An honest review of PFL!
February 22, 2024
An honest review of PFL!
Score 6 out of 10
Vetted Review
Verified User
Overall Satisfaction with PFL Direct Mail Platform
We used the PFL Direct Mail Platform to trigger welcome enablement kits to our practitioner base during their onboarding journey. The problem we initially had was that we didn't have a streamlined way of sending printed marketing materials as one organized kit for a select group of our customer base... PFL was able to offer a solution that could automate the production while 'surprising and delighting' our customers who weren't expecting a welcome kit in the first place.
- Communication - weekly catch-up meetings meant we had a consistent communication channel!
- Openness - they're open for honest feedback and ideas for improvement.
- Design flexibility - the printed material assets, and items, were highly customizable.
- Timing - it took months for a BD enterprise solution to transpire, and we're still waiting for a final pitch deck / wow-factor presentation to this day, even though we had asked for the solution back in August.
- Technical capabilities - Reporting could improve (the way reports are generated and certain fields aren't separated in Excel sheets, for example), and there are limitations to the PMC that aren't a perfect 'unicorn' solution to what we need as a business.
- Return policy - we lost several kits - for various reasons, but it'd be great if there was a contingency plan or if you offered a way to credit those kits.
Do you think PFL Direct Mail Platform delivers good value for the price?
Yes
Are you happy with PFL Direct Mail Platform's feature set?
Yes
Did PFL Direct Mail Platform live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of PFL Direct Mail Platform go as expected?
No
Would you buy PFL Direct Mail Platform again?
Yes