Right On Interactive vs. Vbout

Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.

Incentivized

To Automate your social media presence by bulk scheduling content. Create multiple drip email marketing campaigns to support different marketing promotion initiatives. Visualize your marketing funnel. Learn what is your best referral traffic source per each initiative (for example, I learned that Quora was bringing us highly qualified leads). Create lead scores and start qualifying your prospects. Create multiple landing pages to promote your product to different audiences.

Incentivized

• It is able to pull in as many data sources as you would like.
• It is easy to connect data across multiple sources to create segments.
• Forces you to think about your customer lifecycle to get the most out of the software.

Incentivized

• I. Chatbots Cross-Platform (all Socials and Messaging platforms)
• Automation of Lead Flow (identifying site visitors, funneling+scoring them)
• Email automation and integration with Twilio + Push

Incentivized

• The interface is improving in recent months but it still has a way to go to catch up to competitors.
• The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
• Could use more integrations with marketing softwares.

Incentivized

• CRM could be more comprehensive

Incentivized

The better relation quality / features / pricing in the market

Incentivized

It's VERY easy to use - drag & drop interface, not bulky. Excellent live chat & a phone customer support! Much cheaper than its competitors. Multifunctional (and has more functions and applications within than Marketo) Lots of templates ready to use. Very straightforward with tips popping up when needed. Creating drip campaigns has never been easier. Social media bulk upload (very useful!)

Incentivized

• It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
• It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
• The time it took the marketing team to create the campaigns could've been faster.

Incentivized

• Amazing ROI, my income 10x'd after launching my new firm.
• This tool is amazingly well suited to all-in-one Marketing Needs

Incentivized