Inexpensive marketing automation for agencies
November 22, 2019

Inexpensive marketing automation for agencies

Eric Poulin | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with SharpSpring

We use SharpSpring for our marketing automation needs. It helps us track visitors to our website, capture their information with forms, manage them in a CRM and deliver marketing content to prospects with an email drip campaign while rating people's levels of interactions with our material so that our salespeople know when to follow up.

Pros

  • Email drip campaigns.
  • Track website visitors.

Cons

  • Email editor is old and rigid.
  • Keeps us organized.
  • Helps build manage and visualize our sales funnel.
  • It helps us provide marketing automation to our clients as well.
We found Infusionsoft incredibly confusing to use. SharpSprings workflow editor is much more intuitive and allowed us the flexibility that we wanted in a simple way.
Small to medium-sized businesses who want to automate their marketing to their prospects. It's a great way to try and understand who is visiting your website in more detail than just analytics

Constant Contact Lead Gen & CRM Feature Ratings

8.4
WYSIWYG email editor
3
Dynamic content
9
Ability to test dynamic content
9
Landing pages
8
A/B testing
9
Mobile optimization
8
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
9.8
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
9
6.5
Calendaring
7
Event/webinar marketing
6
6.0
Social sharing and campaigns
6
Social profile integration
6
8.3
Dashboards
8
Standard reports
9
Custom reports
8
8.5
API
Not Rated
Role-based workflow & approvals
8
Customizability
9
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

Comments

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