Excellent delivery and value
October 10, 2022
Excellent delivery and value
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with GroundTruth
We began using GroundTruth as a way of targeting users of competing businesses for a new venture we were beginning. It's very niche, with a hard-to-target audience for other forms of advertising, so a campaign utilizing a geofence of competitor locations was perfect for what we want to achieve. We then started using it as a way to announce our presence at trade shows, targeting people within a very small radius at the location of the show or convention and letting them know where we were presenting.
- Excellent CPM
- Optimizes delivery when given multiple creatives
- Good customer service
- The ads manager can be a bit confusing at times
- Hard to find invoices outside of email, would love to have an account access panel
- E-mail reminders of when campaigns are scheduled to end.
- Self service
- Narrow targeting
- It was a wonderful "get the word out" tool for a new initiative.
GroundTruth was recommended to us by a vendor and was the only product we evaluated
Do you think GroundTruth delivers good value for the price?
Yes
Are you happy with GroundTruth's feature set?
No
Did GroundTruth live up to sales and marketing promises?
Yes
Did implementation of GroundTruth go as expected?
Yes
Would you buy GroundTruth again?
Yes