Item: SEO PowerSuite
Rating: 8
Author: Everhardt Strauss

Use Cases and Deployment Scope

I work in the enterprise SEO space and can attest that SEO PowerSuite is the best All-In-One solution available. Not only does it have a comprehensive toolset, but rarely can you track as many terms as Rank Tracker allows. Most platforms give you an average, but Rank Tracker takes it to a whole new level!

I have been using most of SEO PowerSuite for a few years now and it continues to amaze me! When you start to integrate the whole toolset into your workflow you will be amazed at what can be done. I love that the rank tracker not only finds useful new keywords but also gives you information on how difficult it is to get ranked. I also really enjoy the Website Auditor, where it points out issues and gives you advice as to what needs to be done. I use it in combination with other tools, but these days I find that they offer nothing that isn’t already mentioned in Website Auditor, if you are worried about Page Speed insights, then nothing beats this single toolset.

Pros and Cons

Keyword Research
Keyword Position Tracking
Technical Site Audits
Backlink Analysis
Competitor Research

Its actually a pretty solid piece of software. I don't have any gripes.

Return on Investment

Time Saving
Comprehensive Competitor Analysis
Backlink Monitoring
Increase in keyword value form sub $900,000.00 per quarter to over $5.0M.

Alternatives Considered

Ahrefs, Majestic SEO, Semrush, Screaming Frog SEO Spider and Moz Link Explorer (formerly open site explorer)

It works in combination with all of them, the closest would be a combination of Ahrefs, Majestic, and Screaming Frog. However, where this tool steps up its game, is when you integrate it with Google Search Console and then tie them both into Google Data Studio. When you get this right, you can show your client how much money they would need to spend on PPC to get the same 'value' of traffic. This changes the way they look at optimization, now the cost of a term in PPC is also used as a reason to optimize the customer journey.

Key Insights

Do you think SEO PowerSuite delivers good value for the price?

Yes

Are you happy with SEO PowerSuite's feature set?

Yes

Did SEO PowerSuite live up to sales and marketing promises?

Yes

Did implementation of SEO PowerSuite go as expected?

Yes

Would you buy SEO PowerSuite again?

Yes

Other Software Used

Ahrefs, Screaming Frog SEO Spider, Majestic SEO

Likelihood to Recommend

SEO PowerSuite, specifically Rank Tracker and Website Auditor, are 2 of my most used tools, and I mean multiple clients multiple times per day. Rank Tracker also seamlessly merges with Auditor—this is actually the only enterprise toolset for which I hold more than one license. Being able to find keyword and content gaps, as well as technical issues is possibly the most useful feature of any toolset. I would say it is always wise to have an alternative rank tracker, but I trust the PowerSuite variant over the others.

SEO PowerSuite: A tool that does it all

Software Version

Overall Satisfaction with SEO PowerSuite