Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…
N/A
WebWave
Score 9.0 out of 10
N/A
WebWave — an alternative for agencies and freelancers for creating custom websites for clients with the support of CMS. Using CMS with no sacrifices WebWave is a CMS platform that gives a designer precision up to 1 px in every single detail just like in more sophisticated graphic programs such as Photoshop while remaining a drag and drop software. This is to make creating websites much faster without loosing on details. Spend less time talking WebWave…
Salesforce CMS is well suited for anything sales. If you need information on an account, want to touch your old accounts, need to get a better idea of ownership by vertical, or want to estimate revenue from your pipeline, it is very A-OK. We use Salesforce to open, close, and study prospects to later convert them into closed deals. There is a section for notes to detail about each and every account. You can add contacts in, complete with their title, email, cell phones, and other additional info, and since our program is sync'ed up with Outreach.io you can make an immediate call from the Salesforce page. It's a must if you are growing your company and want to stay organized within multiple departments.
Well suited: Small businesses and entrepreneurs: WebWave is an excellent option for small businesses and entrepreneurs who need a professional-looking website without spending a lot of time and money. It's easy to use, customizable, and offers fast load times and responsive design. Less appropriate: Large e-commerce websites: If you're looking to create a large e-commerce website with a vast number of products and advanced features, WebWave may not be the best option. Its e-commerce functionality is limited compared to other website builders, and it may not be able to accommodate the needs of a large-scale online store. Also, if you need much coding, you would rather have it with something that is wordpress-based.
Easy to use, just like Salesforce's other products. Many users can sit down and figure it out in no time, and with a little training become power users.
Fast and secure - Salesforce is a leader in the cloud world so you get consistently fast results and security that is top notch in the industry.
Accessible from anywhere - if you use cloud CMS already this is a no-brainer, but for those that do in-house CMS still, this is a major difference. Mobile access from anywhere on the planet without a VPN is something you just can't do without the cloud.
WebWave's site builder is the platform's truly innovative feature. I've never come across another service that deploys a layer-based approach in web design, as most of them usually deploy a grid-based system. This is an incredible alteration that ensures WebWave behaves much like a traditional graphic design tool, thereby resulting in an experience that is a lot more intuitive and instinctive. I believe this has the potential to radically change the way people approach no-code web design.
WebWave provides automatic, daily backups and a free SSL certificate for every website. This results in excellent security.
WebWave's support team is first-class! I had some teething-issues in the beginning, but the support team quickly got me back on track.
WebWave's community/forum is an excellent place to vote and request new features. This proves the development team is committed to making WebWave better by listening to their users.
Some scope for improvement in UX (colors are not very appealing). It is simple to use but design is a little dated. Especially in the builder section, I'd like to see modern design for buttons and maybe gradients also: as this is where visual motivation is also important
Some edits take effect only after pressing OK. That should be eliminated as it's an unnecessary addition. It's also kind of annoying to do that again and again, which can add up to a lot as we do so many small tweaks while building the website.
Few things (maybe glitches) in design. The rectangle below the footer was uneditable for me. I spent quite some time trying to figure it out so I'm convinced it's a glitch.
It's super awkward if you aren't familiar with it. I have several years' experience in both my organization's salesforce as well as others and there are still things that trip me up. I think Salesforce can get to a point where it's TOO bloated with all this information, all these integrations, what-have-you, that it can be difficult to find what you need in a timely manner or it creates a hiccup in workflows that you then have to work around. On the other hand, once these issues are identified, there is the possibility to manipulate Salesforce into creating automated workarounds. So, at least it allows for that. I think it's an issue of having so many options for bolt-ons that you start to lose perspective and functionality. You tend to lose focus on usability for users.
I'm not sure - we have hired a person/team that are Salesforce Admin so when I have a question or need support I go in-house. But, I know Salesforce has incredible L+D and trainings available for free to help users develop in their skillsets.
1. The support person does not seem to understand the issues, and seems like they go off to talk to somebody and revert back every 5 to 10 minutes. It takes up a lot of time. 2. There is a lack of reading material to address simple issues like changing the website name in the dashboard, pasting a code, etc.
Salesforce has a wide variety of services and its user interface was easy to understand and use. Our teams [thought] Salesforce to be better. When we were comparing the features as per our Marketing and Branding teams needs and uses, Salesforce came out on the top.
WordPress is a more flexible and adaptive content management system than Webwave. In addition to the functionalities that are already built-in, I am unable to add any customizable plugins or add-ons. However, in the majority of cases, the inherent features of Webwave are sufficient for developing a website that serves its intended purpose. Webwave also makes it possible for you to add animations and the appearance of each of your design elements, whereas WordPress builders require additional plugins in order for users to access most of such capabilities. Webwave has several essential design features available internally, thus saving money and time.
