Overall Satisfaction with Conductor Searchlight
Conductor is being used by the Consumer Electronics department to identify key SEO issues and maximize organic traffic to the consumer website. It identifies simple issues such as Page Title/Meta Description to more drilled down category level analysis to identify top performing product lines. We also try to tie traffic through analytics integration.
- Helpful customer support staff
- Category level reporting/workspaces
- Organized recommendation sections
- Better integration to analytics
- Better pricing, we have one website that doesnt use the service due t
- Additional recommendations and better reporting format
- Improved search rank position in most categories
- Eliminated duplicate URLs showing up in search results
- Eliminated international URLs in search results
The quality and quantity of reporting is very helpful. The new Insights Stream provides recommendations with actionable solutions, which is extremely helpful given the limited manpower on our team. The overall data is organized well on the site in a user friendly format, such as Analyze Content, Optimize Strategy, and Recommendations.
Unfortunately we have not been able to maximize this collboration due to a limited haeadcount of employees that have the bandwith to use Conductor. We have been able to get some recommendation and reports to content and brand teams, just not enough to really get the maximum benefit of the tool.
We have not used other platforms.