What users are saying about
10 Ratings
12 Ratings
10 Ratings
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Score 3.5 out of 100
12 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.4 out of 100

Feature Set Ratings

    SEO

    NinjaCat

    Feature Set Not Supported
    N/A
    7.6

    Searchmetrics

    76%
    Searchmetrics Suite ranks higher in 8/8 features

    Keyword analysis

    N/A
    0 Ratings
    9.0
    90%
    2 Ratings

    Backlink management

    N/A
    0 Ratings
    4.0
    40%
    2 Ratings

    SERP ranking tracking

    N/A
    0 Ratings
    9.0
    90%
    2 Ratings

    Page grader

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Competitive analysis

    N/A
    0 Ratings
    7.0
    70%
    2 Ratings

    Site audit / diagnostics

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Site recommendations

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Task management

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    SEO Channels

    NinjaCat

    Feature Set Not Supported
    N/A
    7.0

    Searchmetrics

    70%
    Searchmetrics Suite ranks higher in 4/4 features

    Local SEO

    N/A
    0 Ratings
    7.0
    70%
    2 Ratings

    Social SEO

    N/A
    0 Ratings
    6.0
    60%
    2 Ratings

    Mobile SEO

    N/A
    0 Ratings
    7.0
    70%
    2 Ratings

    Global SEO

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    SEO Platform & Account Management

    NinjaCat

    Feature Set Not Supported
    N/A
    9.0

    Searchmetrics

    90%
    Searchmetrics Suite ranks higher in 2/2 features

    Multi-domain support

    N/A
    0 Ratings
    9.0
    90%
    2 Ratings

    Integration with web analytics tools

    N/A
    0 Ratings
    9.0
    90%
    2 Ratings

    Attribute Ratings

    • Searchmetrics Suite is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    1.7

    NinjaCat

    17%
    4 Ratings
    10.0

    Searchmetrics

    100%
    3 Ratings

    Likelihood to Renew

    NinjaCat

    N/A
    0 Ratings
    3.0

    Searchmetrics

    30%
    1 Rating

    Support Rating

    7.4

    NinjaCat

    74%
    3 Ratings

    Searchmetrics

    N/A
    0 Ratings

    Likelihood to Recommend

    NinjaCat

    NinjaCat has been great for getting clients quickly connected to popular advertising platforms like Snapchat, Facebook, and Google. It can blend data together easily to make overall data easy to access. The template designer is easy to use (though careful there is no auto save or undo button) and you can have a client ready report done easily with one of their premade templates or customize it for your needs. The fact that I can build any metric or pull in about any information with the Google Sheet data feature makes the product far and away one of the best products I've had the pleasure of using.
    Matthew Stewart | TrustRadius Reviewer

    Searchmetrics

    Searchmetrics does a great job when doing optimization of your content and keywords. It is less appropriate when doing off page optimization like backlinks.
    Christiaan Bollen | TrustRadius Reviewer

    Pros

    NinjaCat

    • It automates Client Reporting for Digital Advertising -- it's time-consuming to set up, but once it is, you don't have to do very much after that.
    • Adding Data Sources to your reporting. NinjaCat integrates with most digital advertising platforms, in particular, Google Ads and Google Analytics.
    • It Manages Client Reporting in one place -- there's no need to send reports from different platforms and stitch the information together. NinjaCat pulls all the data and allows you to customize reports for your clients and send them concise data in an appealing format.
    John Kobel | TrustRadius Reviewer

    Searchmetrics

    • Large database of companies and search terms to compare with our site.
    • In the research section, we are able to do research on an unlimited number of sites/keywords
    • Paid and Organic search research all in one place to make research and performance comparisons a lot easier
    Anonymous | TrustRadius Reviewer

    Cons

    NinjaCat

    • The tool does struggle with handling data from tools that aren't particularly clean.
    • Many of the tools are designed to help agencies, so publishers have to jump through a few hoops or ignore certain areas.
    • Portions of the tool don't work as expected but there are work-arounds in almost all situations.
    James Arnold | TrustRadius Reviewer

    Searchmetrics

    • Social media visibility
    • Facebook
    • Twitter
    Guido Marchal | TrustRadius Reviewer

    Pricing Details

    NinjaCat

    General

    Free Trial
    Yes
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Required

    Starting Price

    Searchmetrics

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    No

    Starting Price

    Likelihood to Renew

    NinjaCat

    No score
    No answers yet
    No answers on this topic

    Searchmetrics

    Searchmetrics 3.0
    Based on 1 answer
    We are currently using an agency and do not need Searchmetrics services at this time. If we do need research metrics in the future, we will probably go with them. The only deterrent is that we got suckered into an additional year with them because we were a few days late on opting out of the auto-renew. Although I was very upset about getting stuck an extra year paying for services I do not need, that is probably the only issue I have with the company, so if you can avoid that, it's a pretty good product.
    Anonymous | TrustRadius Reviewer

    Support Rating

    NinjaCat

    NinjaCat 7.4
    Based on 3 answers
    The platform is in-depth and thorough. The support team is amazing. The ability to do automations and data visualizations are fantastic. However, it does lack integrations fore taking data to the next step. Other platforms let you integrate Python and R scripts for organizing data or even forecasting. If NinjaCat were to add this, I think it would be a 10/10 and best product on the market
    Matthew Stewart | TrustRadius Reviewer

    Searchmetrics

    No score
    No answers yet
    No answers on this topic

    Alternatives Considered

    NinjaCat

    Google Analytics is raw data. Reporting has improved, but it is limited to the data available in Google Analytics Only. NinjaCat combines data across all the digital platforms you use.Acquisio and Kenshoo have similar capabilities on the reporting side but are cost prohibitive due to their pricing structure. You can't just us the reporting features of either of these 2 platforms as a stand-alone feature. NinjaCat does one thing and does it well -- Automated Client Reporting of digital marketing and advertising.
    John Kobel | TrustRadius Reviewer

    Searchmetrics

    We originally selected Searchmetrics because we got more bang for our buck. On the research end, we could do unlimited searches without the cost of the service going up. As for the historical data, we could store more trending data and do deeper research than we could with the competitor. The monthly fee was almost half (if i remember correctly, but it's been a few years) of what what we were paying before with a competitor.
    Anonymous | TrustRadius Reviewer

    Return on Investment

    NinjaCat

    • Improved perception of business by improving reporting
    • Much quicker optimization for clients
    • Stands out ahead of competitors
    James Arnold | TrustRadius Reviewer

    Searchmetrics

    • It had a positive impact on the ROI. As the websites rank better the revenue raised.
    • Searchmetrics Suite is an expensive product, it is too expensive for small websites.
    Christiaan Bollen | TrustRadius Reviewer

    Screenshots

    NinjaCat

    Add comparison