What users are saying about
35 Ratings
1 Rating
35 Ratings
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Score 9.3 out of 100
1 Rating
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 10 out of 100

Feature Set Ratings

  • SwiftERM ranks higher in 1 feature set: Reporting & Analytics

Email & Online Marketing

8.6

Ortto

86%

SwiftERM

Feature Set Not Supported
N/A
Ortto ranks higher in 8/8 features

WYSIWYG email editor

8.4
84%
11 Ratings
N/A
0 Ratings

Dynamic content

8.5
85%
8 Ratings
N/A
0 Ratings

Ability to test dynamic content

8.5
85%
8 Ratings
N/A
0 Ratings

A/B testing

8.5
85%
8 Ratings
N/A
0 Ratings

Mobile optimization

8.6
86%
10 Ratings
N/A
0 Ratings

Email deliverability reporting

8.9
89%
21 Ratings
N/A
0 Ratings

List management

8.6
86%
11 Ratings
N/A
0 Ratings

Triggered drip sequences

8.6
86%
11 Ratings
N/A
0 Ratings

Lead Management

8.8

Ortto

88%

SwiftERM

Feature Set Not Supported
N/A
Ortto ranks higher in 3/3 features

Lead nurturing

9.4
94%
11 Ratings
N/A
0 Ratings

Data quality management

8.4
84%
10 Ratings
N/A
0 Ratings

Automated sales alerts and tasks

8.4
84%
9 Ratings
N/A
0 Ratings

Campaign Management

8.6

Ortto

86%

SwiftERM

Feature Set Not Supported
N/A
Ortto ranks higher in 1/1 features

Event/webinar marketing

8.6
86%
9 Ratings
N/A
0 Ratings

Social Media Marketing

8.6

Ortto

86%

SwiftERM

Feature Set Not Supported
N/A
Ortto ranks higher in 1/1 features

Social profile integration

8.6
86%
8 Ratings
N/A
0 Ratings

Reporting & Analytics

8.4

Ortto

84%
9.0

SwiftERM

90%
Ortto ranks higher in 1/2 features

Dashboards

8.5
85%
12 Ratings
N/A
0 Ratings

Standard reports

8.4
84%
12 Ratings
9.0
90%
1 Rating

Platform & Infrastructure

8.4

Ortto

84%

SwiftERM

Feature Set Not Supported
N/A
Ortto ranks higher in 3/3 features

API

8.4
84%
8 Ratings
N/A
0 Ratings

Customizability

8.5
85%
9 Ratings
N/A
0 Ratings

Integration with Salesforce.com

8.4
84%
7 Ratings
N/A
0 Ratings

Attribute Ratings

  • SwiftERM is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

8.5

Ortto

85%
12 Ratings
10.0

SwiftERM

100%
1 Rating

Usability

Ortto

N/A
0 Ratings
10.0

SwiftERM

100%
1 Rating

Support Rating

Ortto

N/A
0 Ratings
10.0

SwiftERM

100%
1 Rating

Likelihood to Recommend

Ortto

Autopilot has a friendly and bright appeal offering a code-free automation experience that makes it easy to build complex automated workflows. Anyone can start creating workflows using the drag-and-drop builder even without technical knowledge. Teams utilize the notes and graphics feature to collaborate on automation workflows providing a much easier way to understand workflows created by someone else.
Michael Rastall, MBA | TrustRadius Reviewer

SwiftERM

SwiftERM only works on specific ecommerce platforms including Magento, Shopify, Woo Commerce, and OpenCart. It is intended for regular communication with consumers who visit that retailers site more often. so it works well for food and drink, fashion and pet food etc. People selling beds or something which you buy less frequently would get lower returns.
Tony Troth | TrustRadius Reviewer

Pros

Ortto

  • Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
  • Easy and powerful email editing and creation built-in. No need for email template coding.
  • Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
Bryan McAnulty | TrustRadius Reviewer

SwiftERM

  • Automatic email marketing
  • Predictive analytics
  • Publicises our Trustpilot product ratings
Tony Troth | TrustRadius Reviewer

Cons

Ortto

  • Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
Emily Muhoberac | TrustRadius Reviewer

SwiftERM

  • Introduce an SMS version
  • Making the reporting system more idiotproof
Tony Troth | TrustRadius Reviewer

Pricing Details

Ortto

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

$29 per month

Ortto Editions & Modules

Edition
Professional$991
Campaign$291
Business$2991
CustomRequest by quote
Free$03
  1. per month
  2. none
  3. per month
Additional Pricing Details

SwiftERM

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

SwiftERM Editions & Modules

Additional Pricing Details
Price is dictated by size of database.

Usability

Ortto

No score
No answers yet
No answers on this topic

SwiftERM

SwiftERM 10.0
Based on 1 answer
It is the only system we have able to find in the world that is 100% automatic. There is an element of automation in many email products, but these always require some input, if only setting the distribution time. No other analyses down to individual consumer level. No other system in the world is authorized to send Trustpilot product ratings in outbound emails. This really is superb.
Tony Troth | TrustRadius Reviewer

Support Rating

Ortto

No score
No answers yet
No answers on this topic

SwiftERM

SwiftERM 10.0
Based on 1 answer
Setting up is a simple plugin. I did my own in three minutes including the registration. As it is automatic, there is no need for training or paying for users, etc. In six years we have never needed any support, but I know there is a team of developers there if that day ever arrives.
Tony Troth | TrustRadius Reviewer

Alternatives Considered

Ortto

How would I say this, for me Autopilot is a whole other tool then the other MA tools I use. Most other MA tools focus on a lot of options and things you can do with it. But Autopilot seems to mainly focus on the visual builder to make automations, and they do that really well!The other tools are also great but more a "complete package solution" with a lot of options. And that can be overwhelming. So if you want a great easy-to-use workflow/automation builder and less of all the other options Autopilot is a great start.
Anonymous | TrustRadius Reviewer

SwiftERM

Mailchimp, DotMailer, Emarsys. But none of these does exactly what SwiftERM does, leaving us in a situation where we now run both SwiftERM and Mailchimp.
Tony Troth | TrustRadius Reviewer

Return on Investment

Ortto

  • Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
Anonymous | TrustRadius Reviewer

SwiftERM

  • Our initial ROI was over 4,000%
  • It has freed up many days each month spent segmenting audiences.
  • Our customer churn has been reversed.
Tony Troth | TrustRadius Reviewer

Screenshots

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