Snov.io Review
November 07, 2023

Snov.io Review

Jamie Capaldi | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Snov.io

The product helps with sending out cold emails to targeted prospects. It helps reach hard-to-reach individuals that are generally expensive to reach through paid ads. The software doesnt just send the communications, it also helps to generate the data needed to run a successful cold email campaign. This makes it a "one-stop shop" for marketing agencies.
  • Sending cold emails
  • Generating B2B data
  • Data analytics
  • Usability
  • New features
  • Deliverability help
  • New clients
  • Booked sales appointments
  • Better value than ads
I prefer Snov.io as it offers a more "one-stop shop" to cold email than other tools. Saying that, the landscape of these tools is changing with products like Instantly changing the game with their new charging system of not charging "per seat" for lead generation. Snov.io is adapting well to these changes and brining out their own new features to compete with others in the market.

Do you think Snov.io delivers good value for the price?

Yes

Are you happy with Snov.io's feature set?

Yes

Did Snov.io live up to sales and marketing promises?

Yes

Did implementation of Snov.io go as expected?

Yes

Would you buy Snov.io again?

Yes

We have used Snov.io for running our own cold emails very successfully. It has been a great product for using internally, and for generating sales appointments with B2B companies. We find it is less appropriate for multi-channel lead generating campaigns, where we are looking for a multi-touch point strategy which uses SMS, phone etc.