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Facebook For Business: a new way to advertise
December 20, 2018

Facebook For Business: a new way to advertise

Miguel Brito | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Facebook for Business

As an event services company and as entrepreneurs, we believe that when you want to have a successful business you must have good tools to advertise your product. Currently, using social networks is vital to achieving the goal of reaching more people. If you can hire a service that is already proven in the market and know it works that is even better. That's why we decided to use Facebook for Business, because it helps us to position our brand and make it better known.

Currently, this tool is used by the marketing and communication team since they are responsible for attracting clients and communicating to them what the company does.

The results obtained is the interaction with the virtual community that we have created. There we share information and attract customers. This has helped us a lot because we have increased our sales and our income has improved.
  • If you have a company and you want your brand to be known, this tool will allow you to manage the settings of the page, publications, creation of commercials and metrics.
  • Provides additional features that are not available on Facebook, such as pixel swapping, catalog uploads, etc.
  • It helps you manage advertising on other social networks, such as Instagram. That makes you reach more people
  • It requires extra learning due to complex and inconsistent processes. This tool is not the traditional Facebook.
  • It has several errors or "bugs". Although Facebook works on correcting errors and improving the tool, some bugs usually appear daily.
  • Increase in customers, sales and profits.
  • Our company is better known than before.
I do not want to speak ill of other tools. I think that each one works well. Now, the one that adapts to our demands as a company is Facebook for Business, because we know how to manage the tool, we trust it and it is backed by a company that has achieved great results.
This tool works very well when your company needs to be known in or conquer other markets. This tool is very useful because it allows you to reach many people through its online platform. That will result in an increase in your sales and profit.

Now, a scenario where I do not recommend this too is to make contacts. If what you want is to meet people and interact with them, there are other social networks that you can use and you will have better results.