Hunter is a cloud-based email search solution that helps businesses find and verify professional email addresses from domains, companies or a specific professional on the web.
$0
per month
Salesforce Starter
Score 8.2 out of 10
Small Businesses (1-50 employees)
Salesforce Starter (formerly Salesforce Essentials) is a small business CRM that replaces the former SalesforceIQ product. It is priced at $35 per user, on a monthly basis, or at $25 per month for if billed annually ($300) and can be tried free for 14 days on a trial.
The scenario we most commonly use Hunter for is to quickly find and retrieve contact email information. Phone numbers are an added bonus, but they tend to only be available for contacts in the US. SDRs have the extension in order to confirm or to help them "guess" as to what a contact's email address might be. This speeds up our prospecting time considerably. Where Hunter falls short is not being flexible where companies have more than one email format.
If you own a business that has complex selling processes or requires integrations with 3rd party tools/systems, you should look at Professional, Enterprise, or Unlimited editions. Salesforce operates very well across pretty much every industry, but not all sales, marketing, and operational processes are created equal. If your marketing process requires a long list of sendable contacts then I would recommend adding on Pardot or Hubspot. Always start small and scale up, to avoid boxing yourself in down the road.
Hunter is only as valuable as the information it is able to scrape from the internet. If a company has not listed any email addresses online, then Hunter is not going to be able to find it.
Sometimes Hunter is only able to identify non-personal-specific email addresses (ex: info @, support@, etc.). This makes it difficult to identify personnel emails
Sometimes companies will have different email domains that Hunter is not able to correlate. For example, when searching for an email address at Lead.com, Hunter is not able to point to ParentCompany.com email addresses that would be more useful.
We have been trying to get lead information on SalesTools and PLENTY, however, these two tools are mostly oriented to create follow-up campaigns and the setup is pretty complicated. If you are looking to create just a list of semi-qualified leads, you may try Hunter, but SalesTools has already an inner feature to build prospects in a better way.
Salesforce Starter is exactly what it says. It's specific to getting a small business up and running effectively, without unnecessary development or internal overhead required. It doesn't allow for a ton of customization, but it provides more than most other providers across sales, service, and integration/automating business processes. Some tools are more specific to organizations that want to focus on a specific area to grow or manage their business. That's where the other package types and integrations with specific tools come in
We have noticed since we have started using SalesforceIQ to communicate items on customer account notes we have freed up hours of phone time between employees allowing us to better answer customer phone calls. This is especially true in our parts department where we have inside and outside sales.
We tied in use of Salesforce to our bonus structure to encourage employees to use the software. It is the direction our business is going and we needed everyone to participate to make it work. The newer the employee the better they are about logging information and visits.
