1. Home
  2. SEO Software
  3. Conductor Reviews
  4. User Review of Conductor
Conductor finds the data *and* surfaces it for you!
November 20, 2017

Conductor finds the data *and* surfaces it for you!

Meghan MacDonald | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Conductor Searchlight

Conductor is being used by our marketing department to take a close look at our organic performance across areas we cover as a research company. The insight pulled from the platform not only helps us drive our content marketing efforts, but is also shared with our research department so gauge what areas we should focus on in research to improve mindshare.
  • Identifies keywords driving traffic to your website (in many cases where Google Analytics has no data, Conductor has a lot)
  • Surfaces areas of organic strength without requiring any digging on our part
  • Customer service and onboarding - theirs is probably the best I've seen in SaaS
  • The names for different reporting areas can be confusing and easy to forget if you're only in the platform once every few weeks
  • Uncovered issues with SEO we were unaware of before using Conductor
  • Reinforced the need to focus on organic marketing
  • Identified areas where we can actually beat our largest competitors
I've found the quality and quantity of Conductor's data to be increasingly impressive, and I really appreciate how frequently they're making updates on their platform to improve data discoverability. The audience intent data has been particularly helpful in our SEO and content strategy.
We don't have an SEO or content team - we have me and 1 other marketing person.
I haven't yet engaged with professional services, but I feel Conductor's onboarding and CS programs are the best I've seen. We even transitioned to new success managers and account managers throughout the year which can frequently be a headache with vendors, but they managed the entire process smoothly and gave me no cause for concern.
We use Google Analytics and SpyFu for various projects but no products that directly compete with Conductor.
I fought very hard at my company in early 2017 to purchase Conductor, and it's not a decision I regret. I think their tool offers amazing insight and super-simple workflows that make focusing on organic marketing a breeze. Their dashboard capabilities are impressive and something I try and share with my executive team as often as possible.

One issue we've struggled with at 451 this year is team downsizing and having enough time to devote to organic marketing in general (not just the platform), so I would caution anyone who's concerned about their inability to focus on organic from a bandwidth perspective. Conductor is a relatively expensive option compared to what else is in the market (with good reason, but expensive nonetheless) and for me, with less time to focus on organic, it's been hard to show our investment paid off this year.

Conductor Feature Ratings

SEO
10.0
Keyword analysis
10
SERP ranking tracking
10
Competitive analysis
10
Site audit / diagnostics
Not Rated
Site recommendations
10
SEO Channels
10.0
Local SEO
Not Rated
Mobile SEO
Not Rated
Global SEO
10
SEO Platform & Account Management
10.0
Multi-domain support
Not Rated
Integration with web analytics tools
10

Using Conductor Searchlight

I think Workspaces (plus the ability to easily add widgets to them without creating them yourself) are the best features. InsightStream is really helpful when I don't have time to dig into any particular area.