GatedContent.com vs. Hunter

GatedContent.com brings a lot to the Marketing Operations party, governance, standardization, etc, etc. but above everything else, if you're serious about growth marketing, GatedContent.com is essential in setting up a fully functioning attribution model. The best thing is that once the key data capture points are defined and built, end users don't need to worry about UTM and other key tracking parameters, they run in the background and plug into pre-exiting processes.

The scenario we most commonly use Hunter for is to quickly find and retrieve contact email information. Phone numbers are an added bonus, but they tend to only be available for contacts in the US. SDRs have the extension in order to confirm or to help them "guess" as to what a contact's email address might be. This speeds up our prospecting time considerably. Where Hunter falls short is not being flexible where companies have more than one email format.

Incentivized

• Hunter provides a quick and easy way to look up the email format for any company using the free Google Chrome extension.
• Hunter allows you to upload a bulk list of emails and verify them easily.
• Hunter shows where verified emails were found on web pages and PDF documents. This shows that the emails were published by trusted sources.

Incentivized

• Hunter is only as valuable as the information it is able to scrape from the internet. If a company has not listed any email addresses online, then Hunter is not going to be able to find it.
• Sometimes Hunter is only able to identify non-personal-specific email addresses (ex: info @, support@, etc.). This makes it difficult to identify personnel emails
• Sometimes companies will have different email domains that Hunter is not able to correlate. For example, when searching for an email address at Lead.com, Hunter is not able to point to ParentCompany.com email addresses that would be more useful.

Incentivized

Easy to use for both admins and end users. The individual gate/form configuration is guided and simple with little scope for error. Admins are able to steer the configuration with mandatory fields etc. There is a comprehensive knowledgebase and a very response support team if knowledgebase doesn't cover the query.

I think the features are good, but it makes my brain hurt (and feel overtaxed) when I have to jump between searching by name and domain and then searching via a specific email to verify. I wish I could do all of that from one landing page, one über search bar.

Incentivized

Very responsive and capable support team, all with excellent product and industry knowledge. Also, access to the developers if required to help support, particularly during the onboarding, set up, and testing process.

Eloqua, Hubspot, and Pardot, whilst not directly comparable, all have a forms solution, but these solutions become inefficient at scale and are open to user error. They can be difficult to implement across various CMS environments and aren't always easy to configure from an attribution perspective.

Hunter is a good all in one solution, which hasnt always been the case as it used to be a daa only solution. However, other tools like lemlist as slightly more user friendly and make it so simple to build and launch multi-channel campaigns , and do this slightly better than Hunter.

Incentivized

• Definitely Hunter has built lead lists for our clients in a very fast way for our clients.
• It has managed to cut the times of preparation of lead lists in more than 200% of the time compared to other traditional ways.
• Our clients can now have tons of leads and deliver contents in a faster way to validate these prospects.

Incentivized