer.io.
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G-Lock Software
It helps with managing email lists and reaching out to new potential customers.
It's a decent marketing automation solution for creating and managing drip campaigns. It works, but the fact that it isn't cloud-based, makes it seem like it rarely, if ever, gets improvements to its interface when it could really use some. Its interface feels outdated, when a fresher, more modern design and format could be really useful. The upside to it not being a cloud-based service is you don't have to "rent" it and it's a one-time fee.
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Pros
Customer.io
  • Managing users, attributes and events. You are easily able to modify any user, based on their ID, and add or remove attributes, assign events to them. That makes it very easy to segment later and to assign them to several campaigns based on behavior. Just a warning: this integration isn't so easy (at least it wasn't for us).
  • Creating workflows of campaigns is very easy. You can quickly create behavioral campaigns based on attributes, segments and add elements to the workflow. You can send an email, then wait, then send another, then exit the campaign if they converted, etc. The workflow is easy to configure and very powerful for automation.
  • We don't use many email templates (we make them in MJML) but it's very easy to add senders, to change templates and in general to test designs.
  • Deliverability works very well, at least for us. It sends emails pretty fast and without issues.
  • Exporting is very quick and easy. Importing wasn't a feature until recently, but it works well too.
  • Seeing activity it's also useful. In general, logs are awesome (be it of a customer, of activity on the site, email sends, etc.).
  • We don't use environments, but it might be very useful for a bigger company.
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G-Lock Software
  • Manage various lists.
  • Manage different campaigns.
  • Allow you to unsubscribe recipients easily.
  • Allow you to create an email flow and date them.
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Cons
Customer.io
  • Push notifications are very rudimentary. Everything has to be done by hand unless you're sending an extremely simple message.
  • A bit too email centric.
  • Lacks an ability to schedule messages on a daily, weekly, etc. basis.
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G-Lock Software
  • The functionality of the product could be easier.
  • It can be tough to find features you're looking for within the product (but they're usually there).
  • Scheduling process could be clearer.
  • Most features could be streamlined or simplified better.
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Alternatives Considered
Customer.io
Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
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G-Lock Software
No answers on this topic
Return on Investment
Customer.io
  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
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G-Lock Software
  • Low risk for investment cost.
  • Potential for greater reach to new or existing clients.
  • Clumsy interface causes use to take more time, however.
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ScreenShots

Customer.io Screenshots

Screenshot of data-driven or manual segments that can be created in the no-code builder for recipient lists, campaign triggers, filters, and conversion goals.Screenshot of the code editor for email, that helps navigate code and iterate.Screenshot of account performance, visible at a glance from the Dashboard view.Screenshot of drag and drop messages, time delays, and branches where desired, to build cross-channel campaigns.Screenshot of triggered campaigns based on forms submissions, customer attributes, customer actions, and dates.Screenshot of localization for global audiences. One message can be delivered in multiple languages.