Using Intelligence to save time in your prospecting
August 14, 2019

Using Intelligence to save time in your prospecting

Marco Martinez | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with EverString

Everstring is being used by our Marketing team and our Sales teams. It helps us identify prospects with intent, who are a possible fit or to help us find other similar prospects.
  • Shows intent.
  • Great company info.
  • Shows Like customers with a similar profile.
  • Keep Expanding company lists.
  • Not much to say on improving, great product.
  • Sometimes accounts in Salesforce don't pull up in Everstring Salesforce plugin.
We had very little training but the system is very user-friendly and straight forward. Without training, I am able to leverage the system- curious if a little more training would help me uncover additional features I am not using.
Everstring is a great tool that provides valuable insights/intelligence on prospects. It has helped us save time and direct our time on accounts with a higher probability of converting.
It is very helpful for sales and Marketing. I believe Marketing is running specific awareness campaigns for net new accounts.
I haven't personally used the system as much in this capacity since we also have another tool called zoom info- but after reading this question I am going to give it a try.
I do believe our company has benefited from the information in Everstring- marketing would be better suited to describe how much as they use the tool more extensively than sales, but it has saved me a lot of time and helped me identify prospects that were not on my radar. Finding like customers to previous wins is valuable.
I think it has great potential- don't think our marketing team has leveraged it enough in outreach as I feel they should, but I am working on that. From a sales perspective- we have found a few opportunities from Everstring data- its great when filtering out reports in our Salesforce database- picking a high fit score and intent prospects.
I am not too experienced with alternatives, but if our team picked Everstring- its because it was a great fit in our tech stack and best features.
When I am determining what accounts to go after, I leverage Everstring to see if they are a good fit or have any active intent.