NationBuilder vs. Salsa CRM

If you are managing a nonprofit agency, advocacy group, or political campaign, NationBuilder is likely the best tool available for the job. It has everything you need in one package, excellent support from NationBuilder reps, and plenty of reputable case studies that show its effectiveness. There is also a robust network of capable partners that build custom solutions and provide consulting.

Incentivized

Well suited for sending mass emails or emails to certain groups, sending automated emails, collecting donations, and peer-to-peer communication. They have a good support team. I'm still figuring out how to best manage supporters, it's not as intuitive as I would like. I used to just manage all donor information on Google Sheets, and I still prefer Google Sheets.

Incentivized

• Great platform for managing website, social media, and donations in a single dashboard.
• Some particularly helpful features includes turf maps for walking door to door.
• I really appreciate the included voter files.

• User-Friendly. As a user, it is an intuitive product. When you are working, it is easy to navigate.
• Fundraising Pages: Salsa Engage allows you to easily and quickly make fundraising pages that can be pushed out to your community of donors.
• CRM: Easy to manage the constituents. When someone signs up for our fundraising pages, the software captures the demographics and either matches up to the existing donor or creates a new constituent.
• Salsa CRM listens to their customers and works well with the user base. Most ideas are listened to and can see that requests are pushed out in updates.

Incentivized

• NationBuilder lacks the ability to create a message board.
• NationBuilder needs to add threaded comments so you can respond to people who comment on your page.
• NationBuilder needs to make it easier to offer tiered memberships.

Incentivized

• When we started with Salsa, not every option was available online, some were desktop specific. As it has been some time since I worked with Salsa these have probably been resolved.
• The ability to communicate between Salsa CRM and other Salsa software options. Sometimes the crossover was not as efficient as was needed.
• Tagging and setting up rules for particular donors was somewhat confusing - meaning, therefore, that the amount of training needed to implement the software was somewhat intensive.

Incentivized

It suits all of our needs.

Incentivized

You do not have to be a tech-savvy person to be able to use the CRM. Reporting is easy to do.

Incentivized

Their tech support is very good and I am very pleased with it. They speak in non-techie lingo for my non-techie staff just as easily as they speak techie to me (a techie). I appreciate their quick turn around in time to answer our questions and the follow up to make sure their answer(s) helped.

Incentivized

I'm not sure. I was not involved at this stage of the decision-making process

Incentivized

I have reviewed Salsa Engage and perhaps after our transition has taken place it might be a viable option versus using Constant Contact for internal and external correspondence.

Incentivized

• The NationBuilder ecosystem is a well-connected, supportive bunch and it has been great to be a part of that
• Most inquiring clients are already aware of NationBuilder's benefits and know what they want to accomplish. This saves time during the on-boarding process
• NationBuilder's sales team is undereducated about the platform and I have received feedback from clients that they are sharks/difficult to work with. This is a big problem and I have lost business from it

Incentivized

• Has helped increase our donor retention as we are able to track all communications with donors ensuring that they remain connected.
• The improved emailing (with fewer bounce rate) has helped increase our website and donation page visibility.
• We've sold more tickets to our fundraising events with an improved event management system.

Incentivized