May 08, 2015
Score 9 out of 10
Read Dan Fricker's full review
Pros and Cons
- Consolidates all engagement across Twitter, Facebook & Instagram into one, centralized dashboard.
- Provides multi-team member workflow - manages & delegates message volume, avoids duplication of efforts.
- Prioritizes audience conversations based on select keywords and phrases.
- Used to be a bit of a gap in Analytics, but they've made big improvements recently - now much easier to scale data & insights to other internal teams.