Likelihood to Recommend Highly recommended, it is beneficial for obtaining information from different sources and an excellent boost for prospecting. Its user interface is user-friendly, and all its functions are easy to understand and implement. Gazelle's team is fantastic, the adaptation process is fast, and their staff accompanies the users during the process; the training is excellent, and the customer service afterward.
Read full review If your brand is looking for understanding competitors and normalizing data across disparate follower counts/footprint size, Trackmaven is great. Users need to understand the power of Boolean logic. TrackMaven needs dedicated users and time spent in building reports in order to understand how to use it.
Read full review Pros Offers a big database of potential clients. Targets by region and certain demographics like geography. Makes prospecting more efficient by including contact information. Read full review Competitive Intelligence - see precisely what your competitors are posting and sort by time and/or impact Funnel Analysis (Beta as of April 2017) - track your organic and paid social efforts to see which content creates leads Comprehensive Overview of Social Channels - track growth and engagement of all social channels in one screenshot, and in comparison to your closest competitors Personalized Analytics - each user can set up their own reports and dashboards and/or they can be shared across the organization, chart your own KPIs with a click of a button Top Notch UX & Support - drag and drop features for report building and dashboard creation, responsive support team Read full review Cons Some industry data is not up to date. However, there have been a few outdated data that we have come across. Read full review For the foreseeable future. TrackMaven is focused on measuring social sharing. We wish it also captured information about pageviews and monthly unique visitors -- the kind of data that lives inside Google Analytics -- or integrated it through an API. It would be exceptionally helpful not just to have all those metrics in one place, but also to easily measure correlations between them. Read full review Likelihood to Renew More than likely, yes. This is a company with people I trust that offer an exceptional product.
Read full review Alternatives Considered We only looked at Zoom info, but Gazelle.ai stood out from a user and experience standpoint. The international database is a game-changer and is much more than just a spreadsheet of companies. Being able to visualize the locations of businesses makes prospecting so much easier and makes thinking that much simpler.
Read full review I inherited TrackMaven, as it was already being used when I started working here, but I really like it! It's much easier to use and has an incredibly fast learning curve so I feel like I'm using all of the features of the tool right away. The customer support team is very helpful and works hard to make sure that you are really using the product to its full capabilities, rather than just scratching the surface
Read full review Return on Investment It is an excellent tool that, through business intelligence, helps bring new prospects interested in our products and services, convert customers, and achieve a more successful business, which has been convenient because the return on investment has been fast and still helps us generate more profits. Read full review Paid Search & Social - TrackMaven has given us the ability to develop smarter social advertising and reach our audience with the right messages Account Analytics - the account overview we receive in TrackMaven of our own social media accounts is duplicative of what we already get through other software Funnel Analysis - If we can better see which efforts are paying off with leads, at a granular level, we can use our social spend budget more wisely Read full review ScreenShots